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Your role and responsibilities

As Product Marketing Specialist, you will utilize your skills and capabilities to design, develop and implement the product marketing, positioning, and go-to-market strategy for our low voltage circuit breakers product lines. You will be accountable for the ownership of the respective product portfolio for marketing and business development activities in the U.S. You will also drive communication and messaging of our product value propositions in alignment with ABB's global product marketing strategy, as well help coordinate other functional areas of the business as necessary to achieve the expected KPIs for the product lines in scope.

The work model for the role is: Cary, NC; Bloomfield, CT; or Memphis, TN preferred. Remote will be considered for the right fit. #Li-Hybrid #Li-Remote
This role is contributing to the Electrification Smart Power in USA.
You will be mainly accountable for:

• Create, plan, and ensure the effective implementation of the US go-to market product marketing strategy including definition and communication of product value propositions and product positioning

• Product portfolio management such as pricing strategy, inventory strategy, KPI reporting, local market offering, product gap analysis/business cases, sales and promotion tools, internal and external trainings, strong technical presence

• Collaborate with division Global Product Managers on local standards and installation norms to ensure local product market acceptance and drive new product/feature development based on local market needs and trends

• Drives sales efficiency by ensuring appropriate product and application knowledge (technical and commercial) for each Sales team. Ensures know-how sharing and cross-collaboration

• Gather voice of customer (VOC) and market needs; strategize and implement annual marketing plans in conjunction with US customer experience team, communication teams and Business Units/Product Groups

• Coordinate with cross functional and cross division product marketing, sales team members and operations team to define appropriate forecasts and inventory positioning

Qualifications for the role:

• Engineering Bachelor's degree is required. Electrical Engineering preferred

• Minimum of 2 years of experience in Sales, Product Management or Product Marketing Management in a related Electrical products/application industry

• Candidates must already have a work authorization that allow them to work for ABB in United States without sponsorship

Why ABB?

ABB's Electrification business offers a wide-ranging portfolio of products, digital solutions, and services, from substation to socket, enabling safe, smart, and sustainable electrification. We deliver products and systems designed to connect, protect, and control electrical systems, ensuring reliability, efficiency, and operational safety.

We empower you to take the lead, share bold ideas, and shape real outcomes. You'll grow through hands-on experience, mentorship, and learning that fits your goals. Here, your work doesn't just matter, it moves things forward

ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.

All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.

For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf

As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.

While base salary is determined by things such as the successful applicant's qualifications and experience, this position is expected to pay between $90,000 and $167,000 annually.

Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner.

ABB Benefit Summary for eligible US employees

[excludes ABB E-mobility, Athens union, Puerto Rico]

Go to MyBenefitsABB.com and click on "Candidate/Guest" to learn more

Health, Life & Disability

• Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.

• Choice between two dental plan options: Core and Core Plus

• Vision benefit

• Company paid life insurance (2X base pay)

• Company paid AD&D (1X base pay)

• Voluntary life and AD&D - 100% employee paid up to maximums

• Short Term Disability - up to 26 weeks - Company paid

• Long Term Disability - 60% of pay - Company paid. Ability to "buy-up" to 66 2/3% of pay.

• Supplemental benefits - 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance

• Parental Leave - up to 6 weeks

• Employee Assistance Program

• Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption

• Employee discount program

Retirement

• 401k Savings Plan with Company Contributions

• Employee Stock Acquisition Plan (ESAP)

Time off

ABB provides 11 paid holidays. Vacation is provided based on years of service for hourly and non-exempt positions. Salaried exempt positions are provided vacation under a permissive time away policy.