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Paid Social Associate Jobs (NOW HIRING)

Omnicom Media

Manager, Paid Social

New York, NY · Remote

In this role, you'll lead Paid Social Associates and Sr. Associates, offering mentorship, training, and ensuring all work meets quality standards. Your responsibilities include managing day-to-day ...

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Paid Social Associate information

See salary details

$20.5K

$44.2K

$72.5K

How much do paid social associate jobs pay per year?

As of Jul 12, 2026, the average yearly pay for paid social associate in the United States is $44,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $27,500.00 and $56,500.00 per year, depending on experience, location, and employer.

What does a Paid Social Associate do?

A Paid Social Associate is responsible for planning, executing, and optimizing paid advertising campaigns on social media platforms like Facebook, Instagram, Twitter, and LinkedIn. They analyze campaign performance data, manage budgets, and create reports to ensure advertising goals are met. Paid Social Associates often collaborate with creative teams to develop ad content and work closely with clients or internal stakeholders to align strategies with business objectives.

What is the difference between Paid Social Associate vs Paid Search Associate?

AspectPaid Social AssociatePaid Search Associate
Required SkillsSocial media platforms, ad creation, audience targetingKeyword research, ad copy, bidding strategies
Work EnvironmentDigital marketing agencies, in-house marketing teamsDigital marketing agencies, in-house marketing teams
Common CertificationsFacebook Blueprint, Google Ads CertificationGoogle Ads Certification, Microsoft Advertising Certification

Both roles focus on paid digital advertising but specialize in different channels. Paid Social Associates manage campaigns on social media platforms like Facebook, Instagram, and LinkedIn, emphasizing audience targeting and creative content. Paid Search Associates focus on search engine advertising, optimizing keywords and bidding strategies on platforms like Google Ads. While their skills overlap in digital marketing fundamentals, each role requires channel-specific expertise.

What are the key skills and qualifications needed to thrive as a Paid Social Associate, and why are they important?

To thrive as a Paid Social Associate, you need a solid understanding of digital marketing principles, campaign analysis, and a degree in marketing, communications, or a related field. Familiarity with paid social platforms like Facebook Ads Manager, TikTok Ads, and analytics tools such as Google Analytics is typically required. Strong attention to detail, creativity, and effective communication skills help you optimize campaigns and collaborate with clients or team members. These skills are crucial for driving measurable results, maximizing ROI, and adapting to the fast-changing landscape of social media advertising.

What are some common challenges a Paid Social Associate faces when managing multiple ad campaigns simultaneously?

A Paid Social Associate often manages several campaigns across different platforms, which can make prioritization and organization challenging. Balancing competing deadlines, adapting to rapid changes in platform algorithms, and ensuring consistent brand messaging while optimizing for performance are frequent hurdles. Effective time management, strong analytical skills, and clear communication with other team members—such as creative, analytics, and account teams—are essential for success. Staying proactive about industry updates and leveraging automation tools can also help manage these complexities.
More about Paid Social Associate jobs
What cities are hiring for Paid Social Associate jobs? Cities with the most Paid Social Associate job openings:
What are the most commonly searched types of Paid Social jobs? The most popular types of Paid Social jobs are:
What states have the most Paid Social Associate jobs? States with the most job openings for Paid Social Associate jobs include:
What job categories do people searching Paid Social Associate jobs look for? The top searched job categories for Paid Social Associate jobs are:
Paid Social Associate jobs near you
Infographic showing various Paid Social Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 67% Full Time, 30% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $44,160 per year, or $21.2 per hour.

Associate Director, Paid Social

Starcom Mediavest Group Germany Gmbh

Manhattan, NY

$97K - $155K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 15 days ago

Job description

Company Description

Infinite Roar, Publicis Media's fastest-growing agency, is the new force in the media landscape. We are built for those clients looking to drive transformation, and we've created an approach especially tailored to the unique needs of disruptive, fast-growing brands. We combined the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global powerhouse.

Job Description

Position Summary

The Paid Social Associate Director is responsible for leading a team of Paid Social specialists for a client or group of brands. In this role, the Associate Director will be responsible for overseeing the planning, development and management of paid social strategy and campaigns across assigned brands/clients. They will work closely with the media and platform activation teams to maintain campaign quality, and drive performance against client goals.

The Associate Director will be accountable for ensuring strong vendor partner relationships and communicating platform changes and best practices to clients. They will assist in staffing, revenue projections, Points-of-View, and process development.

Knowledge

  • Strong understanding of the digital landscape
  • Strong knowledge of all media functions (digital & offline Media, technology, and analytics)
  • Extensive knowledge of the role of social as part of a holistic media plan including strengths and weaknesses of a variety of media channels
  • Expert knowledge of social media landscape and new and evolving product offerings
  • Expert-level understanding of Excel (Vlookup, Pivot Table, chart building) and PowerPoint functions
  • Mastery of native social buying platforms
  • Mastery of Meta Pixel and other technical paid social platform solutions
  • Stays on the forefront of paid social product offerings, vets and oversees implementation as appropriate
  • Understands and manages scope of work and flags scope creep on assigned accounts
  • Ability to proactively solve problems, improve processes, and create operational efficiencies
  • Provides consistent team leadership, driving team education and goals-setting
  • Key point of contact and primary social escalation point for the assigned client(s)
  • Ability to translate and communicate campaign success to clients

Requirements

  • Exhibits integrity and trust
  • Adherence to agency procedures and processes
  • 7 years biddable paid social media campaign management experience
  • Experience in managing a team
  • Meta Blueprint Certification desired

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Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $97,375.00 - USD $155,961.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/13/2026.Employment Type: FULL_TIME

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