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Programmatic Manager Jobs in Virginia (NOW HIRING)

KBR, Inc.

Contract Program Manager

Chantilly, VA · On-site

Ensure programmatic alignment and adherence to the customer's visions and priorities. * Ensure the accuracy, quality, configuration management and timely delivery of all required deliverables to ...

KBR

Contract Program Manager

Chantilly, VA

Ensure programmatic alignment and adherence to the customer's visions and priorities. * Ensure the accuracy, quality, configuration management and timely delivery of all required deliverables to ...

ECS

STO Programmatic SETA

Arlington, VA · On-site

Everforth ECS is seeking a STO Programmatic SETA to work in our Arlington, VA office. Please Note ... The successful candidate will support the DARPA program manager by leading ongoing demonstration ...

SAIC

Facilities Project Manager

Fort Belvoir, VA

This position is responsible for providing the project and programmatic management expertise for the coordination, planning, and work prioritization of assigned projects for the Client, ranging in ...

SAIC

Facilities Project Manager

Fort Belvoir, VA · On-site

This position is responsible for providing the project and programmatic management expertise for the coordination, planning, and work prioritization of assigned projects for the Client, ranging in ...

ProSidian Consulting

Program Manager

Alexandria, VA · Hybrid

We seek Program Manager | Workforce Planning & Strategic Human Capital Analytics - Human Capital Research & Programmatic Evaluation [NSF0044044] candidates with relevant Government And Public ...

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Programmatic Manager information

See Virginia salary details

$28.8K

$103.7K

$117K

How much do programmatic manager jobs pay per year?

As of Jun 21, 2026, the average yearly pay for programmatic manager in Virginia is $103,678.00, according to ZipRecruiter salary data. Most workers in this role earn between $113,000.00 and $115,500.00 per year, depending on experience, location, and employer.

How does a Programmatic Manager typically collaborate with creative and analytics teams?

A Programmatic Manager works closely with creative teams to ensure that ad formats and messaging align with campaign strategies and platform requirements. They also partner with analytics teams to monitor campaign performance, interpret data, and optimize targeting and bidding strategies in real time. Effective communication and cross-functional collaboration are key, as programmatic managers act as a bridge between technical execution and strategic campaign goals, ensuring all stakeholders are aligned for maximum impact.

What are the key skills and qualifications needed to thrive as a Programmatic Manager, and why are they important?

To thrive as a Programmatic Manager, you need a strong grasp of digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and relevant certifications such as IAB Digital Media Buying & Planning are typically required. Analytical thinking, attention to detail, and strong communication skills help you optimize campaigns and collaborate with cross-functional teams. These skills are vital for maximizing ROI, ensuring effective campaign delivery, and staying ahead in the fast-evolving digital advertising landscape.

What is a Programmatic Manager?

A Programmatic Manager is a digital marketing professional responsible for overseeing and optimizing automated ad buying and placement processes using programmatic technology platforms. They work with data, demand-side platforms (DSPs), and ad exchanges to target specific audiences and achieve campaign goals efficiently. Their role includes managing budgets, analyzing performance metrics, and ensuring ads are delivered to the right users at the right time. Programmatic Managers collaborate closely with clients, creative teams, and data analysts to maximize ROI and drive successful digital advertising campaigns.
What are the most commonly searched types of Programmatic jobs in Virginia? The most popular types of Programmatic jobs in Virginia are:
What are popular job titles related to Programmatic Manager jobs in Virginia? For Programmatic Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Programmatic Manager jobs in Virginia look for? The top searched job categories for Programmatic Manager jobs in Virginia are:
What cities in Virginia are hiring for Programmatic Manager jobs? Cities in Virginia with the most Programmatic Manager job openings:
Programmatic Manager jobs near you
Sr. Product Manager, Programmatic Advertising

Sr. Product Manager, Programmatic Advertising

Comcast

Reston, VA

$147K - $221K/yr

Full-time

Posted 19 hours ago

Job description

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we're making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

Responsible for the product management activities of the Freewheel Streaming Hub Direct Sales Management team. Primary focus on building programmatic ad-decisioning and optimization capabilities, partnering with Data Science to design and implement advanced Machine Learning and AI models within FreeWheel's SSP platform Programmatic Module. This role will own a product area within the Direct Sales Management of products but will also partners with other Streaming Hub product managers to design and implement key features underpinning the Freewheel programmatic strategy across several investment areas: Programmatic Module, FW SSP and Marketplace Platform (Private and Exchange). Supports the Direct Sales Management team in reaching the team objectives and keeps leadership team informed of key developments and issues in their areas of responsibilities. Partners with other product team members across Freewheel to successfully deliver on dependencies. Responsible for the relationship with engineering peers within the Direct Sales Management team.

Job Description

Core Responsibilities

  • Plans and maintains the overall roadmap, strategy and objectives for a product area that focusing on building programmatic ad decisioning and optimization capabilities for Programmatic Module.
  • Owns coordination with other PMs to drive designs across use cases for that product area
  • Owns the coordination with the engineering teams responsible for delivery of the product area
  • Owns designs and implementation for key capabilities within the Direct Sales Management product suite Programmatic Module area.
  • Partners with Go-to-market teams for the release of key capabilities within the Direct Sales Management product suite Programmatic Module area.
  • Applies understanding of internal product technologies and is aware of other technologies in programmatic advertising industry.
  • Works with stakeholders to clearly identify opportunities, outline business cases and prioritize features within the Direct Sales Management Programmatic Module roadmap
  • Demonstrates good project and time management skills, ensures timely delivery of projects, and effectively escalates issues
  • Consistent exercise of independent judgment across areas of ownership
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
  • Other duties and responsibilities as assigned.

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.

Disclaimer:

  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Agile Methodology, Cross-Functional Collaboration, Functional Requirements, Machine Learning (ML), Programmatic Advertising, Roadmap Management

Compensation

Primary Location Pay Range: $147,741.60 - $221,612.40Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

10 Years +Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

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