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Retention Marketing Manager Jobs in Rochester, NY

Baldwin Real Estate Corp

Community Manager

Rochester, NY · On-site

$65K - $70K/yr

Update marketing plan and survey quarterly * Implement and monitor efficient turnover program to ... and retention * Maintain good recordkeeping system * Reduce liabilities, both physical and ...

DIMARCO STAFFING LLC

Community Manager

Rochester, NY

$65K - $70K/yr

Update marketing plan and survey quarterly * Implement and monitor efficient turnover program to ... and retention * Maintain good recordkeeping system * Reduce liabilities, both physical and ...

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All JobsRetention Marketing JobsRetention Marketing Manager JobsRetention Marketing Manager Jobs in Rochester, NY

Retention Marketing Manager information

See Rochester, NY salary details

$45.8K

$83.7K

$112.6K

How much do retention marketing manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for retention marketing manager in Rochester, NY is $83,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,097.00 and $96,735.00 per year, depending on experience, location, and employer.

What is a retention marketing manager?

A Retention Marketing Manager is a professional responsible for developing and executing strategies to keep existing customers engaged with a brand or product. Their main goal is to increase customer loyalty, minimize churn, and maximize the lifetime value of customers through targeted campaigns, personalized communications, and loyalty programs. They often analyze customer data to identify trends and opportunities for improving the overall customer experience. Retention Marketing Managers work closely with teams across marketing, product, and customer support to ensure cohesive retention initiatives. This role is vital for companies looking to build lasting relationships with their customers.

What are the key skills and qualifications needed to thrive as a retention marketing manager?

To thrive as a Retention Marketing Manager, you need expertise in customer lifecycle strategies, data analysis, and campaign management, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM systems, email marketing platforms, and analytics tools like Google Analytics is essential. Strong communication, creativity, and problem-solving skills help you effectively engage customers and collaborate across teams. These skills are crucial for driving customer loyalty, increasing retention rates, and maximizing long-term revenue.

How does a retention marketing manager typically collaborate with product and customer success teams to improve customer loyalty?

A Retention Marketing Manager frequently works closely with product and customer success teams to align retention strategies with the overall customer experience. By sharing insights from customer behavior and feedback, they help inform product updates and tailor communications to address pain points. Regular cross-functional meetings and shared performance metrics ensure that efforts are coordinated, resulting in more effective campaigns and a stronger focus on customer satisfaction. This collaboration is key to identifying opportunities to enhance loyalty and reduce churn.

What is the difference between Retention Marketing Manager vs Email Marketing Manager?

AspectRetention Marketing ManagerEmail Marketing Manager
Primary FocusCustomer retention and loyalty strategiesDesigning and executing email campaigns
Required SkillsData analysis, CRM tools, customer segmentationEmail platform expertise, copywriting, campaign management
Work EnvironmentCross-channel marketing teams, customer insightsMarketing or digital teams, email platforms
Common UsageUsed in industries focusing on customer lifetime valueUsed across industries for direct email outreach

The Retention Marketing Manager and Email Marketing Manager roles overlap in digital marketing but differ mainly in scope. The Retention Marketing Manager focuses on overall customer loyalty and retention strategies, often utilizing multiple channels, while the Email Marketing Manager specializes in creating and managing email campaigns. Both roles require knowledge of marketing tools and data analysis, but the Retention Marketing Manager typically has a broader strategic focus.

What are popular job titles related to Retention Marketing Manager jobs in Rochester, NY?

For Retention Marketing Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Retention Marketing Manager jobs in Rochester, NY look for?

The top searched job categories for Retention Marketing Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Retention Marketing Manager jobs?

Cities near Rochester, NY with the most Retention Marketing Manager job openings:

Retention Marketing Manager jobs near you
Infographic showing various Retention Marketing Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $83,681 per year, or $40.2 per hour.

Community Manager

Baldwin Real Estate Corporation

Rochester, NY • On-site

$65K - $70K/yr

Full-time

Re-posted 19 days ago

Job description

Job Type
Full-time
Description
Basic Functions: Responsible for the successful day-to-day operation, financial management and maintenance of the property, according to the goals and objectives of the property owners and Baldwin Real Estate Corporation. Provide a welcoming and safe property, which conforms to all health and safety laws and regulations. Manage property in accordance with all housing and employment laws. Ensure staff compliance with all company policies and procedures, maintaining high standards of conduct whenever performing company or property business.
Relationships:• Reports directly to the Sr. Regional Manager of Baldwin Real Estate Corporation.• Works collaboratively with the Site Maintenance Supervisor, and outside vendors• Maintains positive relations with residents, staff and vendors• Maintains supportive relations with community, fire, police, housing and government agencies Key Goals:
  • Maintain long-range planning approach for leasing, budgeting, and rental income
  • Maximize resident-retention while increasing revenue
  • Maintain and implement property's emergency and risk management plan
  • Assist in creating and operate within approved budget plans
  • Update marketing plan and survey quarterly
  • Implement and monitor efficient turnover program to ensure high resident satisfaction and retention
  • Maintain good recordkeeping system
  • Reduce liabilities, both physical and financial

Description of Responsibilities and Typical Work Activities (Not limited to:)A. Maintaining the Physical Asset
  • Assist Site Maintenance Supervisor to prioritize maintenance service requests and work assignments, if needed, and follow-up with Site Maintenance Supervisor to assure proper completion.
  • Conduct and document periodic inspections of each building and common grounds (minimum weekly)
  • Evaluate maintenance operations periodically to determine cost-efficiency
  • Conduct annual apartment inspection, record results, and coordinate all required repairs with Site Maintenance Supervisor

B. Marketing and Leasing
  • Lease units quickly and efficiently. Vacancies should be filled within 15 days from moving out.
  • Review all applications for completeness and then process the rental application, including securing credit report, previous landlord references, and income and asset verifications for each applicant. Advise applicants of acceptance or denial accordingly, in compliance with fair housing laws.
  • Maintain and update waiting list.
  • Assist in preparation of advertising and marketing programs.
  • Maintain efficient resident and property files in site office.
  • Oversee the completion of initial lease preparation and lease renewal

C. Tenant Management
  • Educate staff and residents concerning health, safety, police and fire issues
  • Monitor compliance with all turnover and make-ready procedures

D. Financial Reporting and Control
  • Receive all invoices, review, approval, and invoices from the Sr. Regional Manager every week.
  • Prepare payroll reports for Sr. Regional Manager approval every week
  • Implement purchases required for day-to-day operation under guidelines established by Sr. Regional Manager, and within owner-approved budget guidelines
  • Deposit rents and security deposits in bank in a timely fashion (min. weekly). Provide detailed deposit records to main office accounting department
  • Prepare purchase orders and authorize them within budget constraints (any purchase order over $250 requires Sr. Regional Manager signature)
  • Record monthly utility usage and implement cost-efficiency wherever possible
  • Maintain petty cash funds, and provide proper receipts for all expenditures

E. Administration
  • File reports and maintain communication with Sr. Regional Manager on matters affecting property issues
  • Track receivables, send notices of delinquency, and work with Sr. Regional Manager regarding collections/evictions
  • Participate in annual employee review
  • Assist in preparation of the annual operating budget
  • Maintain polite, professional, and informative telephone manner
  • Maintain professional personal appearance and presentation

Salary Description
$65,000 - $70,000 per year

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