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Marketing Research Associate Jobs (NOW HIRING)

Tamus

Postdoctoral Research Associate

Dallas, TX · On-site

Job Title Postdoctoral Research Associate Agency Texas A&M University Health Science Center ... , and confocal microscopy. * Cell culture and in vitro study: Advanced ability to culture stem ...

NCAT

Research Associate

Greensboro, NC

... Research Associate with a track record of work on social sciences issues relating to agriculture ... S. in Business Administration with concentration in Marketing or Management, Agribusiness or a ...

Mizuho Bank, Ltd.

Equity Research Associate

New York, NY · On-site

$100K - $150K/yr

Equity Research Associate Analyst - Internet A leading and growing global investment and corporate ... Helping senior analyst prepare for marketing events and conferences Key Qualifications * Self ...

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Marketing Research Associate information

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$31.5K

$81.2K

$186K

How much do marketing research associate jobs pay per year?

As of Jun 17, 2026, the average yearly pay for marketing research associate in the United States is $81,156.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $107,500.00 per year, depending on experience, location, and employer.

What are Marketing Research Associates?

Marketing Research Associates are professionals who gather, analyze, and interpret data about consumers, competitors, and market conditions to help companies make informed business decisions. They design surveys, conduct interviews, and use statistical tools to understand market trends and customer preferences. Their insights guide marketing strategies, product development, and promotional campaigns, making them essential contributors to a company's success. Marketing Research Associates often work closely with marketing teams, product managers, and executives to translate data into actionable recommendations.

Will AI replace market research analysts?

AI can automate data collection and analysis tasks within the role of a marketing research associate, but it is unlikely to fully replace market research analysts. Human skills such as interpreting insights, understanding consumer behavior, and strategic decision-making remain essential. Analysts will increasingly work alongside AI tools to enhance efficiency and accuracy.

What does a market research associate do?

A market research associate collects and analyzes data to help companies understand market trends, customer preferences, and competitive landscapes. They use tools like surveys, focus groups, and statistical software to gather insights that inform marketing strategies and business decisions.

What are the key skills and qualifications needed to thrive as a Marketing Research Associate, and why are they important?

To thrive as a Marketing Research Associate, you need strong analytical skills, attention to detail, and a background in marketing, business, or statistics, often supported by a relevant degree. Familiarity with data analysis tools such as SPSS, Excel, and survey platforms, as well as experience with CRM and reporting systems, is typically required. Excellent communication, critical thinking, and teamwork skills help you interpret data and present actionable insights to stakeholders. These abilities are crucial for accurately understanding market trends and supporting data-driven business decisions.

What are some common challenges faced by Marketing Research Associates, and how can they be addressed?

Marketing Research Associates often encounter challenges such as synthesizing large volumes of data, balancing tight deadlines, and ensuring data accuracy. Collaborating closely with cross-functional teams like marketing, sales, and product development is essential to clarify research objectives and deliver actionable insights. Adopting robust data management tools and clear communication practices can help address these challenges, making it easier to provide valuable recommendations and meet project milestones.

What jobs roles are entry level in market research?

Entry-level roles in market research include positions such as Research Assistant, Data Analyst, or Market Research Intern. These roles typically require strong analytical skills, proficiency with tools like Excel or SPSS, and a basic understanding of research methodologies. They often serve as stepping stones to more advanced positions in the field.

Is market research well paid?

Market research associates typically earn a median salary that is competitive within the marketing and research fields, with pay varying based on experience, education, and location. Entry-level positions may start lower, while experienced professionals or those with specialized skills can earn higher salaries, often supplemented by benefits and bonuses.

What is the difference between Marketing Research Associate vs Market Analyst?

AspectMarketing Research AssociateMarket Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; some roles may require certifications in research methodsBachelor's degree in finance, economics, or marketing; often requires analytical or statistical certifications
Work EnvironmentOffice setting, collaborating with marketing teams and conducting research projectsOffice environment, analyzing market data, preparing reports for strategic decisions
Employer & Industry UsageUsed by marketing departments across various industries to gather consumer insightsUtilized by finance, consulting, and marketing firms to analyze market trends and forecasts

While both roles involve analyzing market data, a Marketing Research Associate primarily focuses on gathering consumer insights and conducting research to support marketing strategies. A Market Analyst emphasizes analyzing market trends and data to inform business decisions. The roles often overlap but differ in their specific focus and application within organizations.

More about Marketing Research Associate jobs
What cities are hiring for Marketing Research Associate jobs? Cities with the most Marketing Research Associate job openings:
What are the most commonly searched types of Marketing Research jobs? The most popular types of Marketing Research jobs are:
What states have the most Marketing Research Associate jobs? States with the most job openings for Marketing Research Associate jobs include:
Marketing Research Associate jobs near you
Infographic showing various Marketing Research Associate job openings in the United States as of June 2026, with employment types broken down into 90% Full Time, 8% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $81,156 per year, or $39 per hour.
Research Associate - Food, Grocery, and Consumer Products

Research Associate - Food, Grocery, and Consumer Products

Oppenheimer & Co. Inc.

Manhattan, NY • On-site

$100K - $150K/yr

Full-time

Posted 8 days ago

Job description

Who We Are:
Oppenheimer & Co. Inc. ("Oppenheimer") is a leading middle-market investment bank and full-service broker-dealer. With roots tracing back to 1881, the Company is engaged in a broad range of activities in the financial services industry, including retail securities brokerage, institutional sales and trading, investment banking (both corporate and public finance), equity & fixed income research, market making, trust services and investment advisory and asset management services.
Job Description:
Oppenheimer & Co. Inc., a leading mid-tier investment bank, is currently seeking a research associate to support our Food, Grocery, and Consumer Products team. The position is located in New York City. The team currently covers a diverse group of companies including Costco, Target, Walmart, Dollar General, Ulta Beauty, Estee Lauder, ELF Beauty, SharkNinja, Chewy, Freshpet, Kroger, and many others.
The research associate will work in conjunction with and support the lead analyst and another research associate on the team on all aspects of developing and marketing equity research products, including research reports, models, and industry analysis.
The position demands independence, initiative, and entrepreneurship, as the associate will gain responsibility over a broad array of report writing, model building, and other product maintenance duties. Attention to detail, strong work ethic, ability to multi-task and excellent communication skills are critical. Our ideal candidate is a recent graduate with a strong background in finance or accounting, a keen desire to uncover details to aid in the creation of research, and an interest in consumer and beauty.
In addition to the above, we look for people who possess, or have the potential to possess, the following characteristics:
  • Strong writing and analytical skills. Associates are responsible for writing and producing equity research reports, company initiations, and marketing presentations-often under very tight time constraints;
  • Strong financial modeling, accounting, valuation, and quantitative skills. Associates are responsible for building and maintaining integrated I/S, B/S, and C/F models and for organizing and maintaining industry data. Attention to detail is critical;
  • It is highly advantageous to have a passion for and exposure to the financial markets and equity research, as well as the day-to-day responsibilities of an equity research associate;
  • Strong sales and communication skills. As time progresses, associates will interact with internal sales and trading and external clients. Responsiveness and professionalism is important;
  • Ability to work independently and initiate and accomplish projects with minimal supervision. Aggressive self-starters with a strong work ethic are desirable;
  • Ability to organize, prioritize and manage multiple projects simultaneously;
  • Interest in the Beauty sector with knowledge of key brands, trends, and developments on the social media front;
  • Fast, accurate typing skills and meticulous note-taking ability;
  • PC skills: the position requires strong Excel skills and a fair command of Word, PowerPoint, Bloomberg and FactSet.

Compensation:
For job postings in New York City, Oppenheimer is required by law to include a reasonable estimate of the salary range for this role. This salary range is specific to the City of New York and takes into account the wide range of factors that are considered in making salary decisions including but not limited to your skills, qualifications, experience, licensure and certifications, and other business and organizational needs. A reasonable estimate of the current base salary range is $100,000.00 - $150,000.00 at the time of this posting. Also, certain positions are eligible for additional forms of compensation such as discretionary bonus.

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