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Marketo Jobs in Washington (NOW HIRING)

Serve as the administrator for Marketo, defining governance, naming conventions, folder architecture, and operational standards that keep the instance clean and scalable as the program grows.

Build, test, deploy, and optimize campaign assets within enterprise marketing automation platforms and SHRM's marketing technology ecosystem (Adobe, Marketo, Salesforce). * Design and run A/B and ...

Senior Specialist, Demand Generation

Alexandria, VA · Hybrid

$83K - $103K/yr

Manage audience segmentation and lifecycle workflows across Adobe Journey Optimizer (AJO), Marketo, and Salesforce to ensure seamless targeting, lead flow, and data integrity. * Develop, test, and ...

Senior Specialist, Demand Generation

Alexandria, VA · Hybrid

$83K - $103K/yr

Manage audience segmentation and lifecycle workflows across Adobe Journey Optimizer (AJO), Marketo, and Salesforce to ensure seamless targeting, lead flow, and data integrity. * Develop, test, and ...

Senior Architect, Corporate Systems

Tysons, VA · On-site

$130K - $177K/yr

AI, Marketo, 6sense, Gainsight, Staircase, Chorus, Gong, Nice InContact, and ZoomInfo. We operate nine sub-functions and run simultaneous transformation programs - and as a serial acquirer, maintain ...

Digital Marketing Manager

Rockville, MD · On-site +1

$101K - $154K/yr

Build/test pages and forms using marketing automation platform and run A/B tests to maximize KPIs. o Email & Marketing Automation (Marketo/HubSpot/Eloqua): Manage nurturing, scoring, routing logic ...

Digital Marketing Manager

Rockville, MD · On-site +1

$101K - $154K/yr

Build/test pages and forms using marketing automation platform and run A/B tests to maximize KPIs. o Email & Marketing Automation (Marketo/HubSpot/Eloqua): Manage nurturing, scoring, routing logic ...

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Showing results 1-20

Marketo information

See Washington salary details

$36.8K

$83.1K

$115K

How much do marketo jobs pay per year?

As of Aug 1, 2026, the average yearly pay for marketo in Washington is $83,077.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,200.00 and $95,700.00 per year, depending on experience, location, and employer.

What is a Marketo job?

A Marketo job typically involves managing and optimizing marketing automation campaigns using Adobe Marketo Engage. Professionals in this role create email campaigns, nurture leads, analyze performance metrics, and integrate Marketo with other marketing and sales tools. Common job titles include Marketo Specialist, Marketo Administrator, and Marketing Automation Manager. Strong expertise in Marketo, CRM systems, and digital marketing strategies is usually required.

What are some typical daily responsibilities of a Marketo Specialist?

A Marketo Specialist typically manages the creation, execution, and optimization of automated email campaigns, nurtures lead workflows, and maintains the integrity of marketing data within the Marketo platform. Daily tasks can include segmenting audiences, building landing pages, monitoring campaign performance analytics, and collaborating with sales and content teams to ensure message consistency. It’s common to troubleshoot technical issues, maintain compliance with data privacy regulations, and suggest process improvements as well. This role offers a dynamic workday and regular opportunities to have a direct impact on marketing success and lead generation.

What are the key skills and qualifications needed to thrive in the Marketo position, and why are they important?

To thrive as a Marketo Specialist, you need a solid understanding of marketing automation, campaign management, and data analysis, often supported by experience in digital marketing and a relevant degree. Advanced proficiency in Marketo software and familiarity with CRM systems like Salesforce, along with Marketo certification, are highly valued. Strong attention to detail, project management skills, and the ability to communicate effectively across marketing and sales teams are important soft skills for this role. These competencies ensure efficient campaign execution, accurate reporting, and alignment with broader business goals.

What are popular job titles related to Marketo jobs in Washington? For Marketo jobs in Washington, the most frequently searched job titles are:
Infographic showing various Marketo job openings in Washington as of July 2026, with employment types broken down into 66% Full Time, 17% Part Time, and 17% Contract. Highlights an 92% In-person, and 8% Remote job distribution, with an average salary of $83,077 per year, or $39.9 per hour.

$70K - $95K/yr

Full-time

Medical, Retirement, PTO

Re-posted 21 days ago


Job description

Who is USP?

The U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world’s leading health and science experts to develop rigorous quality standards for medicines, dietary supplements, and food ingredients. At USP, we believe that scientific excellence is driven by a commitment to fairness, integrity, and global collaboration. This belief is embedded in our core value of Passion for Quality and is demonstrated through the contributions of more than 1,300 professionals across twenty global locations, working to strengthen the supply of safe, high-quality medicines worldwide.

At USP, we value inclusive scientific collaboration and recognize that attracting diverse expertise strengthens our ability to develop trusted public health standards. We foster an organizational culture that supports equitable access to mentorship, professional development, and leadership opportunities. Our partnerships, standards, and research reflect our belief that ensuring broad participation in scientific leadership results in stronger, more impactful outcomes for global health.

USP is proud to be an equal employment opportunity employer (EEOE) and is committed to ensuring fair, merit-based selection processes that enable the best scientific minds—regardless of background—to contribute to advancing public health solutions worldwide. We provide reasonable accommodations to individuals with disabilities and uphold policies that create an inclusive and collaborative work environment.

Brief Job Overview

The Software Engineer – Marketo is responsible for supporting and enhancing the Marketo platform through technical configuration, integration management, campaign automation, and data governance. This role partners with IT, Marketing Operations, and Sales Operations to ensure scalable, reliable, and compliant marketing automation processes. The engineer owns daytoday platform operations while contributing to system improvements and crosssystem alignment.

How will YOU create impact here at USP? 

As part of our mission to advance scientific rigor and public health standards, you will play a vital role in increasing global access to high-quality medicines through public standards and related programs. USP prioritizes scientific integrity, regulatory excellence, and evidence-based decision-making to ensure health systems worldwide can rely on strong, tested, and globally relevant quality standards.

Additionally, USP’s People and Culture division, in partnership with the Equity Office, invests in leadership and workforce development to equip all employees with the skills to create high-performing, inclusive teams. This includes training in equitable management practices and tools to promote engaged, collaborative, and results-driven work environments.

The Software Engineer - Marketo has the following responsibilities:

  • Manage user creation, access permissions, and role governance within Marketo to maintain secure and compliant platform operations.
  • Translate stakeholder requirements into technical Marketo configurations, reusable templates, and scalable operational solutions.
  • Contribute to maintaining Marketo architecture, including folder structure, naming conventions, tokens, and operational program frameworks.
  • Create and maintain fields, mappings, and synchronization logic between Marketo and CRM, ensuring schema alignment and highquality data flow.
  • Clone, configure, and validate forms, landing pages, and assets in Sandbox and Production environments to support development and testing cycles.
  • Troubleshoot and resolve Marketo–CRM sync issues, including field conflicts, validation errors, and APIrelated failures.
  • Support and execute datatype changes, schema updates, and crosssystem compatibility checks to maintain integration stability.
  • Lead Sandbox refresh activities, including configuration audits, asset restoration, and sync reestablishment.
  • Build, optimize, and maintain triggerbased campaigns, smart campaigns, and automated nurture workflows, ensuring performance and scalability.
  • Assist with segmentation setup, audience management, and data governance, enabling accurate targeting and operational efficiency.
  • Monitor campaign performance, system health, and operational alerts, implementing improvements and escalating issues when needed.
  • Enforce data quality, compliance, and governance standards across Marketo and Salesforce to support accurate reporting and lead management.

Who is USP Looking For?

The successful candidate will have a demonstrated understanding of our mission, commitment to excellence through inclusive and equitable behaviors and practices, ability to quickly build credibility with stakeholders, along with the following competencies and experience:

  • Bachelor’s degree in Business, engineering or relevant field.
  • 2–4+ years of handson experience with Adobe Marketo Engage in a technical or admin capacity.
  • Strong understanding of Marketo architecture, smart campaigns, tokens, and operational programs.
  • Experience managing Marketo – CRM sync, including field mapping and troubleshooting.
  • Proficiency with APIs, webhooks, HTML/CSS, and basic JavaScript for technical configuration.
  • Familiarity with data governance, lead lifecycle management, and marketing operations workflows.
  • Ability to diagnose complex issues and communicate solutions clearly to both technical and nontechnical teams. 

Additional Desired Preferences

  • Marketo Certified Expert (MCE).
  • Solid CRM proficiency (Leads/Contacts/Accounts/Opportunities, Campaigns, member statuses, routing).
  • Integrations with LinkedIn, Google and Meta Ads.

Supervisory Responsibilities

None, this is an individual contributor role.

Benefits

USP provides the benefits to protect yourself and your family today and tomorrow. From company-paid time off and comprehensive healthcare options to retirement savings, you can have peace of mind that your personal and financial well-being is protected.

Compensation 

Base Salary Range: USD $89,816 – $113,450.00 annually.

Target Annual Bonus: % Varies based on level of role.

Individual compensation packages are based on various factors unique to each candidate’s skill set, experience, qualifications, equity, and other job-related reasons.

Note: USP does not accept unsolicited resumes from 3rd party recruitment agencies and is not responsible for fees from recruiters or other agencies except under specific written agreement with USP.