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Remote Audience Development Jobs in Virginia (NOW HIRING)

SimpsonScarborough

Media Strategist

Alexandria, VA · Remote

$75K/yr

... remote team of approximately 70 employees working coast to coast. We're looking for a Media Strategist to lead the development of integrated, full-funnel paid media strategies that connect audience ...

SAIC

Systems Engineer Principal

Chantilly, VA · On-site +1

In this role, you'll contribute to the development of advanced remote sensing technologies, sensor ... audiences Desired Qualifications: * Advanced degree in Electrical, Computer, or Aerospace ...

ABB

Proposal Engineer

Bland, VA · Remote

$83.30K - $133.28K/yr

... audience to create market demand and need for specific features or products. Each day, you will ... This role is open to remote candidates located within the US (#LI-Remote), with a preference for ...

KLDiscovery

Senior Content Marketing Manager

Mclean, VA · Remote

$80K - $115K/yr

... level, remote anywhere in the US preferred) The Role KLDiscovery is seeking a Senior Content ... Create and lead the development of range of content, including white papers, case studies, blogs ...

SAIC

Systems Engineer Principal

Chantilly, VA · Remote

In this role, you'll contribute to the development of advanced remote sensing technologies, sensor ... audiences Desired Qualifications: * Advanced degree in Electrical, Computer, or Aerospace ...

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Remote Audience Development information

What are the key skills and qualifications needed to thrive as a Remote Audience Development professional, and why are they important?

To thrive as a Remote Audience Development professional, you need expertise in digital marketing, audience analytics, content strategy, and typically a background in communications, marketing, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing systems, and SEO tools is highly beneficial. Strong communication, creativity, and self-motivation are standout soft skills for engaging audiences and collaborating remotely. These capabilities are crucial for successfully growing and sustaining an engaged online audience in a competitive digital landscape.

How does a Remote Audience Development professional typically collaborate with cross-functional teams to grow and engage audiences?

Remote Audience Development professionals frequently work with marketing, content, product, and analytics teams to devise and execute strategies for audience growth and engagement. They participate in virtual meetings, use collaborative tools, and share insights from data analysis to inform content creation and distribution tactics. Clear communication and proactive coordination are essential, as these professionals often bridge the gap between creative and technical teams to ensure initiatives align with organizational goals. Regular updates and feedback loops help maintain momentum and adapt strategies based on performance metrics.

What is remote audience development?

Remote audience development refers to the practice of growing and engaging an organization’s audience, such as readers, viewers, or customers, through digital strategies while working from a remote location. Professionals in this role use tools like social media, email marketing, SEO, and analytics to attract, retain, and understand their target audiences. The goal is to expand reach, boost engagement, and drive conversions or loyalty, all without being tied to a physical office. This role often involves collaboration with marketing, editorial, and product teams using online communication platforms.

What is the difference between Remote Audience Development vs Remote Content Marketing?

AspectRemote Audience DevelopmentRemote Content Marketing
Primary FocusGrowing and engaging specific audiencesCreating and distributing content to attract customers
Skills NeededAudience analysis, social media, community engagementContent creation, SEO, copywriting
Work EnvironmentDigital platforms, social media, community forumsBlogs, email campaigns, multimedia content
Common EmployersMedia companies, nonprofits, entertainment brandsBrands, marketing agencies, e-commerce

Remote Audience Development focuses on building and maintaining a loyal audience through engagement strategies, while Remote Content Marketing emphasizes creating content to attract and convert customers. Both roles often overlap but serve different core objectives within digital marketing strategies.

What are the most commonly searched types of Audience Development jobs in Virginia? The most popular types of Audience Development jobs in Virginia are:
What are popular job titles related to Remote Audience Development jobs in Virginia? For Remote Audience Development jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Remote Audience Development jobs in Virginia look for? The top searched job categories for Remote Audience Development jobs in Virginia are:
What cities in Virginia are hiring for Remote Audience Development jobs? Cities in Virginia with the most Remote Audience Development job openings:
Remote Audience Development jobs near you
Media Strategist

Media Strategist

SimpsonScarborough

Alexandria, VA • Remote

$75K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 23 days ago

Job description

At SimpsonScarborough, we spend our days building brands that endure, inspire, and elevate the all-important work of colleges and universities in shaping our future. Recognized as a leader in the higher education marketing industry, we are a fully remote team of approximately 70 employees working coast to coast.


We're looking for a Media Strategist to lead the development of integrated, full-funnel paid media strategies that connect audience insight, channel planning, creative direction, and performance outcomes. This rolerequiresstrategic thinking and the abilitytranslatecomplexity into clarity, design campaigns as connected systems, and guide both clients and internal teams toward smarter decisions and stronger results.


TheMedia Strategist partners closely with strategy, creative, analytics, and account teams to ensure media strategy is insight-driven, cohesive, and built to perform.


What You'll Do

  • Lead day-to-day client communications related to media strategy and performance, simplifying complex concepts into clear, actionable insights, acting as a strategic partner.
  • Translate insight into strategy by synthesizing research, performance data, enrollment trends, and market signals into clear, actionable media strategies that define the problem, opportunity, and path forward.
  • Develop full-funnel, multi-channel media strategies that define the role of each channel, message, and asset across theaudiencejourney.
  • Lead audience prioritizationbyIdentifyingand prioritizingtarget audiences based on growth potential, institutional fit, and decision drivers-clearly distinguishing where focus (and budget) should go.
  • Partner withCreative, Strategy and Accounts teams to ensure messaging, briefs, and campaign ideas are rooted in insight and aligned to audience mindset and media approach.
  • Define success and drive performanceby establishingKPIs aligned to campaign goals, interpretingperformance data, and guidingstrategicoptimizations

What We're Looking For

  • 4-6 years of experience in media strategy, planning, buying, and/or activation, with hands-on experience developing full-funnel media strategies across digital, social, search, programmatic, and emerging channels
  • Proven ability to prioritize audiences, align channel mix to strategy, and connect media decisions to business outcomes
  • Ability to explain complex media concepts in clear, accessible language for client education.
  • Experience defining KPIs, interpreting performance, and guiding optimization strategies
  • Bachelor's degree and/or an equivalent combination of education and relevant experience

Salary, Benefits & Perks

  • Salary starts at $75,000 and will be commensurate with experience
  • Comprehensive benefits package including nationwide health, dental, and vision coverage, 401(k) with employer contribution, employer-paid life insurance and short-term disability
  • Flexible time off (FTO) with additional time-off options, including sick, volunteer & bereavement leave, paid parental leave, a day off on your birthday PLUS two agency-wide closures in the summer and winter
  • Monthly lifestyle stipend to supplement your routine wellness costs like streaming subscriptions, gym, or phone/internet costs.


Our Commitment to Inclusion

At SimpsonScarborough, we believe diversity, equity, inclusion, and belonging are central to our core values and critical to our long-term success. This work requires consistency, intentionality, vulnerability, and accountability. Through our efforts, we strive to make meaningful impact in our work, our workplace, and our industry.


SimpsonScarborough is an equal opportunity employer. We have a strict anti-harassment policy and a zero-tolerance non-discrimination policy. We welcome applicants of all backgrounds regardless of nationality, race, religion, gender identity, veteran status, or any other characteristic protected by law.


Questions?

For all recruitment-related inquiries, please email PeopleAndCulture@simpsonscarborough.com.

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