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Optimization Manager Jobs in Virginia (NOW HIRING)

VCU Health

Access Optimization Specialist

Richmond, VA · On-site

Support change management efforts to ensure successful adoption and long-term sustainability of ... and optimization, including Fast Pass and self-scheduling configurations. Drive consistency and ...

Alfa Laval

Job Page CTA Left

Richmond, VA · On-site

$16.25 - $21/hr

The Order Support Manager reports to the Sr. Order Support Manager and is a key operational partner to the Quote Support Manager and Workflow Optimization Manager in maintaining end-to-end process ...

Daikin Applied

Product Optimization Senior Manager

Staunton, VA · On-site

$124.10K - $163.80K/yr

The Product Optimization Senior Manager will oversee the accuracy, integrity, and strategic use of product, pricing, and technical data across commercial systems. Under general guidance, this role ...

Daikinapplied

Product Optimization Senior Manager

Staunton, VA · Remote

$124.10K - $163.80K/yr

The Product Optimization Senior Manager will oversee the accuracy, integrity, and strategic use of product, pricing, and technical data across commercial systems. Under general guidance, this role ...

EAB

SEO & AI Visibility Specialist

Richmond, VA · On-site +1

$62.50K - $71.50K/yr

Expertise in utilizing GA4, Google Search Console, Looker Studio, and Tag Manager. * Exceptional ... Experience with SEO tools including SEMrush, Ahrefs, Moz, etc. * Direct response marketing and/or ...

EAB

SEO & AI Visibility Specialist

Richmond, VA · On-site +1

$62.50K - $71.50K/yr

Expertise in utilizing GA4, Google Search Console, Looker Studio, and Tag Manager. * Exceptional ... Experience with SEO tools including SEMrush, Ahrefs, Moz, etc. * Direct response marketing and/or ...

EAB

SEO & AI Visibility Specialist

Richmond, VA · On-site +1

$62.50K - $71.50K/yr

Expertise in utilizing GA4, Google Search Console, Looker Studio, and Tag Manager. * Exceptional ... Experience with SEO tools including SEMrush, Ahrefs, Moz, etc. * Direct response marketing and/or ...

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Optimization Manager information

See Virginia salary details

$33.2K

$105.7K

$179.4K

How much do optimization manager jobs pay per year?

As of May 30, 2026, the average yearly pay for optimization manager in Virginia is $105,724.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,400.00 and $131,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Optimization Manager, and why are they important?

To thrive as an Optimization Manager, you need strong analytical skills, experience in data-driven decision-making, and typically a degree in business, marketing, or a related field. Proficiency with analytics tools like Google Analytics, A/B testing platforms, and conversion rate optimization (CRO) software is essential. Excellent communication, problem-solving abilities, and a collaborative mindset are important soft skills for this role. These skills ensure effective identification and implementation of strategies to maximize performance and drive measurable business results.

How does an Optimization Manager typically interact with different departments to drive performance improvements?

Optimization Managers work closely with various teams such as marketing, product development, data analytics, and operations to identify and implement strategies that enhance efficiency and effectiveness. They often facilitate cross-functional meetings to discuss data insights, align on goals, and coordinate the execution of optimization initiatives. Collaboration is key, as these managers must balance diverse perspectives and ensure that proposed changes are practical and aligned with broader business objectives. Regular communication and strong project management skills are essential for successfully driving improvements across multiple departments.

What is an Optimization Manager?

An Optimization Manager is a professional responsible for improving business processes, systems, or marketing campaigns to achieve better efficiency, performance, and results. They analyze data to identify areas for improvement, develop strategies to enhance productivity, and oversee the implementation of these strategies. Optimization Managers often work with cross-functional teams to ensure that initiatives align with company goals and deliver measurable outcomes.

What is the difference between Optimization Manager vs Digital Marketing Specialist?

AspectOptimization ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications in SEO, SEM, or analyticsBachelor's in Marketing, Communications, or related field; certifications in digital marketing tools
Work EnvironmentCollaborates with marketing, product, and analytics teams; focuses on website and campaign performanceWorks on content creation, social media, email campaigns, and digital channels
Employer & Industry UsageUsed across e-commerce, tech, and advertising industries to improve online performanceCommon in marketing agencies, brands, and media companies for campaign execution

The Optimization Manager primarily focuses on analyzing and improving website and campaign performance through data-driven strategies, often working closely with technical teams. In contrast, the Digital Marketing Specialist handles the execution of digital campaigns, content creation, and social media management. While both roles require marketing knowledge and certifications, the Optimization Manager emphasizes analytics and technical optimization, whereas the Digital Marketing Specialist concentrates on content and channel management.

What are popular job titles related to Optimization Manager jobs in Virginia? For Optimization Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Optimization Manager jobs in Virginia look for? The top searched job categories for Optimization Manager jobs in Virginia are:
Optimization Manager jobs near you
IT Portfolio Optimization Manager

IT Portfolio Optimization Manager

EXECUTIVE 1 HOLDING COMPANY

Mclean, VA

$140K - $175K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 11 days ago

Job description

Transparency matters! While we’re not actively hiring for a IT Portfolio Optimization Manager at this moment, we’re always excited to connect with talented leaders who share our vision for innovation. If you’re interested in being part of our journey, we’d love to hear from you! Please do apply and we’ll reach out to you in the near future when this position becomes available - thank you!

  • Experience managing teams of subject matter experts (SMEs) to achieve a common goal
  • Experience in IT Strategic Planning, Enterprise Architecture, Target State Analysis and Transition Road mapping, Technology Assessments, Performance management, Application and Portfolio Rationalization and prioritization.
  • Experience in designing and establishing value and ROI measurement methodologies
  • Lead consulting engagements in the areas of IT portfolio management, project planning, cost estimation, investment management, and business relationship management
  • Support IT Capital Planning including development of business cases and analysis of alternatives
  • Develop programmatic cost estimates, identify / analyze alternatives, and assess potential tradeoffs to support decision making
  • Evaluate investment performance against stated goals, objectives, and requirements
  • Build trusted and effective relationships with customers and facilitate improved communication between with the IT organization
  • Facilitate the collection of IT investment data and prioritize IT investments using objective scoring
  • Identify areas for process improvement such as planning, data collection, analysis, prioritization, reporting, and governance
  • Define and implement portfolio management policies and processes to support evidence-based decisions making on IT investments
  • Facilitate changes to business plans through governance boards, councils, and committees
  • Support program strategy, research, and analysis.
  • Measure success, outcomes, and provide recommendation for improvements.
  • Assess performance of implementation.
  • Experience with project management, change management, and communications.

Minimum 7 years of relevant experience

Salary: $140,000 - $175,000

Benefits: 

  • Medical, Dental and Vision Coverage 
  • PTO 
  • 401(k) Matching

Apply