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Webinar Marketing Jobs (NOW HIRING)

Cohesity

Director, Integrated Marketing

Santa Clara, CA · On-site

Own the Global Webinar Programme Take full ownership of Cohesity's webinar strategy and execution ... Partner with Lifecycle Marketing and the Email Activation team, Marketing Operations, and SDRs to ...

Mondo

Lifecycle Marketing Manager

Atlanta, GA · On-site

$100K - $115K/yr

... webinar email strategy across the full funnel, from lead generation and attendance through post ... marketing strategy, not delegating strategy to an agency or vendor • Demonstrated ability to ...

Vector Solutions

Marketing Associate

Cincinnati, OH · On-site

$50K - $55K/yr

Contribute to ongoing testing and optimization of marketing channels, including website, email, webinars, landing pages, advertising, and events. * Work closely with cross-functional marketing teams ...

Vector Solutions

Marketing Associate

Cincinnati, OH · On-site

$50K - $55K/yr

Contribute to ongoing testing and optimization of marketing channels, including website, email, webinars, landing pages, advertising, and events. * Work closely with cross-functional marketing teams ...

Vector Solutions

Marketing Associate

Cincinnati, OH · On-site

Contribute to ongoing testing and optimization of marketing channels, including website, email, webinars, landing pages, advertising, and events. * Work closely with cross-functional marketing teams ...

Pearson

Specialist, Marketing Strategy

$66K - $81K/yr

Manage virtual event and webinar marketing strategy, audience acquisition, registration campaigns, speaker coordination and post-event nurture programmes. * Lead go-to-market execution for new ...

Absolute Software

Channel Marketing Manager

Plan and execute partner demand generation programs across field events, trade shows, digital, content, and webinar marketing channels. * Manage event logistics, budgets, vendors, partner ...

NextDeavor Inc.

Marketing Manager 3

San Francisco, CA · Remote

$66.90/hr

You will work with internal and external designers, writers, and agency partners to create assets to support field events and webinar marketing activities, with a focus on asset re-use. Assets will ...

Salesforce, Inc.

Field Campaigns Lead

Atlanta, GA

This role sits within the Campaigns & Programs team inside GGS, owning the email marketing and webinar demand programs for an aligned set of Salesforce products across the Americas (AMER) and Europe ...

Salesforce, Inc.

Field Campaigns Lead

Indianapolis, IN · On-site

This role sits within the Campaigns & Programs team inside GGS, owning the email marketing and webinar demand programs for an aligned set of Salesforce products across the Americas (AMER) and Europe ...

StocksToTrade

Webinar Speaker

Austin, TX · On-site

Background in sales, marketing, or audience-facing roles * Familiarity with trading or financial ... webinar software. A professional home office setup is required. Equal Opportunity Employer ...

Arrowfly, LLC

Webinar Manager

Cleveland, OH · On-site

Bachelor's degree in marketing or digital communications strongly preferred * 2+ years of webinar production experience * Experience with On24, HTML/CSS & Photoshop * Ability to work well under ...

iBlack

Webinar Producer Intern

Washington, DC · On-site

$15.75 - $21/hr

Provide webinar descriptions and promotional material to marketing team * Facilitating/Moderating webinars * Prepare follow-up emails/surveys to webinar attendees * Interact in a professional manner ...

iBlack

Webinar Producer Intern

Washington, DC

$15.75 - $21/hr

Provide webinar descriptions and promotional material to marketing team * Facilitating/Moderating webinars * Prepare follow-up emails/surveys to webinar attendees * Interact in a professional manner ...

Mondo

Marketing Coordinator

San Francisco, CA · Remote

$40 - $55/hr

Lead end-to-end webinar management, including speaker coordination, content planning, promotion, and post-event analysis * Support marketing operations by assisting with purchase order creation ...

Kaseware, Inc.

Event Marketing Specialist

Denver, CO · On-site

$65K - $85K/yr

The Event Marketing Specialist will be directly responsible for the strategic development and ... This includes managing a comprehensive webinar and in-person event calendar, developing topics ...

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Webinar Marketing information

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$47K

$73.6K

$128.5K

How much do webinar marketing jobs pay per year?

As of Jul 26, 2026, the average yearly pay for webinar marketing in the United States is $73,562.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,500.00 and $84,500.00 per year, depending on experience, location, and employer.

What is webinar marketing?

Webinar marketing is a digital marketing strategy that uses online seminars or presentations (webinars) to promote products, services, or expertise. Businesses use webinars to engage with their audience in real-time, educate potential customers, and generate leads. This approach often includes live Q&A sessions, demonstrations, and interactive elements to build trust and drive conversions. Webinar marketing can be used for brand awareness, thought leadership, and nurturing relationships with prospects and clients.

What are some common challenges faced in webinar marketing and how can I effectively address them?

A common challenge in webinar marketing is driving attendee registration and maintaining engagement throughout the session. To address this, marketers must craft compelling promotional content, leverage diverse digital channels, and ensure follow-up communication. Additionally, collaborating with sales, content, and technical teams is crucial to produce high-value presentations and smooth user experiences. Regularly analyzing attendee feedback and metrics allows for ongoing improvements and increased ROI for future webinars.

What are the key skills and qualifications needed to thrive as a Webinar Marketing Specialist, and why are they important?

To excel as a Webinar Marketing Specialist, you need expertise in digital marketing, content creation, and audience engagement, often supported by a degree in marketing or communications. Familiarity with webinar platforms (like Zoom or GoToWebinar), marketing automation tools, and CRM systems is essential. Strong organizational skills, creativity, and effective communication help you craft compelling webinars and foster audience interaction. These skills are crucial for driving attendance, generating leads, and ensuring successful virtual events that support business goals.
More about Webinar Marketing jobs
What cities are hiring for Webinar Marketing jobs? Cities with the most Webinar Marketing job openings:
What states have the most Webinar Marketing jobs? States with the most job openings for Webinar Marketing jobs include:
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Webinar Marketing jobs near you
Infographic showing various Webinar Marketing job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $73,562 per year, or $35.4 per hour.
Senior Webinar & Digital Events Strategist

Senior Webinar & Digital Events Strategist

OpenAI

San Francisco, CA • On-site

$266K - $295K/yr

Full-time

Posted yesterday

Job description

About the Team
The B2B Marketing team is responsible for helping businesses understand, adopt, and get value from OpenAI's products. B2B marketing is a major and growing priority for OpenAI as we scale our work with companies, developers, and institutions around the world.
About the Role
Within B2B Marketing, Demand Generation builds the integrated, full-funnel engine that connects audience insights, content, field and digital experiences, paid media, lifecycle, and sales follow-through to qualified pipeline. We partner closely with Sales, Partnerships, Product Marketing, Communications, Creative, Web, RevOps, Analytics, and regional teams to create a cohesive customer experience and scale what works.
We're looking for a Senior Webinar & Digital Events Strategist to redefine webinars and digital experiences as a high-quality demand channel. You'll own audience strategy, portfolio design, programming principles, conversion paths, and performance recommendations while partnering closely with a Webinar Marketing Manager on production and delivery. This is a hands-on role for a strategic operator who can create compelling experiences and build the pre-event, live, and post-event systems required to turn engagement into qualified demand.
In this role, you will:
  • Owning the webinar and digital events strategy, including audience priorities, portfolio architecture, editorial themes, formats, calendar, investment decisions, and success measures.
  • Designing experiences for specific buyer needs and journey stages, with a clear value exchange, CTA, follow-up path, and connection to broader campaigns.
  • Partnering with Product Marketing, Content, speakers, customers, and subject-matter experts to create differentiated programs that make complex AI topics useful and concrete.
  • Working closely with the Webinar Marketing Manager and production partners to translate strategy into clear briefs, run-of-show requirements, launch plans, QA, and delivery standards.
  • Building integrated pre- and post-event motions across paid, email, web, social, SDR, Sales, and account-based channels to reach the right audiences and sustain momentum.
  • Establishing qualification, routing, seller context, and follow-up expectations so high-intent engagement receives timely and relevant action.
  • Defining measurement across audience quality, registration-to-attendance, engagement, CTA behavior, qualified leads, account progression, pipeline, and content reuse.
  • Using performance data and audience feedback to improve the portfolio, retire low-value formats, and create reusable programming and activation playbooks.
You might thrive in this role if you have:
  • 10+ years of experience across B2B webinars, digital events, experience marketing, content programming, or integrated campaigns, ideally within a complex or technical category.
  • A track record of building programs that create qualified demand and pipeline-not simply registrations, attendance, or engagement.
  • Strong understanding of audience strategy, programming, speaker development, digital attendee journeys, promotion, production, follow-up, and measurement.
  • Experience leading complex cross-functional programs with executives, subject-matter experts, customers, agencies, technical partners, and sales teams.
  • Excellent editorial judgment and the ability to translate sophisticated ideas into clear, compelling audience experiences.
  • Strong analytical discipline and comfort using audience, engagement, conversion, and pipeline data to make portfolio and investment decisions.
  • The ability to balance strategic planning with hands-on problem solving in high-visibility, fast-moving environments.
  • Genuine curiosity about AI and its potential to improve experience design, content workflows, audience intelligence, and personalization.
Workplace & Location
This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. Occasional travel will be required.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
For additional information, please see OpenAI's Affirmative Action and Equal Employment Opportunity Policy Statement.
Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.
To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form. No response will be provided to inquiries unrelated to job posting compliance.
We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.
OpenAI Global Applicant Privacy Policy
At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

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