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Media Partnerships Jobs (NOW HIRING)

Lifestraw

Content & Social Media Manager

Baltimore, MD · On-site

$85K - $115K/yr

Job Summary The Content & Social Media Manager owns LifeStraw's organic social media presence ... Develop and manage LifeStraw's affiliate program end-to-end: partner recruitment, onboarding ...

PMG

Brand Media Director

New York, NY · On-site

Oversee media operations, including partner management, optimization, and in-depth performance analysis across Publisher Partnerships, Display, Video/CTV, Audio, and more. * Build and maintain strong ...

PMG

Brand Media Director

Dallas, TX · On-site

Oversee media operations, including partner management, optimization, and in-depth performance analysis across Publisher Partnerships, Display, Video/CTV, Audio, and more. * Build and maintain strong ...

True Homes

Social Media Specialist

Monroe, NC · On-site

The role balances creative execution with performance awareness, plans and delivers social content aligned with company priorities, collaborates with internal teams and media partners, and uses ...

Sony Pictures

Manager, Media

Culver City, CA · On-site

$134K - $140K/yr

Prepare and present detailed media briefs to internal teams/agency partners. Create additional decks as needed to present media POVs across the media landscape. * CAMPAIGN STRATEGY: Develop ...

Sony Pictures

Manager, Media

Culver City, CA

$134K - $140K/yr

Prepare and present detailed media briefs to internal teams/agency partners. Create additional decks as needed to present media POVs across the media landscape. * CAMPAIGN STRATEGY: Develop ...

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Media Partnerships information

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How much do media partnerships jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for media partnerships in the United States is $49.52, according to ZipRecruiter salary data. Most workers in this role earn between $47.36 and $51.68 per hour, depending on experience, location, and employer.

What are some common challenges faced in a media partnerships role and how can I prepare for them?

One common challenge in a Media Partnerships role is balancing the needs and expectations of multiple stakeholders, both internally and externally. You'll often need to coordinate between content creators, marketing teams, and external media partners to ensure alignment and mutual benefit. Another challenge is staying ahead of industry trends and adapting partnership strategies as media consumption habits change. Proactive communication, strong negotiation skills, and a keen understanding of the media landscape can help you navigate these complexities and drive successful collaborations.

What is media partnerships?

Media partnerships are collaborative agreements between organizations and media outlets—such as newspapers, TV networks, digital platforms, or influencers—to achieve mutual goals like expanding audience reach, sharing content, or promoting events and campaigns. Professionals in media partnerships identify strategic partners, negotiate agreements, and manage ongoing relationships to ensure both parties benefit from the collaboration. This role often involves working closely with marketing, PR, and content teams to maximize the impact of each partnership.

What are the key skills and qualifications needed to thrive in media partnerships, and why are they important?

To thrive in Media Partnerships, you need a solid understanding of media landscapes, relationship management, and strategic planning, often supported by a degree in communications, marketing, or a related field. Familiarity with CRM tools, analytics platforms, and digital media systems is typically required to track partnership performance and manage collaborations. Strong negotiation, communication, and networking skills help professionals build lasting relationships and drive mutually beneficial outcomes. These competencies are vital for leveraging partnerships to maximize media reach, brand value, and overall business success.

What does a media partnerships do?

A media partnerships professional manages relationships between a company and media outlets to promote content, products, or services. They coordinate collaborations, negotiate agreements, and develop strategies to increase brand visibility across various platforms, often using tools like media analytics and communication skills.

What is the difference between Media Partnerships vs Media Buyers?

AspectMedia PartnershipsMedia Buyers
Primary RoleDeveloping strategic collaborations with media outletsNegotiating and purchasing advertising space
Skills & CredentialsCommunication, negotiation, industry knowledgeNegotiation, market analysis, media planning
Work EnvironmentCollaborative, client-facing, strategic planningAnalytical, transactional, media planning teams
Industry UsageMarketing, advertising, media companiesAdvertising agencies, brands, media outlets

Media Partnerships focus on building strategic alliances with media outlets to enhance brand visibility, while Media Buyers concentrate on purchasing advertising space through negotiations. Both roles require negotiation skills and industry knowledge but differ in their primary objectives and daily activities.

Is working in media partnerships a good career?

Working in media partnerships involves building relationships between media companies and brands to create collaborative opportunities. It requires strong communication, negotiation skills, and knowledge of digital platforms. The role can offer diverse projects and growth potential in the marketing and media industries.
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Media Partnerships jobs near you
Infographic showing various Media Partnerships job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 79% Full Time, 14% Part Time, and 5% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $102,999 per year, or $49.5 per hour.

Content & Social Media Manager

Lifestraw

Baltimore, MD • On-site

$85K - $115K/yr

Full-time

Re-posted 11 days ago

Job description

Job Summary
The Content & Social Media Manager owns LifeStraw's organic social media presence, brand voice, community engagement, and content strategy across all platforms. This role manages all content across Instagram, Facebook, TikTok, YouTube, and Threads. This role also builds and manages LifeStraw's brand ambassador and affiliate programs, oversees creator whitelisting partnerships, and develops educational and storytelling content that brings LifeStraw's extensive product line to life for consumers.
This is a strategic, hands-on role for a content professional who lives and breathes social media, understands platform-native content, has experience working with creators and supporting paid media partnerships, and can tell compelling brand stories and assist in the support of sales and business results.
Key Responsibilities
Organic Social Media Management
  • Own and manage LifeStraw's organic social media channels: Instagram, Facebook, TikTok, YouTube, and Threads.
  • Develop and maintain a strong, clear brand voice across all platforms, ensuring consistency in tone, messaging, and visual identity whether the content is educational, inspirational, or product-focused.
  • Develop and execute a monthly content calendar aligned with product launches, seasonal campaigns, brand moments, and mission/impact storytelling.
  • Create platform-native content (Reels, TikToks, Stories, carousels, static posts) in collaboration with the Creative team, including producing short-form video content using UGC, product demos, and original footage with tools like CapCut, Canva, and similar video/graphic editing platforms.
  • Monitor trends, hashtags, and cultural moments to identify timely content opportunities that align with LifeStraw's brand.
  • Own all community engagement across all platforms: proactively respond to comments, DMs, mentions, and tagged content in LifeStraw's brand voice, building genuine relationships with followers and advocates.
  • Track and report on social media KPIs (engagement rate, follower growth, reach, video views) with monthly performance recaps.
  • Coordinate with the Sr. Brand Manager and Product Marketing Specialist to ensure product launches have coordinated social support.

Brand Ambassador & Affiliate Programs
  • Build, launch, and manage LifeStraw's brand ambassador program, identifying, recruiting, and nurturing ambassadors who authentically represent the brand across outdoor, wellness, travel, and sustainability communities.
  • Develop and manage LifeStraw's affiliate program end-to-end: partner recruitment, onboarding, commission structures, content guidelines, and performance tracking.
  • Own program budgets and track all metrics and ROI for ambassador and affiliate initiatives, reporting to the VP of Marketing on program performance, revenue attribution, and growth opportunities.
  • Manage all creator whitelisting opportunities, coordinating paid media partnerships with creators, including briefing creators, reviewing content, and managing whitelisted ad spend in collaboration with the Sr. Brand Manager.
  • Curate, brief, and manage creators for sponsored content, product seeding, and campaign collaborations, ensuring all creator content aligns with LifeStraw's brand standards and campaign objectives.

Amazon Influencer Programs
  • Manage Amazon-specific influencer programs, including Creator Connections, to drive product discovery, reviews, and conversion on the Amazon storefront.
  • Identify, recruit, and brief Amazon creators, coordinating campaigns and content that align with LifeStraw's brand standards and commercial objectives.
  • Track performance and ROI of Amazon influencer initiatives, optimizing programs based on engagement, traffic, and sales attribution.

Educational & Storytelling Content
  • Develop a robust content pipeline of educational and storytelling content that showcases LifeStraw's extensive product range, helping consumers understand the differences between products, use cases, and the technology behind them.
  • Create product education content (how-to's, comparison guides, use-case scenarios) across social and web channels to drive informed purchase decisions.
  • Coordinate with the Social Impact & Sustainability Manager to amplify impact stories, B Corp initiatives, and Safe Water Fund content through compelling narrative formats.
  • Write blog posts, website copy updates, and campaign landing page content as needed.

Cross-Functional Collaboration
  • Work with the Brand Operations Manager to ensure social content requests from Sales and Ecommerce are prioritized and fulfilled.
  • Collaborate with the Creative team on asset needs, maintaining a shared content asset library.
  • Support the Sr. Brand Manager with social-first content for product launches and retail activations.
  • Partner with both the Sales Channels leads who oversee Amazon and DTC on coordinating promotions and sales events.

What We're Looking For
  • A social media native: you understand what works on each platform and can create content that feels authentic, not corporate.
  • Strong writing and storytelling skills; you can adapt voice and tone across platforms and formats.
  • Experience with social media management tools (Sprout Social, Later, Hootsuite, or similar).
  • Proficient in content creation and video editing tools: Canva, CapCut, and similar platforms for producing Reels, TikToks, and social graphics from UGC or original footage.
  • Experience managing creator and influencer partnerships, including paid media whitelisting, content briefing, and campaign coordination.
  • Experience building or managing brand ambassador and/or affiliate programs, including budget management and ROI tracking.
  • Data-informed: you check the numbers and adjust your approach based on what's working.
  • Passion for sustainability, outdoor adventure, or public health/Safe water; you're excited by LifeStraw's mission.
  • Collaborative, proactive, and comfortable working in a lean team environment.

Experience
  • 5-7 years of experience managing social media and content for a consumer brand, preferably in outdoor, CPG, wellness, or mission-driven categories.

Education
  • Demonstrated experience with creator partnerships, influencer marketing, and/or affiliate program management.
  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • Proficient in Asana, Google Suite, Microsoft Office and Outlook.
  • Proficient in Canva, CapCut, and similar graphic design and video editing platforms.

Essential Physical Demands and Typical Working Conditions
Physical demands include bending, carrying, pushing-pulling, reaching, sitting, standing, walking and extremes of temperature and humidity, as well as travel between physical locations. Hazards include stairs and communicable diseases.

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