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Webinar Marketing Jobs (NOW HIRING)

Lifecycle Marketing Manager

Atlanta, GA · On-site

$100K - $115K/yr

Apply now: Lifecycle Marketing Manager, Hybrid (Atlanta, GA). Start date is To be confirmed for ... Own webinar email strategy across the full funnel, from lead generation and attendance through post ...

Marketing Manager

Holmdel, NJ · On-site

$95 - $130/hr

Develop and manage seminar and webinar marketing programs. Advisor Support & Business Development (30%) * Partner with HBKS Business Development Director Mike Baldovski on growth initiatives.

Plan and execute partner demand generation programs across field events, trade shows, digital, content, and webinar marketing channels. * Manage event logistics, budgets, vendors, partner ...

Marketing Manager

Conshohocken, PA · On-site

$95 - $130/hr

... webinar marketing programsAdvisor Support & Business Development (30%)Partner with HBKS Business Development Director Mike Baldovski on growth initiativesSupport individual advisor marketing and ...

Develop and manage seminar and webinar marketing programs Advisor Support & Business Development (30%) * Partner with HBKS Business Development Director Mike Baldovski on growth initiatives * Support ...

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Webinar Marketing information

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$47K

$73.6K

$128.5K

How much do webinar marketing jobs pay per year?

As of Sep 5, 2026, the average yearly pay for webinar marketing in the United States is $73,562.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,500.00 and $84,500.00 per year, depending on experience, location, and employer.

What is webinar marketing?

Webinar marketing is a digital marketing strategy that uses online seminars or presentations (webinars) to promote products, services, or expertise. Businesses use webinars to engage with their audience in real-time, educate potential customers, and generate leads. This approach often includes live Q&A sessions, demonstrations, and interactive elements to build trust and drive conversions. Webinar marketing can be used for brand awareness, thought leadership, and nurturing relationships with prospects and clients.

What are some common challenges faced in webinar marketing and how can I effectively address them?

A common challenge in webinar marketing is driving attendee registration and maintaining engagement throughout the session. To address this, marketers must craft compelling promotional content, leverage diverse digital channels, and ensure follow-up communication. Additionally, collaborating with sales, content, and technical teams is crucial to produce high-value presentations and smooth user experiences. Regularly analyzing attendee feedback and metrics allows for ongoing improvements and increased ROI for future webinars.

What are the key skills and qualifications needed to thrive as a webinar marketing specialist, and why are they important?

To excel as a Webinar Marketing Specialist, you need expertise in digital marketing, content creation, and audience engagement, often supported by a degree in marketing or communications. Familiarity with webinar platforms (like Zoom or GoToWebinar), marketing automation tools, and CRM systems is essential. Strong organizational skills, creativity, and effective communication help you craft compelling webinars and foster audience interaction. These skills are crucial for driving attendance, generating leads, and ensuring successful virtual events that support business goals.
More about Webinar Marketing jobs

What cities are hiring for Webinar Marketing jobs?

Cities with the most Webinar Marketing job openings:

What states have the most Webinar Marketing jobs?

States with the most job openings for Webinar Marketing jobs include:

Infographic showing various Webinar Marketing job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $73,562 per year, or $35.4 per hour.

Webinar Registration & Email Marketing (Remote - US & Canada)

Braintrust

Los Angeles, CA • On-site

Other

Posted 4 days ago


Key responsibilities

  • Develop and execute multi-channel marketing campaigns to promote sponsored webinars and increase registrations and attendance.

  • Create and manage promotional content, including email copy, social media posts, and digital assets, tailored to healthcare professional audiences.

  • Monitor campaign performance, analyze data, and optimize messaging, creative assets, and targeting to improve registration and attendance rates.


Job description

Dermsquared is seeking an experienced Freelance Webinar Registration Marketing Specialist to drive healthcare professional (HCP) registration and attendance for a growing portfolio of sponsored virtual webinars. This role is responsible for developing and executing high-performing, multi-channel marketing campaigns that increase webinar registrations, engagement, and attendance. 

The ideal candidate is a performance-driven marketer who can translate complex clinical or pharmaceutical topics into compelling campaigns that motivate healthcare professionals to register and attend. 

Key Responsibilities 

Webinar Campaign Strategy & Execution 

  • Develop end-to-end marketing campaigns for each sponsored webinar. 
  • Create registration-driving messaging, value propositions, and promotional strategies. 
  • Build and manage webinar promotion timelines and campaign calendars. 
  • Optimize campaigns to maximize registration volume and attendance rates. 

Copywriting & Content Development 

  • Write compelling webinar marketing copy across channels. 
  • Create email subject lines, headlines, body copy, CTAs, and registration landing page content. 
  • Develop promotional messaging tailored to healthcare professional audiences. 
  • Create webinar nurture and reminder email sequences. 

Email Marketing 

  • Build and deploy campaigns within Iterable. 
  • Create segmented email journeys and automated reminder workflows. 
  • Configure registration and engagement-triggered campaigns. 
  • Monitor campaign performance and optimize based on results. 

Creative Development 

  • Design promotional assets using Canva or similar tools. 
  • Create email graphics, social media assets, digital advertisements, and webinar promotional materials. 
  • Adapt creative to sponsor branding requirements while maintaining Dermsquared standards. 
  • Develop visually compelling campaigns that drive conversions. 

Social Media Marketing 

  • Write and design organic social media posts. 
  • Develop supporting promotional content across multiple channels. 
  • Create social asset variations for campaign testing and optimization. 

Performance Optimization 

  • Monitor registration trends and campaign performance metrics. 
  • Develop creative, messaging, and targeting optimizations. 
  • Identify opportunities to increase conversion rates and attendance. 
  • Leverage data and campaign insights to improve future webinar performance. 

Qualifications 

Required 

  • 3+ years of marketing experience focused on webinar, event, or demand generation campaigns. 
  • Strong copywriting skills with demonstrated ability to drive conversions. 
  • Experience building email campaigns and journeys in marketing automation platforms. 
  • Proficiency in Canva or similar design tools. 
  • Experience developing multi-channel marketing campaigns. 
  • Strong project management and organizational skills. 
  • Ability to work independently with minimal oversight. 

Preferred 

  • Healthcare, pharmaceutical, medical education, or life sciences marketing experience. 
  • Experience marketing to physician or healthcare professional audiences. 
  • Familiarity with Iterable or other email building systems such as Salesforce Marketing Cloud, Hubspot, or Mailchimp. 
  • Experience promoting webinars, virtual events, or educational programs. 
  • Understanding of performance marketing principles and conversion optimization. 

Success Metrics 

This role will be measured on: 

  • Webinar registrations generated 
  • Webinar attendance rates