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Marketo Jobs (NOW HIRING)

Shift Paradigm

Marketo Technical Lead

$130K - $145K/yr

Architect Marketo environments and program structures from the ground up, including workspace and partition strategies, folder taxonomies, and governance frameworks * Lead solution design for complex ...

SysMind, LLC

Marketo Sr Developer

Charlotte, NC · On-site

Marketo Sr Developer Location: Charlotte, NC (Hybrid Onsite) Job Title: Marketo Sr Developer Location: Malvern / Charlotte, NC (Onsite) Role Summary We are seeking a highly skilled Marketo Sr ...

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CYNET SYSTEMS

Marketo Developer

Charlotte, NC · On-site

$45 - $50/hr

Design and implement scalable Marketo architecture aligned with business goals. * Develop integration strategies with CRM (Salesforce/Dynamics), CMS (AEM), and other Martech platforms. * Establish ...

Posted today

Bluprintx

Marketo Contractor

New York, NY · On-site

$90 - $130/hr

The Role As a Marketo Consultant (Contractor), you will serve as the lead practitioner on high-value client engagements across the EMEA or North American regions. This is a hands-on, execution ...

Bluprintx

Marketo Contractor

New York, NY · Remote

$90 - $130/hr

The Role As a Marketo Consultant (Contractor), you will serve as the lead practitioner on high-value client engagements across the EMEA or North American regions. This is a hands-on, execution ...

Bluprintx

Marketo Contractor

New York, NY · Remote

The Role As a Marketo Consultant (Contractor), you will serve as the lead practitioner on high-value client engagements across the EMEA or North American regions. This is a hands-on, execution ...

Aquent

Marketo Operations Specialist

Atlanta, GA · On-site +1

$45/hr

Marketo Operations Specialist An experienced, hands-on Marketo operator fluent in both the back end and front end of the platform, able to own all admin and build tasks in a high-volume, enterprise ...

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$32.5K

$73.4K

$101.5K

How much do marketo jobs pay per year?

As of Jul 31, 2026, the average yearly pay for marketo in the United States is $73,351.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $84,500.00 per year, depending on experience, location, and employer.

What is a Marketo job?

A Marketo job typically involves managing and optimizing marketing automation campaigns using Adobe Marketo Engage. Professionals in this role create email campaigns, nurture leads, analyze performance metrics, and integrate Marketo with other marketing and sales tools. Common job titles include Marketo Specialist, Marketo Administrator, and Marketing Automation Manager. Strong expertise in Marketo, CRM systems, and digital marketing strategies is usually required.

What are some typical daily responsibilities of a Marketo Specialist?

A Marketo Specialist typically manages the creation, execution, and optimization of automated email campaigns, nurtures lead workflows, and maintains the integrity of marketing data within the Marketo platform. Daily tasks can include segmenting audiences, building landing pages, monitoring campaign performance analytics, and collaborating with sales and content teams to ensure message consistency. It’s common to troubleshoot technical issues, maintain compliance with data privacy regulations, and suggest process improvements as well. This role offers a dynamic workday and regular opportunities to have a direct impact on marketing success and lead generation.

What are the key skills and qualifications needed to thrive in the Marketo position, and why are they important?

To thrive as a Marketo Specialist, you need a solid understanding of marketing automation, campaign management, and data analysis, often supported by experience in digital marketing and a relevant degree. Advanced proficiency in Marketo software and familiarity with CRM systems like Salesforce, along with Marketo certification, are highly valued. Strong attention to detail, project management skills, and the ability to communicate effectively across marketing and sales teams are important soft skills for this role. These competencies ensure efficient campaign execution, accurate reporting, and alignment with broader business goals.

More about Marketo jobs
What cities are hiring for Marketo jobs? Cities with the most Marketo job openings:
What are the most commonly searched types of Marketo jobs? The most popular types of Marketo jobs are:
What states have the most Marketo jobs? States with the most job openings for Marketo jobs include:
What job categories do people searching Marketo jobs look for? The top searched job categories for Marketo jobs are:
Marketo jobs near you
Infographic showing various Marketo job openings in the United States as of July 2026, with employment types broken down into 87% Full Time, and 13% Contract. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $73,351 per year, or $35.3 per hour.

Marketo Technical Lead

Shift Paradigm

Remote

$130K - $145K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Re-posted 13 days ago

Job description

About SH/FT
Shift Paradigm is an execution-led strategic consultancy that bridges the gap between enterprise strategy and technical reality. We partner with Fortune 500 brands and emerging leaders to solve the inherent complexity of modern digital marketing. As partners to the world's leading MarTech platforms, including Adobe, Salesforce, Optimizely, and Braze, we deploy integrated experts across data analytics, marketing strategy, technology development, engineering, and revenue operations to ensure our clients' tech stacks don't just exist, but perform.
About the Role
We're looking for an experienced Marketo Technical Lead to join our Marketing Technology practice. This is a role for someone who has moved well beyond execution - you can architect a full Marketo environment as confidently as you can build inside one, and you know how to translate a client's business goals into a system that actually delivers.
You'll work across a broad range of engagements: demand generation, lead nurturing, ABM, revenue operations, and full marketing lifecycle programs. You'll be a hands-on builder and a strategic partner - guiding other developers, collaborating across disciplines, and serving as a trusted subject matter expert for our clients.
What You'll Do
Technical Leadership & Architecture
  • Architect Marketo environments and program structures from the ground up, including workspace and partition strategies, folder taxonomies, and governance frameworks
  • Lead solution design for complex implementations: multi-touch nurture programs, scoring models, lifecycle stage definitions, and Salesforce integration architecture
  • Define technical standards and best practices for Marketo builds across client engagements, ensuring consistency, scalability, and maintainability
  • Review and provide technical feedback on other developers' Marketo work, including program builds, smart list logic, data management flows, and integration configurations

Hands-On Platform Work
  • Build and manage Marketo programs across use cases: email nurture, event management, webinars, ABM, website forms, scoring, and lifecycle automation
  • Implement lead and account scoring models, including behavioral, demographic, and firmographic scoring frameworks
  • Configure and maintain the Marketo-Salesforce sync, including field mapping, sync rules, campaign influence, and troubleshooting data conflicts
  • Build and manage custom data structures, API integrations, webhooks, etc.
  • Develop and maintain Marketo forms, landing pages, and email templates, including tokenization strategies for scalable, reusable program design

Client Engagement & Advisory
  • Serve as a subject matter expert on Marketo technical strategy, helping clients make informed decisions about architecture, tooling, and process
  • Lead technical workshops to translate business and marketing requirements into actionable technical plans
  • Present solution designs, recommendations, and implementation roadmaps to both technical and non-technical client stakeholders
  • Advise clients on Marketo best practices, data hygiene strategies, deliverability considerations, and compliance requirements (CAN-SPAM, GDPR, CCPA)
  • Stay current with the Marketo/Adobe roadmap and proactively surface relevant features, updates, or opportunities to client teams

Cross-Functional Collaboration
  • Partner with strategists and campaign managers to ensure technical builds support program goals, audience targeting, and measurement needs
  • Collaborate with Salesforce developers and admins on CRM integration design, lead flow architecture, and revenue attribution models
  • Coordinate with adjacent platform teams (Adobe Experience Platform, AEM, CJA) on integrated martech ecosystem projects
  • Participate in sprint planning, technical scoping, and backlog grooming as part of agile client delivery teams
What You Bring
Required
  • 7+ years of hands-on Marketo experience, with a track record of owning complex implementations end-to-end
  • Deep expertise across core Marketo capabilities: program architecture, smart campaigns, segmentation, scoring, engagement programs, tokens, and operational data management
  • Strong experience with the Marketo-Salesforce integration, including sync configuration, campaign influence, lead/contact/account flows, and troubleshooting
  • Proven ability to architect scalable Marketo environments: workspace strategy, partition design, naming conventions, governance documentation
  • Experience implementing lead lifecycle models, scoring frameworks, and revenue attribution approaches
  • Comfortable leading client-facing conversations: discovery, solution presentations, and ongoing advisory
  • Experience reviewing and guiding the work of other Marketo developers or marketing ops practitioners

Nice to Have
  • Adobe Marketo Certified Expert (MCE) or Adobe Marketo Architect certification
  • Experience with ABM platforms such as 6sense, Demandbase, or Terminus and their integration with Marketo
  • Familiarity with the broader Adobe Experience Cloud ecosystem (AEP, AEM, Adobe Analytics, Target)
  • Exposure to BI and analytics tools (Tableau, Looker, Power BI) for marketing performance reporting
  • Knowledge of Marketo APIs (REST, Bulk) for custom integrations and data operations
  • Agency or consultancy background with experience managing multiple client engagements simultaneously
Why This Role
  • Work on varied, complex engagements across industries and marketing maturity levels - no two clients are the same
  • Shape how our practice approaches marketing automation architecture and Marketo delivery
  • Collaborate with practitioners across the full martech stack, from CRM to CDP to analytics
  • Grow your craft in an environment that values both deep technical expertise and strategic thinking

What We Offer
  • Competitive compensation aligned with your experience and impact
  • Remote flexibility
  • Collaborative culture that values diverse perspectives and innovative thinking
  • Work that makes a measurable difference for your clients

Why SH/FT:
SH/FT is a consultancy built for transformation. We bridge the gap between marketing, data, and technology to unlock growth for some of the world's most recognized brands. At SH/FT you'll shape the future of how organizations connect with their customers through intelligent architecture, scalable systems, and the power of data-driven strategy.
Comp & Benefits
The salary range for this role is $130,000 to $145,000+. Salary is based on several factors including but not limited to skillset, relevant education, level of experience, certifications, and scope of responsibilities.
In addition to base salary, SH/FT offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the US.
No relocation assistance can be offered at this time.
All inquiries are held in strict confidence.
The pay range for this role is:
130,000 - 145,000 USD per year (Remote (United States))

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