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Sales Development Associate Jobs in Novato, CA (NOW HIRING)

HUB

Associate Sales Producer

San Francisco, CA · On-site

The Associate Sales Producer is an entry-level position within HUB's structured Commercial Lines Producer Development Program. This role is designed for individuals seeking a long-term career in ...

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All JobsSales Development Associate JobsSales Development Associate Jobs in Novato, CA

Sales Development Associate information

See Novato, CA salary details

$34K

$68.2K

$191.4K

How much do sales development associate jobs pay per year?

As of Aug 23, 2026, the average yearly pay for sales development associate in Novato, CA is $68,154.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,000.00 and $64,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a sales development associate, and why are they important?

To thrive as a Sales Development Associate, you need strong communication skills, a basic understanding of sales principles, and often a bachelor’s degree in business or a related field. Familiarity with customer relationship management (CRM) tools like Salesforce and proficiency in lead generation platforms are commonly required. Persistence, active listening, and a results-driven mindset help individuals excel in engaging prospects and building relationships. These skills and qualities are vital for effectively identifying leads, initiating productive conversations, and driving revenue growth.

What are some common challenges faced by sales development associates, and how can they overcome them?

Sales Development Associates often face challenges such as handling frequent rejection, maintaining motivation during high-volume outreach, and effectively qualifying leads. To overcome these obstacles, it’s important to develop strong resilience and adopt a growth mindset. Leveraging sales enablement tools, collaborating closely with account executives, and regularly seeking feedback from peers and managers can help refine outreach strategies and improve conversion rates. Building time management skills and celebrating small wins also contribute to sustained performance and job satisfaction.

What is the difference between Sales Development Associate vs Business Development Representative?

AspectSales Development AssociateBusiness Development Representative
Primary FocusGenerating and qualifying leads for sales teamsIdentifying new business opportunities and building client relationships
ResponsibilitiesCold calling, email outreach, lead qualificationMarket research, networking, partnership development
Required SkillsCommunication, CRM proficiency, persistenceNegotiation, strategic thinking, relationship building
Work EnvironmentSales teams, marketing departmentsBusiness development teams, executive leadership

While both roles focus on growth, a Sales Development Associate primarily qualifies leads for the sales team, whereas a Business Development Representative actively seeks new business opportunities and partnerships. Understanding these differences helps in choosing the right career path or hiring the right candidate.

How much does a sales development associate get paid?

The average salary for a sales development associate typically ranges from $45,000 to $65,000 per year, depending on experience, location, and company size. Many roles also offer commissions or bonuses based on performance, and some positions may include benefits like health insurance and paid time off.

Is a sales development associate an entry level position?

Yes, a sales development associate is typically an entry-level role that involves prospecting, qualifying leads, and supporting sales teams. It often requires strong communication skills and familiarity with customer relationship management (CRM) tools, making it suitable for candidates starting their sales careers.

What does a sales development associate do?

A sales development associate is responsible for identifying and qualifying potential customers, often through outreach via email, phone calls, or social media. They focus on generating leads, setting appointments, and supporting the sales team to increase revenue, typically using customer relationship management (CRM) tools and sales scripts. This role requires strong communication skills and an understanding of the company's products or services.

What are the most commonly searched types of Sales Development jobs in Novato, CA?

The most popular types of Sales Development jobs in Novato, CA are:

What cities near Novato, CA are hiring for Sales Development Associate jobs?

Cities near Novato, CA with the most Sales Development Associate job openings:

Sales Development Associate jobs near you
Infographic showing various Sales Development Associate job openings in Novato, CA as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $68,154 per year, or $32.8 per hour.

Business Development Executive

Haworth, Inc.

San Francisco, CA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 26 days ago

Haworth rating

7.4

Company rating: 7.4 out of 10

Based on 32 frontline employees who took The Breakroom Quiz

19th of 52 rated furniture manufacturers

Job description

Job Title: Business Development Executive
Posting Start Date: 7/27/26
Join the Future of Workspace Innovation at Haworth
Are you ready to shape the future of how people work, live, and thrive? At Haworth, we're not just creating furniture - we're revolutionizing the way the world interacts with spaces. As a global pioneer in workspace design since 1948, we've been pushing boundaries and redefining possibilities for over seven decades.
We're looking for visionaries like you to help write the next chapter of our story.
Discover more here!
Job Overview
We are currently looking for a Business Development Executive to join our team in San Francisco, CA. This position will report to Jenny Dodd and can be hired at a P2 or P3 level depending on candidate qualifications and experience.
As a Business Development Executive, you will:
Drive revenue growth and expand market share by identifying, pursuing, and securing new business opportunities within competitive target accounts, existing customer portfolios, and untapped markets. Develop and execute strategic business plans that build a robust sales pipeline, accelerate growth, and achieve quota attainment while optimizing product mix performance. Consistently deliver against financial sales objectives through proactive account development and strategic relationship management.
Essential Functions
  • Creates and executes business plan by conducting regular and balanced activities with assigned new, target, and existing accounts leading to sales development for meeting quota and product mix goals.
  • Proactively develops client relationships, fosters trust, and creates meaningful engagements to win Haworth business.
  • Remains current with economic, financial, social, and cultural news that impacts industry and customers. Networks in assigned market and attend events, interacting with business leaders and influencers to identify prospective business.
  • Cultivates strong dealer relationships to influence Haworth share of wallet. Educates dealer(s) on campaigns, products, and incentives for increasing dealer revenue. Partners with dealer(s) on leading with Haworth solutions, and leads negotiations for reaching acceptable, long-term client business relationships and profitable agreements for Haworth and our dealers.
  • Effectively manages business plan and keeps CRM information current on sales activities, ongoing strategy for sales development, and results for all assigned target and existing accounts, and new business opportunities. Manages expense budget/timely expense reporting adhering to established travel and entertainment guidelines.
  • May travel up to 80% to meet face to face with clients, influencers, and dealers.
  • Must be able to perform all essential job functions with/without accommodation.
  • Uses office automation, communication, software, and tools used in Haworth office environment.
  • Performs other duties within scope as assigned.

Required Qualifications
Education:
  • Bachelor's degree in Architecture, Business, Communications, Industrial Design, Interior Design, Marketing, Sales or equivalent.
  • Education Equivalency:
    • Associate's degree plus 2 years related experience or,
    • High school diploma plus 4 years related experience.

Work Experience:
  • 2 years experience in consultative B2B, solution-based sales role with demonstrated track of generating revenue and meeting sales targets.
  • Military Equivalency: https://www.mynextmove.org/vets/find/military

Additionally:
  • Ability to work in San Francisco, CA without relocation assistance.
  • Current and continuing right to work in the United States without sponsorship.

Preferred Qualifications
  • Contract office furniture or commercial interiors experience preferred.
  • Experience in commercial real estate, project management, or architecture & design.

Compensation and Benefits
Haworth offers a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, sales incentive bonuses may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet our member needs, based on eligibility. These benefits include comprehensive health care coverage, a retirement savings plan, tuition reimbursement, paid volunteer time, and much more. Additional details about total compensation and benefits will be provided during the hiring process. This role offers a base salary range of 100-160k, depending on candidate experience, education, and skill set.
#LI-CD1
Design your future with Haworth
Headquartered in Holland Michigan, Haworth is a family-owned global powerhouse at the forefront of innovation and sustainable design in the workspace interiors industry. Here, you'll have access to state-of-the-art resources, collaborate with cross-functional teams of passionate innovators, and experience a blend of global reach with personal growth opportunities. Whether you're developing new manufacturing processes, implementing smart factory solutions, or designing tomorrow's workspace solutions, you'll be empowered to make a lasting impact while growing your career.
We believe in the power of collaboration and strive to create a culture where everyone feels valued, respected, and empowered to make a difference. Your hard work, dedication, and talent are the foundation of our success and enable us to build meaningful connections with our customers and each other.
At Haworth, members enjoy benefits from their first day of employment:
  • 20 Days Paid Time Off: Plus, the option to buy up to 5 extra days.
  • Health Benefits: Priority Health Medical options, Delta Dental, and Vision Insurance.
  • 401k Match: Contribute 6% of your annual salary, and Haworth will match up to 7%.
  • Insurance Coverage: Company-provided Short-Term Disability, Long Term Disability, and Life Insurance.
  • Tuition Reimbursement
  • Volunteer Time Off
  • Parental Leave
  • Pet Insurance
  • Zero Waste to Landfill

Haworth Values
At Haworth, we have a strong set of values that guide our business and help us align with our customers.
We listen to our Customers. We rely on our Members. We honor Integrity. We embrace Continuous Learning. We lead with Design. We create Value. We work to make the World better.
Join the Haworth family. Apply for this job, or learn more about the many possibilities at Haworth: Home Page

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