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Retention Marketing Manager Jobs in Rochester, NY

Product Marketing Manager

Victor, NY · On-site

$147K/yr

... to retain customers, acquire new customers, and penetrate new markets. The Product Marketing Manager knows competitors, their products, and will develop/deploy sales tools to allow Gorbel to ...

... to retain customers, acquire new customers, and penetrate new markets. The Product Marketing Manager knows competitors, their products, and will develop/deploy sales tools to allow Gorbel to ...

Marketing Assistant

Rochester, NY · On-site

$39K - $49K/yr

Join a dynamic Marketing and Advertising Firm that is taking the U.S. by storm. Virgin Empire, Inc ... and retention • Expertly managing the needs of external customers • Developing strong ...

Marketing Assistant

Rochester, NY

$39K - $49K/yr

Join a dynamic Marketing and Advertising Firm that is taking the U.S. by storm. Virgin Empire, Inc ... retention Expertly managing the needs of external customers Developing strong leadership and ...

Job functions include retaining employees, managing risk, driving revenue growth, increasing ... Assists Market Executive in driving corporate marketing initiatives to help increase market share ...

Associate Market Manager

Rochester, NY · On-site

$150K - $160K/yr

Job functions include retaining employees, managing risk, driving revenue growth, increasing ... Assists Market Executive in driving corporate marketing initiatives to help increase market share ...

Senior Marketing Strategist

Rochester, NY · On-site +1

$60K - $95K/yr

... management and consultative sales excellence to retain and grow high-value client relationships ... Proven experience translating complex data and marketing metrics into clear business narratives and ...

Hosts use our platform to run their business, from ticketing and memberships to marketing tools. We ... retention, and day-to-day operations for fitness professionals. You'll identify what could be ...

Hosts use our platform to run their business, from ticketing and memberships to marketing tools. We ... retention, and day-to-day operations for fitness professionals. You'll identify what could be ...

Customer Retention: * Develop strategies to increase customer retention and reduce churn through ... marketing and technology and adapt strategies accordingly. Project Management: * Strong project ...

Customer Retention: * Develop strategies to increase customer retention and reduce churn through ... marketing and technology and adapt strategies accordingly. Project Management: * Strong project ...

Advise and mentor students and support recruitment and retention efforts. * Adopt new teaching ... , digital marketing, marketing strategy, promotions, sales, social media, services marketing, or ...

New

Field Account Manager

Rochester, NY · On-site +1

$49K - $72K/yr

... retention targets. Successful Field Account Managers are confident, dynamic, and focused on the customer's best interests. They use their consultative skills and marketing expertise to understand ...

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Retention Marketing Manager information

See Rochester, NY salary details

$45.8K

$83.7K

$112.6K

How much do retention marketing manager jobs pay per year?

As of Aug 19, 2026, the average yearly pay for retention marketing manager in Rochester, NY is $83,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,097.00 and $96,735.00 per year, depending on experience, location, and employer.

What is a retention marketing manager?

A Retention Marketing Manager is a professional responsible for developing and executing strategies to keep existing customers engaged with a brand or product. Their main goal is to increase customer loyalty, minimize churn, and maximize the lifetime value of customers through targeted campaigns, personalized communications, and loyalty programs. They often analyze customer data to identify trends and opportunities for improving the overall customer experience. Retention Marketing Managers work closely with teams across marketing, product, and customer support to ensure cohesive retention initiatives. This role is vital for companies looking to build lasting relationships with their customers.

What are the key skills and qualifications needed to thrive as a retention marketing manager?

To thrive as a Retention Marketing Manager, you need expertise in customer lifecycle strategies, data analysis, and campaign management, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM systems, email marketing platforms, and analytics tools like Google Analytics is essential. Strong communication, creativity, and problem-solving skills help you effectively engage customers and collaborate across teams. These skills are crucial for driving customer loyalty, increasing retention rates, and maximizing long-term revenue.

How does a retention marketing manager typically collaborate with product and customer success teams to improve customer loyalty?

A Retention Marketing Manager frequently works closely with product and customer success teams to align retention strategies with the overall customer experience. By sharing insights from customer behavior and feedback, they help inform product updates and tailor communications to address pain points. Regular cross-functional meetings and shared performance metrics ensure that efforts are coordinated, resulting in more effective campaigns and a stronger focus on customer satisfaction. This collaboration is key to identifying opportunities to enhance loyalty and reduce churn.

What is the difference between Retention Marketing Manager vs Email Marketing Manager?

AspectRetention Marketing ManagerEmail Marketing Manager
Primary FocusCustomer retention and loyalty strategiesDesigning and executing email campaigns
Required SkillsData analysis, CRM tools, customer segmentationEmail platform expertise, copywriting, campaign management
Work EnvironmentCross-channel marketing teams, customer insightsMarketing or digital teams, email platforms
Common UsageUsed in industries focusing on customer lifetime valueUsed across industries for direct email outreach

The Retention Marketing Manager and Email Marketing Manager roles overlap in digital marketing but differ mainly in scope. The Retention Marketing Manager focuses on overall customer loyalty and retention strategies, often utilizing multiple channels, while the Email Marketing Manager specializes in creating and managing email campaigns. Both roles require knowledge of marketing tools and data analysis, but the Retention Marketing Manager typically has a broader strategic focus.

What are popular job titles related to Retention Marketing Manager jobs in Rochester, NY?

For Retention Marketing Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Retention Marketing Manager jobs in Rochester, NY look for?

The top searched job categories for Retention Marketing Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Retention Marketing Manager jobs?

Cities near Rochester, NY with the most Retention Marketing Manager job openings:

Infographic showing various Retention Marketing Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $83,681 per year, or $40.2 per hour.

$81K - $131K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 26 days ago


Colliers Engineering & Design rating

7.7

Company rating: 7.7 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

266th of 449 rated engineering


Job description

Overview

Bring Colliers Engineering and Design’s mission to life locally.


At Colliers Engineering & Design (CED), our purpose is rooted in shaping strong communities, solving complex challenges, and delivering excellence in everything we do. We are looking for a Marketing Manager who shares that passion and who’s ready to lead dynamic local marketing efforts that reflect the heart of our firm’s mission, vision, and values.


This role offers the opportunity to inspire and guide a local marketing team, drive visibility for our diverse disciplines across the region, and strengthen Colliers Engineering & Design’s presence in New York. You’ll collaborate with technical leaders, business developers, and corporate marketing partners to ensure our message is clear, our materials are compelling, and our marketing strategy reflects the innovation, collaboration, and client focus that define Colliers Engineering & Design.

We believe in purpose-driven work that delivers real impact to our clients and communities. With a people-first culture and empowered teams, we value growth, innovation, and balance. We're always improving and looking ahead. If you're passionate about marketing and ready to shape what’s next for New York, apply now!


Responsibilities
  • Oversee and manage a team of Marketing Senior, Specialists and Coordinators, providing clear direction, coaching, and performance feedback to ensure quality, accountability, and professional growth.
  • Lead recruitment, onboarding, and professional development efforts to attract, grow, and retain a high-performing marketing team aligned with firm goals and evolving market needs.
  • Partner in business development strategies to engage prospective clients, differentiated value propositions, and client relationship initiatives.
  • Manage quality control and QA/QC for all marketing deliverables for clarity, quality, and compliance.
  • Ensure consistent branding, messaging, and visual identity across all materials.
  • Analyze research data related to clients, competitors, and prospective markets - share findings with business development and local leaders.
  • Participate in strategic planning in collaboration with firm leadership and business development team.
  • Develop and implement regional/market marketing strategies in alignment with firm-wide and national market objectives.
  • Monitor legislative and/or regulatory activities that could affect the need for services.
  • Collaborate with other Marketing Leaders to share best practices and maintain consistency across offices.
  • Track marketing metrics and pursuit outcomes to inform strategy and continuous improvement.
  • Manage workloads and deadlines to balance priorities across multiple pursuits and initiatives.
  • Foster a collaborative, creative, and positive team culture that supports professional growth.
  • Collaborate with leadership on workload planning, training, marketing standards, and department goals.

Qualifications
  • 7+ years proposal writing experience in A/E/C or professional services industry including staff management and knowledge of business development.
    In lieu of degree 8+ years of related experience.
  • Bachelor's degree in Marketing, Communications, Journalism, Graphic Design, or related field; equivalent experience considered.
  • Certified Professional Services Marketer (CPSM) certification is an advantage, though not required.
  • Demonstrates leadership, accountability, and a collaborative mindset.
  • Invests in team development through mentorship, coaching, and constructive feedback, empowering staff to perform at their best and grow in their careers.
  • Builds strong relationships with internal teams and external partners.
  • Thrives in a fast-paced environment with tight deadlines and shifting priorities.
  • Inspires creativity and continuous improvement within the marketing team.
  • Proven experience leading marketing or proposal efforts and supervising staff.
  • Strong strategic thinking and organizational skills.
  • Excellent communication, writing, editing, and presentation skills.
  • High attention to quality of work while overseeing team workload and QA/QC.
  • Advanced proficiency in Adobe Creative Suite, Microsoft Office, and CRM/proposal tracking tools.
  • Participation in industry events and professional organizations to develop a network of contacts and stay current with industry, client, and competitor activity.
  • Strong understanding of firm's business practices including financials, goals, policies, and procedures.
  • Embrace technology and ever-advancing communications and organizational tools to support marketing's function.
  • Perform other duties as assigned.
  • Ability to read, write and understand English for purposes of comprehending written job-related communications and verbal instructions and interactions.

Compensation: $81,000 to $131,500 per year (depending on qualifications) 


What We Offer

At Colliers Engineering & Design, our people are our most important resource. That’s why we are committed to providing all our employees with a safe, comfortable work environment, potential for career advancement, and the ability to impact society through their projects as well as Company sponsored activities.


This dedication begins with supporting a work life balance through a generous compensation package that includes: company paid medical, dental, and vision coverage; paid pregnancy disability leave; short- and long-term disability insurance; life insurance; a company-matched 401(k)/Roth; paid time off that includes parental and military leave; employee referral and professional license bonuses and a straight time policy that compensates exempt employees for billable hours worked in excess of 40 billable hours within a work week.


We have also created an internal culture that provides the resources and technology needed to encourage personal and professional growth opportunities through reimbursement for education; a free in-house resource for hundreds of educational and self-enrichment courses; mentorship program; wellness program; Women’s Organization and ongoing philanthropic opportunities.


Apply today to learn how you can join our team of professionals, so we can help you Accelerate Your Success!

Qualifications:
  • 7+ years proposal writing experience in A/E/C or professional services industry including staff management and knowledge of business development.
    In lieu of degree 8+ years of related experience.
  • Bachelor's degree in Marketing, Communications, Journalism, Graphic Design, or related field; equivalent experience considered.
  • Certified Professional Services Marketer (CPSM) certification is an advantage, though not required.
  • Demonstrates leadership, accountability, and a collaborative mindset.
  • Invests in team development through mentorship, coaching, and constructive feedback, empowering staff to perform at their best and grow in their careers.
  • Builds strong relationships with internal teams and external partners.
  • Thrives in a fast-paced environment with tight deadlines and shifting priorities.
  • Inspires creativity and continuous improvement within the marketing team.
  • Proven experience leading marketing or proposal efforts and supervising staff.
  • Strong strategic thinking and organizational skills.
  • Excellent communication, writing, editing, and presentation skills.
  • High attention to quality of work while overseeing team workload and QA/QC.
  • Advanced proficiency in Adobe Creative Suite, Microsoft Office, and CRM/proposal tracking tools.
  • Participation in industry events and professional organizations to develop a network of contacts and stay current with industry, client, and competitor activity.
  • Strong understanding of firm's business practices including financials, goals, policies, and procedures.
  • Embrace technology and ever-advancing communications and organizational tools to support marketing's function.
  • Perform other duties as assigned.
  • Ability to read, write and understand English for purposes of comprehending written job-related communications and verbal instructions and interactions.

Compensation: $81,000 to $131,500 per year (depending on qualifications) 

Education:UNAVAILABLEEmployment Type: FULL_TIME

What Colliers Engineering & Design employees say

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About Colliers Engineering & Design

Sourced by ZipRecruiter

Colliers Engineering & Design, an affiliate of Colliers, is a trusted provider of multi-discipline engineering and architecture, design and consulting services to public and private sector clients. Headquartered in Holmdel, New Jersey with offices throughout the United States, we specialize in providing a comprehensive suite of services including civil/site, architecture, transportation, survey/geospatial, infrastructure, governmental, geotechnical/environmental, telecommunications, utilities/energy and project management. We employ professionals who utilize the most advanced technologies to deliver customized solutions for our clients.

Industry

Engineering professional services

Company size

1,001 - 5,000 Employees

Headquarters location

Holmdel, NJ, US

Year founded

1984