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Marketing Optimization Manager Jobs (NOW HIRING)

Sosemo

SEO Manager

Manhattan, NY

$82K - $95K/yr

Sosemo is a well-established, start-up digital marketing agency that specializes in managing social ... Provides optimization recommendations for site content * Develop and executive link building ...

smiledoctors

SEO Manager

Dallas, TX · On-site

The SEO Manager is responsible for responsible for driving organic search growth and improving ... Bachelor's degree in Marketing, Business, Analytics, or a related field required * Five (5) years ...

Morgan & Morgan, P.A.

SEO Manager

New York, NY

We tackle complex marketing, media, and technology challenges, are Slack addicts, high-five and ... Experience managing enterprise SEO programs within content management systems Nice to Have

Smile Doctors

SEO Manager

Dallas, TX · On-site

The SEO Manager is responsible for responsible for driving organic search growth and improving ... Bachelor's degree in Marketing, Business, Analytics, or a related field required * Five (5) years ...

Appian Corporation

SEO Manager

Mclean, VA · On-site

Appian is looking for an SEO Manager to lead our organic visibility strategy beyond the traditional ... Partner with Alliance and Partner Marketing teams to optimize Appian's visibility across strategic ...

Brady Worldwide, Inc.

SEO Analyst

Milwaukee, WI

Brady Corporation is looking for a data-driven Organic Search Analyst to join our growing digital marketing team. This person will work closely with our SEO Manager to identify opportunities to ...

Morgan & Morgan, P.A.

SEO Manager

New York, NY · On-site

$100K - $120K/yr

We tackle complex marketing, media, and technology challenges, are Slack addicts, high-five and ... Experience managing enterprise SEO programs within content management systems Nice to Have

Appian Corporation

SEO Manager

Baltimore, MD · On-site +1

Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ... managers, a comprehensive library of specialized department training through Appian University ...

Appian Corporation

SEO Manager

Charlotte, NC · On-site +1

Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ... managers, a comprehensive library of specialized department training through Appian University ...

New

Appian Corporation

SEO Manager

Boston, MA · On-site +1

Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ... managers, a comprehensive library of specialized department training through Appian University ...

New

Appian Corporation

SEO Manager

Mclean, VA · On-site +1

Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ... managers, a comprehensive library of specialized department training through Appian University ...

Appian Corporation

SEO Manager

Washington, DC · On-site +1

Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ... managers, a comprehensive library of specialized department training through Appian University ...

Handy

SEO Manager

New York, NY · On-site

About the role Handy is seeking a digital marketing professional to lead our SEO initiatives. You ... Manage strategic direction and daily relationship with an outside SEO agency * Deliver against key ...

Brady

SEO Analyst

Milwaukee, WI · On-site

Brady Corporation is looking for a data-driven Organic Search Analyst to join our growing digital marketing team. This person will work closely with our SEO Manager to identify opportunities to ...

Appian Corporation

SEO Manager

Raleigh, NC · On-site +1

Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ... managers, a comprehensive library of specialized department training through Appian University ...

New

Handy

SEO Manager

New York, NY

About the role Handy is seeking a digital marketing professional to lead our SEO initiatives. You ... Manage strategic direction and daily relationship with an outside SEO agency * Deliver against key ...

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All JobsMarketing Optimization Manager Jobs

Marketing Optimization Manager information

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$33K

$83.5K

$145.5K

How much do marketing optimization manager jobs pay per year?

As of Jun 20, 2026, the average yearly pay for marketing optimization manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Marketing Optimization Manager, and why are they important?

To thrive as a Marketing Optimization Manager, you need expertise in digital marketing, data analysis, A/B testing, and a relevant bachelor's degree, often in marketing or business. Familiarity with tools like Google Analytics, Google Ads, marketing automation platforms, and certification in analytics or digital marketing is common. Strong problem-solving, communication, and project management skills help you collaborate effectively and drive continuous improvement. These capabilities are crucial for optimizing campaigns, maximizing ROI, and achieving strategic marketing goals.

What are Marketing Optimization Managers?

Marketing Optimization Managers are professionals responsible for improving the effectiveness and efficiency of marketing campaigns. They analyze marketing data, test different strategies, and use tools like A/B testing to optimize digital and traditional marketing channels. Their goal is to maximize return on investment (ROI) by refining targeting, messaging, and campaign tactics based on performance metrics. They often collaborate with marketing, analytics, and creative teams to ensure campaigns are data-driven and aligned with business objectives.

What is the difference between Marketing Optimization Manager vs Digital Marketing Specialist?

AspectMarketing Optimization ManagerDigital Marketing Specialist
CredentialsBachelor's in Marketing, Business, or related field; certifications in analytics or marketing toolsBachelor's in Marketing, Communications, or related field; certifications in digital advertising or analytics
Work EnvironmentCollaborates with marketing teams to improve campaigns; analyzes data to optimize marketing strategiesExecutes digital campaigns across platforms; manages social media, email, and paid ads
Employer & Industry UsageUsed in marketing agencies, e-commerce, and corporate marketing teamsCommon in digital agencies, retail, and online service companies

The Marketing Optimization Manager focuses on analyzing data and refining marketing strategies to maximize ROI, while the Digital Marketing Specialist executes digital campaigns and manages online channels. Both roles require analytical skills and marketing knowledge but differ in scope and responsibilities.

How does a Marketing Optimization Manager typically collaborate with cross-functional teams to improve campaign performance?

A Marketing Optimization Manager works closely with teams such as creative, analytics, product, and sales to ensure campaigns are data-driven and effective. They regularly analyze campaign metrics, share insights with stakeholders, and recommend adjustments to strategies or creative assets. This collaborative approach helps align marketing efforts with broader business goals, ensures seamless execution, and fosters a culture of continuous improvement. Regular meetings and transparent communication are essential to identify opportunities and address challenges quickly.
What cities are hiring for Marketing Optimization Manager jobs? Cities with the most Marketing Optimization Manager job openings:
What states have the most Marketing Optimization Manager jobs? States with the most job openings for Marketing Optimization Manager jobs include:
Marketing Optimization Manager jobs near you
SEO Manager

SEO Manager

Sosemo

Manhattan, NY

$82K - $95K/yr

Full-time

Medical, Life, Retirement, PTO

Posted yesterday

Job description

Company Description

We are a distinguished agency that specializes in strategic media planning, purchasing, and campaign management. Our excellence is widely acknowledged in the digital realm, particularly in serving pharmaceutical and consumer brands. Our dedicated team leverages the potential of key digital channels, including search marketing (SEM/SEO), social media, display advertising, and programmatic strategies, to amplify brand visibility and facilitate customer acquisition for our valued clients.

Job Description

We are seeking a talented SEO Manager to join our award-winning team.

Sosemo is a well-established, start-up digital marketing agency that specializes in managing social, search and mobile marketing services.

The ideal candidate will be entrepreneurial-spirited, highly detail-oriented, and have exceptional problem solving skills along with prior SEO and management experience, preferably at an agency. Paid Search and Media experience is a plus.

Our office is located at 26 Broadway. In addition to working with a stellar team, our office has beautiful common areas, monthly events, and free snacks and coffee. Please note: our office is following all CDC and state guidelines. ***Fully remote employees located outside New York City will also be considered and are encouraged to apply***

Other benefits include competitive salary (salary range: $82,500 - $95,000), bonuses, health insurance, life insurance 401K, vacation/sick days, flex time, workers compensation, unemployment and more.

Duties & Responsibilities  

  • Conduct keyword research and analysis
  • Provides search engine accessibility consulting
  • Provides optimization recommendations for site content
  • Develop and executive link building strategies
  • Execute blogger outreach programs
  • Demonstrates value against all initiatives by providing monthly/quarterly metrics reports
  • Research and keep up on industry trends
  • Develop new SEO services and refine processes
  • Manage and develop junior resources
Qualifications
  • 4-year college degree in marketing, computer science, or related field
  • Must have an adequate number of LinkedIn endorsements for SEO
  • Passion for digital marketing and entrepreneurship
  • Must have strong analytical and problem solving skills
  • Must have strong verbal and written communication skills
  • Ability to manage and prioritize multiple projects simultaneously
  • Must be able to make decisions in a fast-paced environment
  • Must be highly detail-oriented
  • Must have basic knowledge of web technologies
  • Must have working knowledge of social networking sites, search engines and app stores
  • 4-6 years of experience managing SEO campaigns
  • Prior team management experience
  • Health and pharmaceutical experience is a plus
Additional Information

Note: This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Performs other duties (or functions) as assigned.

All your information will be kept confidential according to EEO guidelines.

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