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Outside Equipment Sales information

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$30K

$78K

$165.5K

How much do outside equipment sales jobs pay per year?

As of Aug 28, 2026, the average yearly pay for outside equipment sales in the United States is $78,042.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $90,000.00 per year, depending on experience, location, and employer.

What is an outside equipment sales representative?

An Outside Equipment Sales representative is a professional who sells equipment, such as machinery or tools, to businesses or individuals by meeting clients in person rather than working from an office. They are responsible for identifying potential customers, demonstrating products, negotiating sales contracts, and providing after-sales support. This role often requires travel to client sites, strong communication skills, and in-depth knowledge of the equipment being sold. Outside Equipment Sales representatives play a crucial role in building and maintaining customer relationships to drive business growth.

What are the key skills and qualifications needed to thrive as an outside equipment sales representative?

To thrive as an Outside Equipment Sales representative, you need strong sales acumen, industry knowledge, and a proven track record in business development, often supported by a relevant degree or sales experience. Familiarity with CRM software, sales analytics tools, and product-specific certifications are commonly required. Exceptional interpersonal skills, self-motivation, and effective communication help build lasting client relationships and close deals. These skills are critical to successfully identifying customer needs, exceeding sales targets, and driving business growth in a competitive market.

What are some common challenges faced in an outside equipment sales role, and how can they be effectively managed?

Outside Equipment Sales professionals often encounter challenges such as managing a diverse client base, handling long sales cycles, and staying up to date with product innovations and competitors. Building strong relationships through consistent follow-ups and providing tailored solutions are key to overcoming these hurdles. Successful sales representatives also collaborate closely with product specialists and service teams to ensure customer satisfaction and retention. Regular training and staying informed about industry trends can help maintain a competitive edge.

What is the difference between Outside Equipment Sales vs Inside Sales?

AspectOutside Equipment SalesInside Sales
Work EnvironmentField-based, visiting clients on-siteOffice-based, handling calls and emails
Customer InteractionFace-to-face meetings with clientsRemote communication via phone or email
Required SkillsStrong interpersonal skills, travel abilityExcellent communication, product knowledge
Common CertificationsSales certifications, industry-specific licensesSales training, CRM proficiency

Outside Equipment Sales involves traveling to meet clients face-to-face, focusing on building relationships and closing deals in the field. Inside Sales primarily handles customer interactions remotely from an office, emphasizing communication skills and product knowledge. Both roles require sales skills and industry understanding, but differ mainly in work environment and customer engagement methods.

Is an outside equipment sales representative a good job?

Outside equipment sales representatives sell machinery and tools directly to clients, often working in the field and building relationships. The role typically requires strong communication skills, product knowledge, and the ability to travel frequently, with compensation often based on commissions and sales performance. It can be a good career for those who enjoy sales, outdoor work, and meeting sales targets.
More about Outside Equipment Sales jobs

What states have the most Outside Equipment Sales jobs?

States with the most job openings for Outside Equipment Sales jobs include:

What job categories do people searching Outside Equipment Sales jobs look for?

The top searched job categories for Outside Equipment Sales jobs are:

Outside Equipment Sales jobs near you
Infographic showing various Outside Equipment Sales job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $78,042 per year, or $37.5 per hour.

Outside Equipment Sales

Indianapolis, IN

Pace Transportation
See more jobs at Pace Transportationexternal

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 29 days ago

Job description

Job Overview 

The Outside Equipment Sales Representative is responsible for generating revenue through the sale of new and used trailers, transportation equipment, and related solutions within an assigned territory. This role focuses on prospecting, relationship management, and consultative selling to fleet operators, owner-operators, and commercial customers. The position requires regular travel, strong industry knowledge, and the ability to manage the full sales cycle from lead generation through delivery. 

Competitive base with aggressive commission package. 

Core Functions 

  • Prospect and develop new customer relationships within an assigned territory through cold calling, referrals, networking, and industry events
  • Manage and grow an existing book of business by maintaining strong customer relationships and identifying additional sales opportunities
  • Sell new and used trailers, equipment, and related products in alignment with company pricing, margin, and inventory strategies
  • Prepare and present quotes, proposals, and product recommendations tailored to customer operational needs
  • Negotiate pricing and terms within approved authority levels
  • Serve as the primary point of contact for customers throughout the sales process
  • Conduct on-site customer visits to assess needs, review equipment requirements, and build long-term partnerships
  • Coordinate with service, parts, and operations teams to ensure a smooth customer experience from sale through delivery
  • Address customer questions, concerns, and post-sale follow-up in a timely and professional manner
  • Maintain accurate and timely sales activity, pipeline, and forecast data in the company CRM system
  • Track leads, opportunities, and closed sales to support revenue forecasting and performance measurement
  • Monitor market trends, competitor activity, and customer feedback to identify growth opportunities
  • Ensure all sales comply with company policies, legal requirements, and ethical standards
  • Maintain working knowledge of trailer specifications, applications, and equipment configurations
  • Stay informed on industry trends, regulatory considerations, and customer operating environments
  • Educate customers on product features, benefits, and total cost of ownership
  • Perform other duties as assigned

 

Competencies and Qualifications

  • Experience in equipment, trailer, or transportation-related sales preferred
  • Strong customer relationship and communication skills
  • Ability to prepare and present pricing, proposals, and product information
  • Working knowledge of sales processes and margin-based selling
  • Ability to collaborate effectively with internal teams
  • Proficiency with basic sales documentation tools and systems

 

Physical Requirements 

  • Ability to sit, stand, and walk for extended periods throughout the workday
  • Ability to travel locally as needed to customer sites, equipment yards, or company locations
  • Ability to enter and exit trailers, equipment, and customer facilities safely
  • Ability to occasionally lift, push, or pull items weighing up to 25 pounds (e.g., marketing materials, documents, small equipment components)
  • Ability to operate a motor vehicle safely and maintain a valid driver’s license
  • Ability to use standard office equipment, including a computer, phone, and mobile devices
  • Ability to communicate effectively with customers, coworkers, and vendors in person and by phone
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role.

Benefits

  • Medical insurance (three plan offerings to fit your needs)  
  • Participate in HTI’s Wellness Discount to save on monthly medical contributions 
  • Free virtual medical and behavioral healthcare through Teladoc 
  • Dental and vision insurance  
  • Safe Harbor 401k plan with company match 
  • Company-paid life and long-term disability insurance  
  • Industry-standard paid-time-off and paid holidays  
  • Parental and bereavement leave 
  • Employee Assistance Program  
  • Rewards and recognition program  

Pace Transportation Services 

Full-line semi-trailer and spotter dealership covering every customer's needs, from sales and leasing to service centers to support repairs and a 24-hour mobile repair service. Authorized Fruehauf and Kalmar Ottawa Dealer as well as major specialty OEMs for heavy hauls, flatbeds, dumps, etc. 

Equal Employment Opportunity

HTI is an Equal Opportunity Employer and makes employment decisions without regard to race, color, religion, sex (including pregnancy, sexual orientation, or transgender status), national origin, age, disability, genetic information, or any other status protected by applicable law. 

#INDP

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