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$31.5K

$73.6K

$151.5K

How much do sales performance consulting jobs pay per year?

As of Jul 22, 2026, the average yearly pay for sales performance consulting in the United States is $73,629.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $112,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Sales Performance Consultant, and why are they important?

To thrive as a Sales Performance Consultant, you need expertise in sales strategy, business analytics, and a background in business, sales, or consulting, often supported by a relevant degree or certifications such as Certified Professional Sales Leader (CPSL). Familiarity with CRM platforms, sales enablement tools, and data analysis software is typically required. Strong communication, problem-solving, and relationship-building skills help consultants effectively influence change and drive results within client organizations. These skills and qualifications are vital to diagnosing sales challenges, implementing effective solutions, and delivering measurable improvements in sales performance.

Do sales consultants get paid hourly?

Sales performance consulting roles typically do not pay hourly; instead, consultants often earn a combination of base salary and performance-based commissions or bonuses. Compensation structures vary by employer and may include project-based fees or retainer agreements, especially for independent consultants or firms. Hourly pay is less common in this field, which emphasizes results and client outcomes.

What does a sales performance consultant do?

A sales performance consultant analyzes and improves a company's sales processes, strategies, and team performance. They often use data analysis, training, and coaching to help sales teams meet targets and increase revenue, typically working with CRM tools and sales metrics. Their role involves identifying gaps, developing solutions, and implementing best practices to optimize sales effectiveness.

What is the difference between Sales Performance Consulting vs Sales Operations?

AspectSales Performance ConsultingSales Operations
CredentialsBusiness or sales-related degrees, certifications in sales or consultingBusiness, finance, or sales management degrees, certifications in CRM or sales tools
Work EnvironmentConsulting firms, client sites, corporate officesCorporate sales departments, internal teams
Employer & Industry UsageConsulting firms, large corporations across industriesCompanies with dedicated sales teams in various industries
Search & Comparison IntentUnderstanding consulting services to improve sales performanceOptimizing internal sales processes and systems

Sales Performance Consulting focuses on advising organizations to enhance sales strategies and outcomes through expert analysis and tailored solutions. In contrast, Sales Operations manages the internal processes, systems, and data that support the sales team’s efficiency. Both roles are vital but serve different functions within the sales ecosystem.

Is 30 too old to get into consulting?

Sales Performance Consulting is a field that values experience and industry knowledge, and age is generally not a barrier to entry. Many professionals transition into consulting roles later in their careers, leveraging skills such as data analysis, communication, and strategic planning. Success depends more on relevant skills, certifications, and networking than on age.

What is sales performance consulting?

Sales performance consulting is a service provided by experts who help organizations improve their sales effectiveness and achieve better results. Consultants analyze existing sales processes, identify areas for improvement, and recommend strategies such as training, process optimization, and technology integration. Their goal is to increase sales productivity, enhance team performance, and drive revenue growth. They may also assist with change management and the implementation of best practices across the sales organization.

Is 100 an hour good for consulting?

For a sales performance consulting role, earning $100 an hour is generally considered competitive, especially for experienced consultants with specialized skills or certifications. Rates can vary based on industry, location, and the complexity of the project, but this rate aligns with mid to senior-level consulting fees in the field.

What are some common challenges faced by professionals in Sales Performance Consulting, and how can they be addressed?

Sales Performance Consultants often encounter challenges such as resistance to change from sales teams, aligning diverse stakeholder expectations, and accurately measuring the impact of their recommendations. Overcoming these obstacles typically involves strong communication skills, fostering trust through transparency, and using data-driven insights to demonstrate value. Collaborating closely with sales leaders and regularly providing actionable feedback can help ensure successful implementation of new strategies and sustained performance improvements.
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Sales Performance Consulting jobs near you
Infographic showing various Sales Performance Consulting job openings in the United States as of July 2026, with employment types broken down into 92% Full Time, 4% Part Time, and 4% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $73,629 per year, or $35.4 per hour.
Inbound Sales Performance Leader

Inbound Sales Performance Leader

Express Chipping Inc

San Diego, CA • Remote

Full-time

Posted 10 days ago

Job description

Inbound Sales Performance Leader 

Help Great Salespeople Become Elite 

About TurFresh 

TurFresh is the original and most established artificial turf cleaning and maintenance company, serving homeowners and businesses across multiple states. 

For over 26 years, we’ve focused on creating cleaner, safer, more enjoyable outdoor spaces while building lasting customer relationships. Every interaction, from the first call to ongoing service, is designed to earn trust and deliver long-term value. 

We continuously improve how we sell, coach, operate, and serve by embracing AI, testing new ideas, and holding ourselves accountable. We value curiosity and a commitment to getting better every week. 

Through our TurfRescue initiative, we make regular donations to animal shelters and rescues, supporting the care of dogs and helping the organizations that protect and rehome them. 

Our sales team isn’t broken. 

They’re successful, highly coachable, and committed to continuous improvement. They voluntarily attend weekly training, embrace feedback, and actively seek coaching because they want to become exceptional at their craft. 

We’re looking for someone who shares that mindset. 

Your Mission 

Improve our inbound sales team’s conversion rate. 

Everything else, including coaching, accountability, role-playing, call reviews, AI insights, training reinforcement, and performance management, exists to accomplish that goal. 

About the Opportunity 

This role begins as an Initial 90-Day Performance Engagement because we believe leadership should be demonstrated through results, not resumes or titles. 

At the end of the engagement, the question should be simple: 

Did our sales team improve because you were here? 

If the answer is yes, we’ll want to continue building together in a long-term leadership role. 

Our Sales Model

Our business is different from most home service companies. 

  • Every customer begins as an inbound inquiry. 

  • Customers have already expressed interest before speaking with our team. 

  • Sales consultants educate, qualify, quote, and close customers entirely over the phone. 

  • Field technicians verify measurements and perform the work. They do not sell. 

  • Marketing generates demand. Sales converts demand. 

We are not trying to generate more leads. 

We are focused on converting more of the opportunities we already earn. 

What Makes This Opportunity Different

TurFresh has been in business for more than 26 years, but we don’t operate like a company that’s satisfied with the status quo. 

We’re constantly refining how we sell through AI, call analysis, operational feedback, experimentation, evolving sales playbooks, and continuous learning. 

You’ll join a company that already has a strong operating foundation, including: 

  • AI-assisted call analysis 

  • Weekly coaching reports 

  • CRM dashboards 

  • Sales scorecards 

  • Standard operating procedures 

  • Structured onboarding 

  • Weekly sales workshops 

  • KPI reporting 

We don’t expect you to arrive with a canned methodology. 

We expect you to learn our business quickly, contribute ideas, reinforce what works, challenge what doesn’t, and help us continuously improve how we coach and how we sell.

What You’ll Do

You will: 

  • Own the daily performance of our inbound sales team. 

  • Coach sales consultants through structured one-on-one coaching. 

  • Reinforce and expand on concepts taught during weekly sales workshops. 

  • Review recorded sales conversations and AI-generated coaching insights. 

  • Conduct role-play sessions using real customer scenarios. 

  • Inspect execution to ensure coaching becomes a daily habit. 

  • Hold salespeople accountable for consistently executing our sales methodology. 

  • Improve discovery, qualification, objection handling, follow-up, and closing. 

  • Accelerate new hire development. 

  • Reduce sales-created operational issues through better qualification and documentation. 

  • Partner with Sales Operations, Marketing, and Operations to improve the customer experience. 

  • Identify opportunities to improve both individual performance and our overall sales process. 

How You’ll Be Measured

Success is measured by results, not activity. 

Primary KPI 

  • Team Conversion Rate 

Supporting KPIs 

  • Revenue per Quote 

  • Maintenance Plan Attachment Rate 

  • Sales-Created Operational Errors 

  • New Hire Ramp Time 

  • CRM Hygiene 

  • Sales Quality and Consistency 

Who Will Thrive Here

This role is for someone who enjoys owning performance. 

You believe great coaching includes reinforcement, inspection, accountability, and follow-through, not just delivering advice. 

You know how to earn the respect of talented salespeople while challenging them to continually improve. 

You’re comfortable having difficult conversations, coaching through resistance, and ensuring that training becomes consistent execution. 

You thrive in organizations that are constantly learning, testing, and improving. 

Most importantly, you measure your success by one thing: 

The measurable improvement of the people you lead. 

Experience We’re Looking For

We’re far more interested in how you’ve improved sales performance than where you’ve worked. 

The ideal candidate has successfully improved the performance of an inbound sales team by coaching better customer conversations, reinforcing consistent execution, and holding people accountable for improvement. 

You should have experience: 

  • Improving conversion rates through coaching and accountability. 

  • Reviewing recorded sales calls and identifying coaching opportunities. 

  • Conducting one-on-one coaching and structured role-playing. 

  • Reinforcing training through consistent follow-up. 

  • Using CRM data, call recordings, and performance metrics to prioritize coaching. 

  • Helping salespeople consistently execute a defined sales process. 

  • Working in an environment where inbound customer conversations, rather than outbound prospecting, drive revenue. 

Experience selling to residential consumers is preferred. More importantly, we’re looking for someone who can quickly learn our business, earn the team’s trust, and measurably improve performance. 

What Success Looks Like After 90 Days

By the end of the engagement, we expect you to have: 

  • Earned the trust and respect of the sales team. 

  • Established a consistent coaching and accountability cadence. 

  • Reinforced our training through daily execution. 

  • Improved individual sales behaviors. 

  • Begun producing measurable improvements in conversion and overall sales quality. 

  • Contributed ideas that strengthen our evolving sales process. 

If you’ve helped our salespeople improve, and the results demonstrate that impact, we’ll be excited to discuss a permanent leadership opportunity. 

Our Hiring Process

We believe performance leaders should demonstrate their ability to improve people, not simply talk about it. 

Our process includes: 

  • Recruiter interview 

  • Practical coaching exercise using real sales conversations 

  • Live coaching simulation 

  • Leadership interview 

  • Possible paid working session with our sales team 

If you’re excited by the opportunity to help great salespeople become elite, and you can prove it, we’d love to meet you. 
 
TurFresh shares a Lever recruiting platform with our sister company, Express Chipping. As a result, you may see the Express Chipping name in the application URL or automated communications. This position is exclusively with TurFresh.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.