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Marketing Program Coordinator Jobs in Reston, VA

The IBH Program Coordinator leads retention and engagement efforts for IBH students, including ... Knowledge of outreach and marketing strategies. Knowledge of clerical and administrative procedures ...

Knowledge of outreach and marketing strategies. Knowledge of clerical and administrative procedures ... Program Coordination (15%) Leads the creation, oversight and updates of an alumni database; Directs ...

Program Coordinator - Advocacy Location: Virginia - Mclean (REMOTE) Duration: Contract Job ID ... marketing on stories about MDM, AI, data governance, etc. We are seeking a contractor to provide ...

... Marketing and Communications teams on program deliverables * Conduct desk research to inform ... Experience coordinating logistics for meetings, events, or convenings (virtual and/or in-person)

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Marketing Program Coordinator information

See Reston, VA salary details

$15

$25

$34

How much do marketing program coordinator jobs pay per hour?

As of Aug 24, 2026, the average hourly pay for marketing program coordinator in Reston, VA is $25.79, according to ZipRecruiter salary data. Most workers in this role earn between $21.78 and $28.75 per hour, depending on experience, location, and employer.

What does a marketing program coordinator do?

A Marketing Program Coordinator is responsible for organizing and managing marketing campaigns and programs within an organization. They work closely with marketing teams to plan, execute, and monitor promotional activities, events, and digital campaigns. Their role often involves coordinating schedules, tracking budgets, communicating with vendors, and ensuring that marketing initiatives align with business goals. Additionally, they may assist in gathering and analyzing data to measure the effectiveness of marketing efforts.

How does a marketing program coordinator typically collaborate with cross-functional teams?

As a Marketing Program Coordinator, you’ll regularly work with teams such as sales, product management, creative, and digital marketing to ensure campaigns are executed smoothly and align with overall business goals. This often involves organizing meetings, gathering input, and managing timelines so that all stakeholders are informed and deliverables stay on track. Strong communication and organization skills are key, as you’ll serve as the main point of contact between departments, helping to translate marketing strategies into actionable tasks. This collaborative environment not only builds your project management abilities but also provides a strong foundation for future advancement into senior marketing or program management roles.

What are the key skills and qualifications needed to thrive as a marketing program coordinator, and why are they important?

To thrive as a Marketing Program Coordinator, you need strong project management, organizational, and communication skills, often supported by a degree in marketing or a related field. Familiarity with marketing automation platforms, CRM systems, and analytics tools is typically required, along with certifications like HubSpot or Google Analytics being advantageous. Attention to detail, adaptability, and collaborative teamwork are soft skills that distinguish top performers in this role. These competencies enable effective campaign execution, cross-functional coordination, and measurable marketing outcomes.

What is the difference between Marketing Program Coordinator vs Marketing Specialist?

AspectMarketing Program CoordinatorMarketing Specialist
ResponsibilitiesCoordinates marketing programs, manages schedules, and supports campaign executionDevelops marketing strategies, creates content, and analyzes campaign performance
Required SkillsOrganizational skills, communication, basic marketing knowledgeCreativity, analytical skills, content creation
CredentialsBachelor's degree in marketing or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing teamsOffice or remote, involved in campaign development

While both roles require a bachelor's degree and involve marketing activities, the Marketing Program Coordinator primarily manages and supports marketing programs and logistics, whereas the Marketing Specialist focuses on strategy, content creation, and campaign analysis. The Coordinator role is more administrative and organizational, while the Specialist role is more creative and strategic.

How much does a marketing program coordinator earn?

The average salary for a marketing program coordinator typically ranges from $45,000 to $65,000 annually, depending on experience, location, and industry. Entry-level positions may start lower, while experienced coordinators with specialized skills or certifications can earn higher salaries.

Is a marketing program coordinator entry-level?

A marketing program coordinator role is often considered entry-level or early-career, requiring some experience in marketing, project management, or related skills. Many positions seek candidates with a bachelor's degree and familiarity with marketing tools like CRM or analytics platforms, but extensive experience is typically not required.

What are popular job titles related to Marketing Program Coordinator jobs in Reston, VA?

For Marketing Program Coordinator jobs in Reston, VA, the most frequently searched job titles are:

What job categories do people searching Marketing Program Coordinator jobs in Reston, VA look for?

The top searched job categories for Marketing Program Coordinator jobs in Reston, VA are:

What cities near Reston, VA are hiring for Marketing Program Coordinator jobs?

Cities near Reston, VA with the most Marketing Program Coordinator job openings:

Program Coordinator

University of Maryland

College Park, MD • On-site

$65K - $69K/yr

Full-time

Re-posted 17 days ago


University Of Maryland, Baltimore rating

7.7

Company rating: 7.7 out of 10

Based on 13 frontline employees who took The Breakroom Quiz

263rd of 622 rated colleges and universities


Job description

Job Description Summary
Organizational Statement:
The Interdisciplinary Business Honors (IBH) Program is a two-year living-learning program that is a partnership between the Robert H. Smith School of Business and the University of Maryland's Honors College. Designed for exceptional students of all majors who wish to explore business connections across disciplines and think about the role of business in the world, IBH welcomed its first cohort in Fall 2022 and will welcome Cohort 4 in Fall 2025.
The IBH Program Coordinator leads retention and engagement efforts for IBH students, including coordinating daily operations, planning extracurricular events, orientations, and student communications, advising students and student organizations, and providing support to the program staff and faculty as needed. Some evening and weekend work is required. The Program Coordinator reports to the IBH Associate Director.
Physical Demands: Ability to lift 10 Lbs.
Preferences:
Two years of experience working with students in a role related to student retention, student advising, and/student programming
Masters degree in higher education, student affairs, or a related field preferred
Background in advising, student programming, and/or program administration
Experience with students from diverse backgrounds
License/Certification: N/A
Minimum Qualifications
Education: Bachelor's degree from an accredited college or university.
Experience: One (1) year of professional program, outreach, or event coordination experience.
Other: Additional work experience as defined above may be substituted on a year for year basis for up to four (4) years of the required education. Knowledge of outreach and marketing strategies.
Knowledge of clerical and administrative procedures and systems such as filing and record-keeping.
Skill in oral and written communication.
Skill in the use of Microsoft Office products.
Ability to multitask and prioritize assignments.
Additional Job Details
Position Overview:
The IBH Program Coordinator leads retention and engagement efforts for IBH students, including coordinating daily operations, planning extracurricular events, orientations, and student communications, advising students and student organizations, and providing support to the program staff and faculty as needed. Some evening and weekend work is required. The Program Coordinator reports to the IBH Associate Director.
Preferences:
Two years of experience working with students in a role related to student retention, student advising, and/student programming
Masters degree in higher education, student affairs, or a related field preferred. Background in advising, student programming, and/or program administration. Experience with students from diverse backgrounds
Required Application Materials:
Resume, Cover Letter, List of three references
Best Consideration Date:
August 14, 2026
Posting Close Date:
N/A
Open Until Filled:
Yes
Job Risks
Not Applicable to This Position
Financial Disclosure Required
No
For more information on Financial Disclosure, please visit Maryland's State Ethics Commission website.
Department
BMGT-Dean-Undergraduate
Worker Sub-Type
Staff Regular
Salary Range
$65K - $69K
Benefits Summary
For more information on Regular Exempt benefits, select this link.
Background Checks
Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify anyone from employment. Before any adverse decision, the finalist will have an opportunity to provide information to the University regarding disclosable background check information. The University reserves the right to rescind the offer of employment or otherwise decline or terminate employment if the information reported by the background check is deemed incompatible with the position, regardless of when the background check is completed.
Employment Eligibility
The successful candidate must complete employment eligibility verification (on Form I-9) by presenting documents that establish identity and work authorization within the timeframe required by federal immigration law, and where applicable, to demonstrate renewed employment authorization. Failure to complete employment eligibility verification or reverification within the timeframe set forth by law may result in suspension or termination of employment.
EEO Statement
The University of Maryland, College Park is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment. Please read the University's Equal Employment Opportunity Statement of Policy.
Title IX Non-Discrimination Notice
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