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Loyalty Program Manager Jobs in Virginia (NOW HIRING)

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Loyalty Program Manager information

See Virginia salary details

$38.2K

$106.5K

$155.7K

How much do loyalty program manager jobs pay per year?

As of Jul 5, 2026, the average yearly pay for loyalty program manager in Virginia is $106,539.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,800.00 and $131,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Loyalty Program Manager, and why are they important?

To thrive as a Loyalty Program Manager, you need expertise in marketing strategy, data analysis, and customer relationship management, typically supported by a degree in marketing or business. Familiarity with CRM platforms, loyalty program software, and analytics tools like Salesforce, Tableau, or Excel is essential. Strong interpersonal skills, creativity, and the ability to interpret consumer insights help you design engaging programs and foster customer loyalty. These skills are crucial for building effective loyalty initiatives that drive customer retention and business growth.

What does a Loyalty Program Manager do?

A Loyalty Program Manager is responsible for designing, implementing, and managing customer loyalty programs that encourage repeat business and foster customer engagement. They analyze customer data, develop strategies to improve customer retention, and coordinate with marketing, sales, and IT teams to ensure the program's success. Additionally, they monitor program performance, handle customer feedback, and make adjustments to maximize effectiveness and customer satisfaction.

How does a Loyalty Program Manager typically collaborate with marketing and customer service teams?

A Loyalty Program Manager works closely with marketing teams to design and execute campaigns that drive customer engagement and retention. They also coordinate with customer service teams to ensure smooth program enrollment, address member inquiries, and resolve any issues quickly. This cross-functional collaboration ensures that the loyalty program aligns with broader business objectives and delivers a seamless experience for members. Effective communication and project management skills are key to managing these partnerships and achieving program goals.

What is the difference between Loyalty Program Manager vs Customer Relationship Manager?

AspectLoyalty Program ManagerCustomer Relationship Manager
Primary FocusDesigning and managing loyalty programs to retain customersBuilding and maintaining overall customer relationships and satisfaction
Skills & CertificationsMarketing, data analysis, CRM tools, loyalty program platformsCustomer service, communication, CRM software, sales skills
Work EnvironmentMarketing teams, loyalty platforms, retail or hospitality sectorsSales departments, customer service centers, various industries

While both roles focus on customer engagement, the Loyalty Program Manager specializes in creating and managing loyalty initiatives to boost retention, whereas the Customer Relationship Manager oversees overall customer satisfaction and relationship building. The roles often overlap but serve distinct strategic purposes within organizations.

What are the most commonly searched types of Loyalty Program jobs in Virginia? The most popular types of Loyalty Program jobs in Virginia are:
What are popular job titles related to Loyalty Program Manager jobs in Virginia? For Loyalty Program Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Loyalty Program Manager jobs in Virginia look for? The top searched job categories for Loyalty Program Manager jobs in Virginia are:
What cities in Virginia are hiring for Loyalty Program Manager jobs? Cities in Virginia with the most Loyalty Program Manager job openings:
Loyalty Program Manager jobs near you
Infographic showing various Loyalty Program Manager job openings in Virginia as of June 2026, with employment types broken down into 87% Full Time, 8% Part Time, and 5% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $106,539 per year, or $51.2 per hour.
Teammate Endzone & Loyalty (Front End)

Teammate Endzone & Loyalty (Front End)

Dick's Sporting Goods

Newport News, VA • On-site

$12.50 - $19.50/hr

Part-time

PTO

Posted 3 days ago

Dick's Sporting Goods rating

6.5

Company rating: 6.5 out of 10

Based on 1,140 frontline employees who took The Breakroom Quiz

15th of 39 rated national retailers

Job description

At DICK'S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

If you are ready to make a difference as part of the world's greatest sports team, apply to join our team today!

OVERVIEW:

Sport inspires us.  Innovation drives us. Come Win With Us at DICK’S Sporting Goods as part of a team that redefines what’s possible.

Whether you live for sport or cozy fashion, you’ll love building your career at DICK’S. It’s more than a job — it’s a chance to be part of a team where you’re welcomed, supported, and empowered from day one. In our stores, you’ll make a real difference by delivering exceptional experiences to athletes of all abilities. If you’re coachable, accountable, collaborative, and trustworthy, this is the place for you. Win with us every time you step onto the floor.

Deliver a fast, friendly, and accurate checkout experience while supporting athlete engagement in loyalty programs and services. As a Teammate – Endzone & Loyalty, you help create a positive final impression that keeps athletes coming back. Join a team that values connection, service, and winning together.

QUALIFICATIONS:

  • High School Diploma or Equivalent

VIRTUAL REQUIREMENTS:

At DICK'S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidatesdo not use AI tools(like ChatGPT or others) during interviews or assessments.

To ensure a smooth and secure experience, please note the following:

  • Cameras must be onduring all virtual interviews.

  • AI tools are not permittedto be used by the candidateduring any part of the interview process.

  • Offers are contingent upon a satisfactory background check which may include ID verification.

If you have any questions or need accommodations, we're here to help. Thanks for helping us keep the process fair and secure for everyone!

Targeted Pay Range: $12.50 - $19.50. Starting rate of pay may vary based on factors including, but not limited to, location, experience and position offered. The actual hourly rate will equal or exceed the required minimum wage applicable to the job location.DICK'S Sporting Goods complies with all state paid leave requirements. We also offer a generous suite of benefits. To learn more, visit www.benefityourliferesources.com.

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