... Oracle Eloqua/Responsys) * 5+ years in digital marketing strategy, content marketing, or customer ... Deep knowledge of marketing automation, campaign management, and CX platform capabilities * System ...
... Oracle Eloqua/Responsys) * 5+ years in digital marketing strategy, content marketing, or customer ... Deep knowledge of marketing automation, campaign management, and CX platform capabilities * System ...
Some experience in campaign management within an automated CRM Solution software environment, ideally with Responsys/Oracle * Creative and conceptual customer-centric thinking. * Game - changer ...
Some experience in campaign management within an automated CRM Solution software environment, ideally with Responsys/Oracle * Creative and conceptual customer-centric thinking. * Game - changer ...
... Oracle Marketing (e.g. Eloqua, Responsys, Unity, etc.), and/or Salesforce Marketing Cloud ... Strong organizational skills and experience managing project-based sales * Exceptional written and ...
... Oracle Marketing (e.g. Eloqua, Responsys, Unity, etc.), and/or Salesforce Marketing Cloud ... Strong organizational skills and experience managing project-based sales * Exceptional written and ...
Manager Oracle Responsys information
What is the difference between Manager Oracle Responsys vs Email Marketing Manager?
| Aspect | Manager Oracle Responsys | Email Marketing Manager |
|---|---|---|
| Required Credentials | Experience with Oracle Responsys platform, marketing automation certifications | Experience with email marketing tools, certifications like HubSpot, Mailchimp |
| Work Environment | Marketing teams utilizing Oracle Responsys for campaign automation | Marketing teams managing email campaigns across various platforms |
| Employer & Industry Usage | Companies using Oracle Responsys for large-scale marketing automation | Organizations across industries focusing on email marketing strategies |
The Manager Oracle Responsys role focuses on managing marketing automation campaigns using Oracle Responsys platform, requiring specific platform expertise. In contrast, the Email Marketing Manager oversees broader email campaigns, often using multiple tools. Both roles involve marketing strategy, but the Manager Oracle Responsys is more specialized in Oracle's platform, while the Email Marketing Manager has a wider toolset and campaign scope.
What does a Manager Oracle Responsys do?
A Manager Oracle Responsys oversees the implementation and optimization of marketing campaigns using Oracle Responsys, a cloud-based marketing automation platform. Their responsibilities include managing teams that design, execute, and analyze multi-channel campaigns (email, SMS, push notifications), ensuring best practices are followed, and aligning strategies with business goals. They often collaborate with marketing, IT, and data teams to drive customer engagement and maximize campaign performance. Additionally, they stay updated on new features and updates within the Oracle Responsys platform to leverage its capabilities effectively.
How does a Manager Oracle Responsys typically collaborate with marketing and IT teams to execute successful campaigns?
A Manager Oracle Responsys plays a key role in bridging the gap between marketing and IT teams. They work closely with marketers to understand campaign goals, audience segmentation, and creative requirements, while also collaborating with IT to ensure seamless integration of data sources and platform functionalities. This often involves translating business needs into technical requirements, overseeing campaign setup, monitoring deliverability, and troubleshooting issues. Regular coordination meetings and cross-functional communication are essential to ensure timely campaign launches and optimal results.
What are the key skills and qualifications needed to thrive as a Manager Oracle Responsys, and why are they important?
To excel as a Manager Oracle Responsys, you need expertise in email marketing, campaign management, and data analytics, often backed by a degree in marketing or a related field. Familiarity with Oracle Responsys platform, automation tools, CRM systems, and relevant certifications like Oracle Marketing Cloud are highly valuable. Exceptional leadership, project management, and communication skills help in leading teams and collaborating with stakeholders. These competencies are crucial for driving effective marketing strategies, optimizing campaign performance, and ensuring seamless execution of multi-channel marketing initiatives.
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Accenture Federal Services rating
8.4
Based on 19 frontline employees who took The Breakroom Quiz
48th of 437 rated business services
Job description
At Accenture Federal Services, nothing matters more than helping the US federal government make the nation stronger and safer and life better for people. Our 13,000+ people are united in a shared purpose to pursue the limitless potential of technology and ingenuity for clients across defense, national security, public safety, civilian, and military health organizations.
Join Accenture Federal Services, a technology company within global Accenture. Recognized as a Glassdoor Top 100 Best Place to Work, we offer a collaborative and caring community where you feel like you belong and are empowered to grow, learn and thrive through hands-on experience, certifications, industry training and more.
Join us to drive positive, lasting change that moves missions and the government forward!
As a Marketing Technologist at Accenture Song, you'll bridge marketing strategy and technology to modernize federal agency marketing operations. You'll architect and optimize MarTech ecosystems that drive mission impact—from citizen engagement platforms to recruitment campaigns—while ensuring compliance, security, and operational excellence.
Your role spans three critical areas:
- Platform Strategy & Integration: Design and implement enterprise marketing technology stacks (Salesforce, Adobe Experience Cloud, Oracle) that integrate with federal systems and data sources
- AI-Driven Optimization: Leverage marketing analytics and emerging AI capabilities to deliver data-driven insights, automate workflows, and optimize campaign performance
- Transformation Leadership: Establish MarTech governance frameworks, drive adoption of customer experience technologies, and guide agencies through digital marketing modernization
You'll work with cross-functional teams—including creative, media, data, and federal clients—to evaluate emerging technologies, implement best practices, and ensure marketing operations remain innovative, compliant, and mission-focused.
Here's what you need:
- Bachelor's degree required
- 5+ years of hands-on experience with enterprise marketing platforms (Adobe Experience Cloud, Salesforce Marketing Cloud/Pardot, Oracle Eloqua/Responsys)
- 5+ years in digital marketing strategy, content marketing, or customer experience design
- 3+ years collaborating with media planning, creative production, and cross-functional delivery teams
- Experience with retail/eCommerce marketing
- Platform Expertise: Deep knowledge of marketing automation, campaign management, and CX platform capabilities
- System Architecture: Understanding of API integrations, data flows, and how MarTech platforms connect with CRM, analytics, and content management systems
- Marketing Analytics: Proven ability to translate data and insights into strategic recommendations and campaign optimizations
- AI & Emerging Tech: Familiarity with AI-powered marketing tools (predictive analytics, personalization engines, generative content)
Bonus points if you have:
- Federal/Public Sector Experience: Understanding of federal procurement, compliance requirements (FISMA, FedRAMP), or public sector marketing challenges
- Clearance: Active security clearance or ability to obtain one
- Certifications: Salesforce, Adobe, or other MarTech platform certifications
- Emerging Technology Evaluation: Experience piloting, testing, and implementing new MarTech solutions (e.g., CDP platforms, marketing data lakes, AI assistants)
- Change Management: Experience driving user adoption, training programs, or organizational change in large enterprises
As required by local law, Accenture Federal Services provides reasonable ranges of compensation for hired roles based on labor costs in the states of California, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New York, Vermont, Virginia, Washington, and the District of Columbia, and the city of Cleveland. The base pay range for this position in these locations is shown below. Compensation for roles at Accenture Federal Services varies depending on a wide array of factors, including but not limited to office location, role, skill set, and level of experience. Accenture Federal Services offers a wide variety of benefits. You can find more information on benefits here. We accept applications on an on-going basis and there is no fixed deadline to apply.
The pay range for the states of California, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New York, Vermont, Virginia, Washington, and the District of Columbia, and the city of Cleveland is:
$82,900—$184,500 USD
What We Believe
As a company wholly dedicated to serving the US federal government, we bring together the best talent to help reinvent how federal agencies operate and deliver greater value for their mission and the American people. We have an unwavering commitment to creating a culture in which all our people are respected, feel a sense of belonging, and have equal opportunity. As a business imperative, every person at Accenture Federal Services has the responsibility to create and sustain a culture where everyone feels welcomed and included. This is grounded in our core values and our experience that hiring and developing great people who reflect different perspectives, experiences, and backgrounds is key to driving innovation and delivering the results that our clients and the country count on.
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. For details, view a copy of the Accenture Federal Services Equal Opportunity Policy Statement.
Accenture Federal Services is an Equal Employment Opportunity employer. Additionally, as an Affirmative Action Employer for Veterans and Individuals with Disabilities, Accenture Federal Services is committed to providing veteran employment opportunities to our service men and women.
Requesting An Accommodation
Accenture Federal Services is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture Federal Services and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.
If you are being considered for employment opportunities with Accenture Federal Services and need an accommodation for a disability or religious observance during the interview process or for the job you are interviewing for, please speak with your recruiter.
Other Employment Statements
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.
Candidates who are currently employed by a client of Accenture Federal Services or an affiliated Accenture business may not be eligible for consideration.
Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.
California requires additional notifications for applicants and employees. If you are a California resident, live in or plan to work from Los Angeles County upon being hired for this position, please click here for additional important information.
What Accenture Federal Services employees say
Pay
Benefits
Hours and flexibility
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About Accenture Federal Services
Sourced by ZipRecruiter
Industry
It services
Company size
10,000+ Employees
Headquarters location
Arlington, VA, US
Year founded
1989