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Optimization Analyst Jobs in Maryland (NOW HIRING)

SEO Manager

Gaithersburg, MD · On-site

$108K - $162K/yr

  • PTO

You bring a passion for digital marketing, data analytics, and reporting insights. Search is changing fast, and this role sits at the center of that shift. You will lead traditional SEO alongside ...

  • Medical

  • Dental

  • Vision

  • Retirement

Drive optimization of digital experiences for both traditional search engines and AI powered ... Analyze performance data across platforms such as Google Analytics 4, Search Console, SEMrush, and ...

Performance Marketing Analyst

Linthicum, MD · On-site

$73K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Campaign Performance & Optimization * Analyze performance across paid media, email, SEO/SEM, and digital campaigns * Develop and maintain dashboards to track KPIs such as CPA, ROAS, conversion rates ...

Performance Marketing Analyst

Linthicum, MD · Hybrid

$73K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Campaign Performance & Optimization * Analyze performance across paid media, email, SEO/SEM, and digital campaigns * Develop and maintain dashboards to track KPIs such as CPA, ROAS, conversion rates ...

Performance Marketing Analyst

Linthicum Heights, MD · Hybrid

$73K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Campaign Performance & Optimization * Analyze performance across paid media, email, SEO/SEM, and digital campaigns * Develop and maintain dashboards to track KPIs such as CPA, ROAS, conversion rates ...

Data Analyst, Segment Marketing

Owings Mills, MD · Hybrid

$82K - $102K/yr

Identify trends, assess the effectiveness of strategies, and provide recommendations for optimization. * Analytical Reporting: Prepare detailed analytical reports and presentations, translating ...

JOB SUMMARY The Workflow Optimization Specialist will drive operational efficiency by designing ... Analyze existing workflows, perform benchmark gap analysis, and assist in the design to transform ...

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Showing results 1-20

Optimization Analyst information

See Maryland salary details

$18

$44

$62

How much do optimization analyst jobs pay per hour?

As of Aug 16, 2026, the average hourly pay for optimization analyst in Maryland is $44.50, according to ZipRecruiter salary data. Most workers in this role earn between $33.12 and $58.80 per hour, depending on experience, location, and employer.

What is the difference between Optimization Analyst vs Data Analyst?

AspectOptimization AnalystData Analyst
Required CredentialsBachelor's in Business, Analytics, or related field; certifications like Six Sigma or Google Data AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Microsoft Excel or Tableau
Work EnvironmentCorporate, consulting, or e-commerce settings focusing on process improvementVarious industries including finance, healthcare, marketing analyzing data trends
Employer & Industry UsageUsed in industries aiming to optimize processes, supply chains, or marketing campaignsUsed across industries for data interpretation, reporting, and decision support

The Optimization Analyst and Data Analyst roles share overlapping skills in data analysis and require similar educational backgrounds. However, Optimization Analysts focus more on improving processes and efficiency, while Data Analysts primarily interpret data to inform decisions. Both roles are vital in data-driven organizations but serve different strategic purposes.

How does an optimization analyst typically collaborate with other departments to drive business improvements?

Optimization Analysts frequently work cross-functionally, collaborating with teams like marketing, product development, IT, and operations to identify inefficiencies and recommend actionable improvements. They often facilitate data-driven discussions, present findings through reports or dashboards, and work closely with stakeholders to implement and monitor optimization strategies. This collaborative approach ensures that proposed solutions are aligned with business goals and supported by the necessary teams, making strong communication and teamwork skills essential for success in the role.

What are the key skills and qualifications needed to thrive as an optimization analyst, and why are they important?

To thrive as an Optimization Analyst, you need strong analytical skills, proficiency in mathematics or statistics, and a relevant degree such as in engineering, mathematics, or computer science. Familiarity with data analysis tools like Excel, SQL, Python, or specialized optimization software (e.g., Gurobi, CPLEX) and certifications in data analytics are typically required. Excellent problem-solving abilities, attention to detail, and effective communication skills set top performers apart in this role. These skills enable Optimization Analysts to identify efficiency improvements, deliver actionable insights, and support data-driven decision-making within organizations.

What does an optimization analyst do?

An optimization analyst finds ways to optimize web performance for a customer. Whether the project is an article or a web page, they develop a strategy and perform tests to increase search results. Job duties include understanding client goals, conducting A/B testing, displaying analytics for customers and suggesting changes, and forming strategies based on data. Qualifications for this career include a bachelor’s degree and experience in web development or marketing.

Do optimization analysts make a lot of money?

Optimization analysts typically earn a competitive salary that varies based on experience, location, and industry. Entry-level positions may start around $50,000 annually, while experienced analysts can earn over $100,000, especially with advanced skills in data analysis, programming, and tools like Excel or SQL.

What are popular job titles related to Optimization Analyst jobs in Maryland?

For Optimization Analyst jobs in Maryland, the most frequently searched job titles are:

What job categories do people searching Optimization Analyst jobs in Maryland look for?

The top searched job categories for Optimization Analyst jobs in Maryland are:

What are popular job titles related to Optimization Analyst jobs in MD?

For Optimization Analyst jobs in MD, the most frequently searched job titles are:

Infographic showing various Optimization Analyst job openings in Maryland as of August 2026, with employment types broken down into 1% Internship, 79% Full Time, 16% Part Time, and 4% Contract. Highlights an 80% Physical, 5% Hybrid, and 15% Remote job distribution, with an average salary of $92,562 per year, or $44.5 per hour.

Business Optimization Analyst

ijetconnect

Annapolis, MD

Full-time

Re-posted 27 days ago


Job description

What We Are Looking For

Join a dynamic and forward-thinking organization as a Business Optimization Analyst. This high-impact role offers the opportunity to work closely with executive leadership on strategic initiatives that shape the future of the company. You'll leverage cutting-edge AI tools, drive process improvements, and gain exposure to cross-functional projects that span the entire organization. This position requires a bachelor’s degree (MBA preferred), at least two years of relevant experience, proficiency in AI platforms, Microsoft Office, Power BI, and Salesforce CRM, along with strong communication, organizational skills, and the ability to manage multiple projects with discretion and confidentiality. This is an excellent opportunity for a motivated professional seeking meaningful growth, this position provides a clear path for advancement in a fast-paced, innovative environment. 

What You Will Work On

  • Conduct data analysis to support strategic decision-making and organizational improvement. 
  • Leverage AI tools to enhance efficiency and educate executive team members. 
  • Design and implement reporting and analytics solutions, with a focus on data visualization. 
  • Use tools like Power BI to create intuitive dashboards that highlight key business insights. 
  • Identify and resolve process inefficiencies in collaboration with business and operations leaders. 
  • Track and report on progress, risks, and deliverables for key initiatives. 
  • Prepare executive-level materials including agendas, presentations, and background documents. 
  • Support CEO Review meetings through material preparation, logistics coordination, and stakeholder engagement. 
  • Facilitate meetings and communicate findings and recommendations effectively. 
  • Manage administrative functions to ensure smooth operations within the President’s Office. 
  • Maintain confidentiality and professionalism in handling sensitive information. 
  • Provide after-hours support for urgent or time-sensitive matters as needed. 

 

What You Will Bring

  • Bachelor’s degree in Business Administration, Finance, or a related field (MBA preferred). 
  • 2+ years of experience in a business analyst or similar role, with a strong emphasis on stakeholder engagement and relationship management 
  • Advanced proficiency in AI platforms and Microsoft Office (Word, Excel, Outlook, Teams). 
  • Strong skills in data visualization and reporting tools, especially Power BI. 
  • Excellent written and verbal communication skills. 
  • Exceptional attention to detail, organizational skills, and discretion. 
  • Ability to manage multiple projects and adapt to changing priorities. 
  • Familiarity with Salesforce CRM and related tools. 
  • Self-starter with the ability to work independently and collaboratively.Â