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International Marketing Manager Jobs (NOW HIRING)

CSG

Global Marketing Manager

Chicago, IL · On-site

The Opportunity This is an opportunity to take genuine ownership of marketing within a growing international industrial business. The Global Marketing Manager will develop and execute the company ...

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International Marketing Manager information

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How much do international marketing manager jobs pay per year?

As of Sep 8, 2026, the average yearly pay for international marketing manager in the United States is $61,720.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,000.00 and $69,000.00 per year, depending on experience, location, and employer.

What is an international marketing manager?

An International Marketing Manager is responsible for developing and executing marketing strategies to promote a company's products or services in global markets. They conduct market research, analyze consumer behavior, and adapt campaigns to different cultural and economic environments. Their role includes managing international partnerships, overseeing digital and traditional marketing efforts, and ensuring brand consistency across regions. They collaborate with sales, product development, and local marketing teams to maximize global reach and revenue. Effective communication, strategic thinking, and knowledge of international business trends are essential for success in this role.

What are some common challenges faced by international marketing managers?

International Marketing Managers often navigate challenges such as understanding and adapting to diverse cultural norms, managing marketing campaigns across multiple time zones, and ensuring compliance with various countries' regulations. Balancing global brand consistency with local customization requires strategic thinking and flexibility. Additionally, frequent collaboration with cross-functional teams and international partners can present unique communication hurdles. Overcoming these challenges helps drive successful global initiatives and a strong international brand presence.

What are the key skills and qualifications needed to thrive as an international marketing manager?

To thrive as an International Marketing Manager, you need expertise in global marketing strategies, market research, and brand management, typically supported by a bachelor’s or master’s degree in marketing, business, or a related field. Proficiency with digital marketing platforms, analytics tools like Google Analytics, CRM software, and sometimes certifications such as CIM or HubSpot are highly valuable. Strong cross-cultural communication, adaptability, and leadership skills enable outstanding performance in diverse markets and collaborative environments. These abilities are essential for effectively navigating international markets and driving successful, culturally resonant campaigns.

How do you become an international marketing manager?

To become an international marketing manager, candidates typically need a bachelor's degree in marketing, business, or a related field, along with several years of experience in marketing roles. Skills in cross-cultural communication, foreign languages, and knowledge of international markets are important, and some professionals pursue advanced degrees or certifications in global marketing or international business.

How much do international marketing managers make?

International marketing managers typically earn a median annual salary of around $85,000 to $120,000, depending on experience, industry, and location. Senior roles or those in large corporations can offer higher compensation, often including bonuses and benefits. Strong skills in market research, digital marketing tools, and cross-cultural communication are valuable in this role.
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International Marketing Manager jobs near you
Infographic showing various International Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $61,720 per year, or $29.7 per hour.

International Marketing Analyst - South Korea

Fisher Investments

Dallas, TX • Hybrid

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 18 days ago

Key responsibilities

  • Support external and internal partners to develop, complete, and report on lead generation campaigns.

  • Lead the marketing relationship with external media agency partners, including optimization, content localization, creative and landing page development, and testing.

  • Manage operational tasks such as budgeting, forecasting, reporting, contract routing, and auditing.

Fisher Investments rating

8.5

Company rating: 8.5 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

Job description

Do you have a deep understanding of South Korean culture and society? Are you fluent in Korean? If you are looking for opportunities for personal and professional development, the International Strategy and Planning Analyst might be just the right opportunity for you!

The Opportunity:

Our Global Marketing Department is looking for an International Marketing Strategy and Planning Analyst focused on South Korea. Located in our U.S. offices, reporting directly to the Associate Vice President of Strategy and Planning, you will work with other international marketers in addition to a variety of internal departments and outside agencies.

As an International Marketing Strategy and Planning Analyst, you will be foremost responsible for Fisher Investment's marketing efforts in South Korea, including performance analysis and reporting, campaign and creative development and testing. This is an excellent opportunity in the Global PCG Marketing Group with ample growth opportunities.

The Day-to-Day:

  • Support external and internal partners to develop, complete and report on lead generation campaigns, to achieve our goals
  • Lead our marketing relationship with external media agency partner(s) in all aspects of marketing, including optimization, content localization, creative and landing page development and testing
  • Manage operational tasks, such as budgeting and forecasting, reporting, contract routing, and auditing
  • Collaborate with our in-house marketing agency, fishtank, to support creative and landing page development and testing in South Korea
  • Support competitor and market research to ensure local social and political trends are incorporated into marketing campaigns, evaluate, and communicate on new opportunities
  • Build performance reports based on marketing reporting dashboards and succinctly present to Senior Executive Management on opportunities identified
  • Oversee reputational risk by following established P&Ps and compliance requirements for South Korea
  • Identify potential process improvements, recommend solutions, and lead the project to implement those solutions to improve results
  • Work in a fun and engaging multicultural team environment, collaborating with team members located across the globe on a wide range of tasks and project initiatives

Your Qualifications:

  • 3+ years of experience in digital marketing, with a strong focus on performance-based lead generation
  • Bachelor's degree or equivalent combination of education and experience
  • Experience working in South Korea or solid track record of marketing to South Korean consumers
  • Fluency in both Korean and English, written and verbal
  • Highly detail-oriented, with the ability to perform quality control on Korean-language materials, including ads, offers, and landing pages
  • Strong analytical mindset with a data-driven approach to performance marketing
  • In-depth local knowledge of South Korean culture and society

Why Fisher Investments:

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:

  • 100% paid medical, dental and vision premiums for you and your qualifying dependents
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO, plus 10 paid holidays 
  • Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care
  • This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change. 

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER

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