Marketing Associate Jobs in Quebec (NOW HIRING)

Job Description:

EXFO est un chef de file mondial en matiere de solutions intelligentes de test, de surveillance et d'analyse de reseaux. Nos technologies soutiennent les plus grands fournisseurs de services de telecommunications, fabricants d'equipements reseau et fournisseurs de services Web a travers le monde.

Presente dans plus de 25 pays et comptant plus de 2 000 employes, EXFO est le leader mondial des tests de fibre optique et possede le plus important deploiement de solutions d'assurance de services actifs. Nos solutions materielles et logicielles permettent a nos clients d'accelerer les transformations technologiques liees a la fibre optique, a la 5G, a la virtualisation, a l'Internet des objets (IoT) et a l'analytique des donnees.

Au sein de l'equipe Marketing et Operations des ventes, le ou la Coordonnateur(trice), campagnes marketing contribue a la planification, a la coordination et a l'execution de campagnes marketing, tant presentielles que virtuelles, visant a soutenir les objectifs d'affaires de l'organisation.

En collaboration avec les differentes equipes marketing, ventes et partenaires internes, la personne titulaire participe a la mise en uvre d'initiatives de generation de la demande, de visibilite de la marque et d'engagement client. Ce role requiert un excellent sens de l'organisation, une grande attention aux details et la capacite de coordonner plusieurs initiatives simultanement dans un environnement dynamique et international.

• Participer a la planification, a la coordination et au deploiement de campagnes marketing multicanales.
• Assurer le suivi des echeanciers, des livrables et des priorites lies aux campagnes.
• Collaborer avec les equipes de creation, de contenu, de marketing numerique et de ventes afin d'assurer l'execution efficace des initiatives marketing.
• Coordonner la production et la distribution des outils de communication et du materiel promotionnel.
• Effectuer le suivi administratif des projets, notamment la documentation, les approbations et les budgets assignes.
• Contribuer a la mise en uvre d'initiatives visant a accroitre la visibilite de la marque et l'engagement des clients.
• Assurer la coordination logistique liee au deploiement des activites marketing sur differents territoires.
• Preparer des rapports, des tableaux de bord et des recommandations afin de soutenir l'amelioration continue des initiatives marketing.
• Coordonner les expeditions et assurer le suivi de l'inventaire du materiel marketing lorsque requis.
• Maintenir a jour les outils, les bases de donnees et la documentation necessaires au bon deroulement des activites marketing.
• Effectuer une veille des tendances et des meilleures pratiques en marketing.
• Effectuer toute autre tache connexe au besoin.

• Diplome universitaire ou collegial en marketing, administration, communications ou dans un domaine connexe.
• De 1 a 3 ans d'experience pertinente en marketing, coordination de projets ou soutien aux campagnes marketing.
• Excellent sens de l'organisation et souci du detail.
• Capacite a gerer plusieurs projets et priorites simultanement.
• Esprit d'initiative et approche orientee vers les solutions.
• Excellentes aptitudes en communication et en collaboration.
• Curiosite, volonte d'apprendre et interet marque pour le marketing.
• Bonne connaissance de la suite Microsoft Office, notamment Excel, PowerPoint et Word.
• Familiarite avec les outils de gestion de projets et de collaboration.
• Connaissance des principes de base du marketing numerique et des campagnes marketing.
• Experience avec des plateformes CRM ou d'automatisation marketing consideree comme un atout.
• Capacite a effectuer des deplacements professionnels a l'exterieur du Canada.
• Permis de conduire valide et capacite a voyager selon les besoins d'affaires.
• Flexibilite pour soutenir certaines activites marketing en dehors des heures normales lorsque requis.

• Entreprise technologique innovante et reconnue mondialement.
• Environnement international, collaboratif et stimulant.
• Possibilite de contribuer a des initiatives marketing ayant une portee mondiale.
• Mode de travail hybride.
• Excellentes possibilites de developpement professionnel et d'evolution de carriere.
• Gamme complete d'avantages sociaux.

La connaissance du francais et de l'anglais est requise pour ce poste, puisque ses responsabilites impliquent des echanges frequents, tant a l'oral qu'a l'ecrit, avec des clients, partenaires, fournisseurs ou collegues situes a l'exterieur du Quebec.

Job Title: Marketing Campaigns Coordinator

Location: Quebec City, QC or Montreal, QC (Hybrid)
Position Type: Permanent, Full-Time

EXFO is a global leader in intelligent test, monitoring, and analytics solutions for the telecommunications industry. Our technologies support the world's leading communication service providers, network equipment manufacturers, and cloud service providers.

With more than 2,000 employees across 25 countries, EXFO is the global leader in fiber optic testing and the world's largest provider of active service assurance solutions. Our hardware and software solutions help customers accelerate technology transformations related to fiber optics, 5G, virtualization, the Internet of Things (IoT), and advanced analytics.

As part of the Marketing and Sales Operations team, the Marketing Campaigns Coordinator contributes to the planning, coordination, and execution of marketing campaigns, including both in-person and virtual initiatives, that support the organization's business objectives.

Working closely with various marketing, sales, and internal partner teams, the incumbent assists in implementing demand generation, brand awareness, and customer engagement initiatives. This role requires strong organizational skills, attention to detail, and the ability to coordinate multiple initiatives simultaneously in a dynamic, international environment.

• Participate in the planning, coordination, and deployment of multi-channel marketing campaigns.
• Monitor timelines, deliverables, and priorities related to marketing campaigns.
• Collaborate with creative, content, digital marketing, and sales teams to ensure the effective execution of marketing initiatives.
• Coordinate the production and distribution of communication tools and promotional materials.
• Provide administrative support for projects, including documentation, approvals, and assigned budgets.
• Contribute to initiatives aimed at increasing brand visibility and customer engagement.
• Coordinate logistical activities related to the deployment of marketing initiatives across various territories.
• Prepare reports, dashboards, and recommendations to support the continuous improvement of marketing initiatives.
• Coordinate shipping activities and inventory management of marketing materials when required.
• Maintain and update tools, databases, and documentation necessary for the effective operation of marketing activities.
• Monitor marketing trends and industry best practices.
• Perform other related duties as required.

• University or college degree in Marketing, Business Administration, Communications, or a related field.
• 1 to 3 years of relevant experience in marketing, project coordination, or marketing campaign support.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects and priorities simultaneously.
• Proactive and solution-oriented mindset.
• Strong communication and collaboration skills.
• Curious, eager to learn, and passionate about marketing.
• Good knowledge of Microsoft Office Suite, including Excel, PowerPoint, and Word.
• Familiarity with project management and collaboration tools.
• Understanding of digital marketing fundamentals and marketing campaign principles.
• Experience with CRM or marketing automation platforms is considered an asset.
• Ability to travel internationally outside Canada for business purposes.
• Valid driver's license and ability to travel as required by business needs.
• Flexibility to support certain marketing activities outside regular business hours when required.

• Join an innovative and globally recognized technology company.
• Work in an international, collaborative, and stimulating environment.
• Contribute to marketing initiatives with global reach.
• Flexible hybrid work model.
• Excellent opportunities for professional growth and career development.
• Comprehensive benefits package.

Knowledge of both French and English is required for this position, as the role involves frequent verbal and written communication with customers, partners, suppliers, and colleagues located outside Quebec.

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EXFO est un employeur qui souscrit au principe de l'egalite d'acces a l'emploi. Nous valorisons la diversite et nous nous engageons a creer un environnement inclusif pour tous nos employes.

EXFO is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees.

EXFO is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.