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Loyalty Program Manager Jobs in Virginia (NOW HIRING)

Drive guest loyalty through the Rewards Loyalty program, Key Performance Indicators (KPIs), Best ... Direct inventory management activities and control expenses. * Incorporate safety and loss ...

Drive guest loyalty through the Rewards Loyalty program, Key Performance Indicators (KPIs), Best ... Support inventory management activities and control expenses. * Incorporate safety and loss ...

Drive guest loyalty through the Rewards Loyalty program, Key Performance Indicators (KPIs), Best ... Support inventory management activities and control expenses. * Incorporate safety and loss ...

Drive guest loyalty through the Rewards Loyalty program, Key Performance Indicators (KPIs), Best ... Support inventory management activities and control expenses. * Incorporate safety and loss ...

Drive guest loyalty through the Rewards Loyalty program, Key Performance Indicators (KPIs), Best ... Support inventory management activities and control expenses. * Incorporate safety and loss ...

Drive guest loyalty through the Rewards Loyalty program, Key Performance Indicators (KPIs), Best ... Support inventory management activities and control expenses. * Incorporate safety and loss ...

Store Manager

Disputanta, VA ยท On-site

$50K - $56K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Broadway, VA ยท On-site

$53K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

Store Manager

Disputanta, VA ยท On-site

$50K - $56K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Broadway, VA ยท On-site

$53K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Reston, VA ยท On-site

$54K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Waynesboro, VA ยท On-site

$53K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Waynesboro, VA ยท On-site

$53K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Reston, VA ยท On-site

$54K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

General Manager

Vienna, VA ยท On-site

$54K - $60K/yr

Ability to manage cash handling, fuel transactions, and promotion of our rewards loyalty program. * Demonstrated ability maintaining a clean, safe environment by complying with all health and ...

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Showing results 1-20

Loyalty Program Manager information

See Virginia salary details

$38.2K

$106.5K

$155.7K

How much do loyalty program manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for loyalty program manager in Virginia is $106,539.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,800.00 and $131,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Loyalty Program Manager, and why are they important?

To thrive as a Loyalty Program Manager, you need expertise in marketing strategy, data analysis, and customer relationship management, typically supported by a degree in marketing or business. Familiarity with CRM platforms, loyalty program software, and analytics tools like Salesforce, Tableau, or Excel is essential. Strong interpersonal skills, creativity, and the ability to interpret consumer insights help you design engaging programs and foster customer loyalty. These skills are crucial for building effective loyalty initiatives that drive customer retention and business growth.

What does a Loyalty Program Manager do?

A Loyalty Program Manager is responsible for designing, implementing, and managing customer loyalty programs that encourage repeat business and foster customer engagement. They analyze customer data, develop strategies to improve customer retention, and coordinate with marketing, sales, and IT teams to ensure the program's success. Additionally, they monitor program performance, handle customer feedback, and make adjustments to maximize effectiveness and customer satisfaction.

How does a Loyalty Program Manager typically collaborate with marketing and customer service teams?

A Loyalty Program Manager works closely with marketing teams to design and execute campaigns that drive customer engagement and retention. They also coordinate with customer service teams to ensure smooth program enrollment, address member inquiries, and resolve any issues quickly. This cross-functional collaboration ensures that the loyalty program aligns with broader business objectives and delivers a seamless experience for members. Effective communication and project management skills are key to managing these partnerships and achieving program goals.

What is the difference between Loyalty Program Manager vs Customer Relationship Manager?

AspectLoyalty Program ManagerCustomer Relationship Manager
Primary FocusDesigning and managing loyalty programs to retain customersBuilding and maintaining overall customer relationships and satisfaction
Skills & CertificationsMarketing, data analysis, CRM tools, loyalty program platformsCustomer service, communication, CRM software, sales skills
Work EnvironmentMarketing teams, loyalty platforms, retail or hospitality sectorsSales departments, customer service centers, various industries

While both roles focus on customer engagement, the Loyalty Program Manager specializes in creating and managing loyalty initiatives to boost retention, whereas the Customer Relationship Manager oversees overall customer satisfaction and relationship building. The roles often overlap but serve distinct strategic purposes within organizations.

What are the most commonly searched types of Loyalty Program jobs in Virginia? The most popular types of Loyalty Program jobs in Virginia are:
What are popular job titles related to Loyalty Program Manager jobs in Virginia? For Loyalty Program Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Loyalty Program Manager jobs in Virginia look for? The top searched job categories for Loyalty Program Manager jobs in Virginia are:
What cities in Virginia are hiring for Loyalty Program Manager jobs? Cities in Virginia with the most Loyalty Program Manager job openings:
Infographic showing various Loyalty Program Manager job openings in Virginia as of May 2026, with employment types broken down into 3% As Needed, 75% Full Time, 14% Part Time, 1% Temporary, and 7% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $106,539 per year, or $51.2 per hour.
Sales Associate - Loyalty & Upgrades

Sales Associate - Loyalty & Upgrades

Carter Myers Automotive

Charlottesville, VA โ€ข On-site

$55K - $105K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago


Carter Myers Automotive rating

5.7

Company rating: 5.7 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

121st of 142 rated car dealerships


Job description

Description:

Sales Associate - Loyalty & Upgrades Overview: The Sales Associate - Loyalty & Upgrades works directly with our existing service customers to identify vehicle upgrade opportunities and deliver a seamless, personalized buying experience. This role is designed for a self-sufficient sales professional who wants more control, better work-life balance, and access to warm, qualified opportunitiesโ€”no cold calling required.

Location(s): CMA's Colonial Auto Center and CMA's Colonial Nissan


About Carter Myers Automotive (CMA)

Carter Myers Automotive is a family and employee-owned company proudly serving Virginia, Maryland, West Virginia, and North Carolina since 1924. Our locations include Charlottesville, VA; Lexington Park, MD; Lynchburg, VA; Martinsburg, WV; Richmond, VA; Rocky Mount, NC; Staunton, VA; Williamsburg, VA; and Winchester, VA. CMA represents top brands including Toyota, Cadillac, Chevrolet, GMC, Honda, Hyundai, Kia, Lincoln, Nissan, Subaru, Volkswagen, Volvo, Chrysler, Dodge, Jeep, Ram, Ford, and Buick.


Sales Associate - Loyalty & Upgrades Responsibilities

  • Review daily service appointments to identify upgrade and equity opportunities
  • Engage customers in the service drive and present personalized solutions
  • Structure deals that create value for the customer, dealership, and lender
  • Collaborate with service, appraisers, and finance to ensure smooth transactions
  • Maintain detailed notes, follow-ups, and pipeline activity in CRM
  • Build long-term relationships that drive repeat and referral business

Benefits

  • Employee Stock Ownership Plan (ESOP)
  • Competitive insurance benefits including medical, dental, vision, employer paid life insurance, short-term disability, long-term disability, and employee assistance program
  • 401k plan with company matching
  • Paid Time Off and Holiday pay
  • Associate discounts on vehicle purchases, parts, and service
  • Paid maternity leave after one year of employment
  • Closed on Sunday
Requirements:

Qualifications:

  • Proven success in automotive sales (1+ year preferred)
  • Strong understanding of deal structure, lender expectations, and customer needs
  • Ability to work independently with confidence and accountability
  • Coachable mindset with a willingness to continuously improve
  • Detail-oriented with strong organizational skills
  • Strong computer literacy
  • Must have a valid driverโ€™s license

Carters Myers Automotive provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Employment offers are contingent upon the successful completion of a drug screening and background check.