ZipRecruiter

Log In

1

Optimization Analyst Jobs in Maryland (NOW HIRING)

Autodesk

Search Intelligence Manager

California, MD · On-site +1

$78K - $139K/yr

Analyze SEO, AEO, and website performance data to identify trends, opportunities, and areas for optimization across content and landing pages * Build and maintain recurring reporting for search ...

Angarai

Research Analyst

College Park, MD · On-site

Analyze historical campaign performance and help define baseline metrics such as: * Open rate ... Experience with SEO tools (e.g., SEMrush). * Familiarity with social media management tools (e.g ...

Saic

Cyber Defense Analyst

Baltimore, MD · On-site

$120 - $160/hr

Configuration, management, and optimization of intrusion detection systems for both host and network * Integrate and manage network sensors * Conduct threat analysis utilizing various sources to ...

ANGARAI

Research Analyst

College Park, MD

Analyze historical campaign performance and help define baseline metrics such as: Open rate Click ... Experience with SEO tools (e.g., SEMrush). Familiarity with social media management tools (e.g ...

previous pagenext page

Showing results 21-40

All JobsOptimization Analyst JobsOptimization Analyst Jobs in Maryland

Optimization Analyst information

See Maryland salary details

$18

$44

$62

How much do optimization analyst jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for optimization analyst in Maryland is $44.50, according to ZipRecruiter salary data. Most workers in this role earn between $33.12 and $58.80 per hour, depending on experience, location, and employer.

What does an optimization analyst do?

An optimization analyst finds ways to optimize web performance for a customer. Whether the project is an article or a web page, they develop a strategy and perform tests to increase search results. Job duties include understanding client goals, conducting A/B testing, displaying analytics for customers and suggesting changes, and forming strategies based on data. Qualifications for this career include a bachelor’s degree and experience in web development or marketing.

How does an optimization analyst typically collaborate with other departments to drive business improvements?

Optimization Analysts frequently work cross-functionally, collaborating with teams like marketing, product development, IT, and operations to identify inefficiencies and recommend actionable improvements. They often facilitate data-driven discussions, present findings through reports or dashboards, and work closely with stakeholders to implement and monitor optimization strategies. This collaborative approach ensures that proposed solutions are aligned with business goals and supported by the necessary teams, making strong communication and teamwork skills essential for success in the role.

What are the key skills and qualifications needed to thrive as an optimization analyst, and why are they important?

To thrive as an Optimization Analyst, you need strong analytical skills, proficiency in mathematics or statistics, and a relevant degree such as in engineering, mathematics, or computer science. Familiarity with data analysis tools like Excel, SQL, Python, or specialized optimization software (e.g., Gurobi, CPLEX) and certifications in data analytics are typically required. Excellent problem-solving abilities, attention to detail, and effective communication skills set top performers apart in this role. These skills enable Optimization Analysts to identify efficiency improvements, deliver actionable insights, and support data-driven decision-making within organizations.

What is the difference between Optimization Analyst vs Data Analyst?

AspectOptimization AnalystData Analyst
Required CredentialsBachelor's in Business, Analytics, or related field; certifications like Six Sigma or Google Data AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Microsoft Excel or Tableau
Work EnvironmentCorporate, consulting, or e-commerce settings focusing on process improvementVarious industries including finance, healthcare, marketing analyzing data trends
Employer & Industry UsageUsed in industries aiming to optimize processes, supply chains, or marketing campaignsUsed across industries for data interpretation, reporting, and decision support

The Optimization Analyst and Data Analyst roles share overlapping skills in data analysis and require similar educational backgrounds. However, Optimization Analysts focus more on improving processes and efficiency, while Data Analysts primarily interpret data to inform decisions. Both roles are vital in data-driven organizations but serve different strategic purposes.

More about Optimization Analyst jobs

What are popular job titles related to Optimization Analyst jobs in Maryland?

For Optimization Analyst jobs in Maryland, the most frequently searched job titles are:

What job categories do people searching Optimization Analyst jobs in Maryland look for?

The top searched job categories for Optimization Analyst jobs in Maryland are:

What are popular job titles related to Optimization Analyst jobs in MD?

For Optimization Analyst jobs in MD, the most frequently searched job titles are:

Optimization Analyst jobs near you
Infographic showing various Optimization Analyst job openings in Maryland as of August 2026, with employment types broken down into 86% Full Time, 11% Part Time, and 3% Contract. Highlights an 77% Physical, 5% Hybrid, and 18% Remote job distribution, with an average salary of $92,562 per year, or $44.5 per hour.

Digital Marketing & Web Optimization Specialist

TechForcePros

Elkton, MD • On-site, Remote

Contractor

Re-posted 11 days ago

Job description

Company Overview
TechForcePros specializes in staffing, consulting, and project management for enterprise systems in HRIS, ATS, LMS, VMS, CRM, ERP, ITSM, and procurement. Our recruiting prowess is demonstrated in IT, HR, Finance/Accounting, Healthcare, and Engineering. We provide remote system monitoring and assist organizations in the RFx system selection process.
TechForcePros is committed to driving business success through innovative solutions and exceptional client service.
We are seeking a results-driven Digital Marketing & Web Optimization Specialist with exceptional expertise in WordPress development, SEO strategy, and inbound/outbound marketing. This role is critical to driving leads, conversions, and revenue growth, and the ideal candidate will have a proven track record of delivering measurable financial results through integrated marketing campaigns.
In this multifaceted role, you will develop and optimize WordPress websites, implement advanced SEO strategies, and lead impactful marketing initiatives that generate high-quality leads and revenue. Success in this role requires seamless integration of your skills to create compelling digital experiences, engaging content, and data-driven campaigns.
Key Responsibilities:
WordPress Development
  • Design, develop, and maintain high-performance WordPress websites, landing pages, and plugins optimized for lead generation and conversions.
  • Ensure responsive design, fast page load speeds, and best-in-class user experiences.
  • Implement tracking tools (e.g., Google Analytics, Tag Manager) to monitor site performance and conversion metrics.

SEO Strategy
  • Conduct in-depth keyword research and competitor analysis to craft data-driven SEO strategies.
  • Optimize on-page and off-page SEO elements to improve rankings, organic traffic, and lead quality.
  • Track and report on SEO performance, including domain authority, backlink profiles, and SERP rankings.

Inbound/Outbound Marketing
  • Create and execute comprehensive inbound marketing campaigns, including email sequences, social media ads, and content marketing.
  • Manage outbound marketing efforts, including paid ad campaigns and outreach strategies, to target high-value audiences.
  • Design and publish digital content tailored for LinkedIn, X (formerly Twitter), and other platforms to engage and convert target audiences.
  • Monitor, analyze, and refine campaigns based on ROI and KPIs.

Required Skills & Qualifications:
  • Proven Expertise: A minimum of 5 years of combined experience in WordPress development, SEO strategy, and marketing campaign execution.
  • Revenue-Driven Focus: Demonstrated success in managing campaigns that resulted in measurable financial growth, including revenue and lead generation.
  • Technical Skills: Proficiency in WordPress development, SEO tools (e.g., SEMrush, Ahrefs, Google Search Console), and marketing platforms (e.g., HubSpot, Mailchimp, or similar).
  • Content Creation: Experience designing and optimizing landing pages and creating digital marketing content for social media (LinkedIn and X).
  • Data-Driven Approach: Strong analytical skills to track, interpret, and report on campaign and website performance metrics.
  • Project Management: Ability to manage multiple projects, prioritize tasks, and deliver on tight deadlines.

Preferred Qualifications:
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Background in marketing for SaaS, HR technology, or IT systems.
  • Familiarity with Elementor or other WordPress page builders.

Key Metrics for Success:
  • Increased revenue directly attributed to campaigns and website performance.
  • Measurable improvements in SEO rankings and organic traffic.
  • Growth in high-quality lead generation and conversion rates.
Why Join Us?
At TechForcePros, we are committed to fostering a culture of innovation, collaboration, and continuous improvement. You will have the opportunity to work on exciting projects, drive impactful change, and make a meaningful contribution to our organization's success. We offer competitive compensation and opportunities for career growth and development.

Apply