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Insurance Marketing Jobs in Florida (NOW HIRING)

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Insurance Marketing information

See Florida salary details

$14.2K

$43.7K

$68.4K

How much do insurance marketing jobs pay per year?

As of Aug 28, 2026, the average yearly pay for insurance marketing in Florida is $43,666.00, according to ZipRecruiter salary data. Most workers in this role earn between $29,900.00 and $54,900.00 per year, depending on experience, location, and employer.

What is insurance marketing?

An Insurance Marketing job involves promoting insurance products and services to potential customers through various channels, such as digital marketing, advertising, networking, and partnerships. Professionals in this role develop marketing strategies, conduct market research, generate leads, and collaborate with sales teams to increase policy sales. They may also work on branding, customer engagement, and communications to enhance a company's visibility and reputation. Strong analytical, communication, and sales skills are essential for success in this field.

What are the key skills and qualifications needed to thrive in insurance marketing?

To excel in Insurance Marketing, candidates typically need a solid understanding of insurance products, strong sales acumen, and a bachelor’s degree in marketing, business, or a related field. Familiarity with CRM software, digital marketing platforms, and industry certifications (such as those from LOMA or The American College) is highly valued. Excellent interpersonal skills, creativity, and persuasive communication abilities help professionals connect with clients and collaborate within teams. These competencies enable Insurance Marketing specialists to effectively promote products, attract new customers, and drive business growth in a competitive market.

What are some common challenges faced in insurance marketing roles?

Professionals in Insurance Marketing often face the challenge of differentiating their offerings in a highly competitive industry while staying compliant with regulatory guidelines. Keeping up with evolving digital marketing trends and understanding complex insurance products can require ongoing learning and adaptation. Additionally, balancing lead generation efforts with relationship building and client retention is essential for long-term success. However, these challenges also present opportunities to develop valuable skills and make a significant impact on a company’s growth trajectory.

What do insurance marketing professionals do?

Insurance marketing professionals develop strategies to promote insurance products and services, often working with advertising, digital marketing, and client outreach. They analyze market trends, create campaigns, and build relationships with agents and clients to increase sales and brand awareness.

What are the most commonly searched types of Insurance Marketing jobs in Florida?

The most popular types of Insurance Marketing jobs in Florida are:

What cities in Florida are hiring for Insurance Marketing jobs?

Cities in Florida with the most Insurance Marketing job openings:

Infographic showing various Insurance Marketing job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 19% Part Time, and 5% Contract. Highlights an 85% Physical, 1% Hybrid, and 14% Remote job distribution, with an average salary of $43,666 per year, or $21 per hour.

Insurance Marketing Placement Specialist

Brown & Brown

Daytona Beach, FL • On-site

Other

Posted 7 days ago


Job description

Brown & Brown is seeking an Insurance Placement Specialist to join our growing team in Daytona Beach, FL!


We are looking for passionate team players who believe in working hard and having fun in a collaborative environment. Our team is customer-focused and values the importance of strong relationships, professionalism, and trust. We embrace solutions-oriented big thinkers who are committed to results and aren’t afraid to take risks. We are driven to set goals high and aim even higher.


How You Will Contribute:

  • Evaluates the customer’s current coverage compared with the quotes received through the insurance marketing process
  • Develops carrier relationships and negotiates with underwriters and brokers to obtain the best terms, conditions, and pricing from the insurance marketplaces to facilitate the successful placement of customer insurance programs
  • Reviews market response to fashion the most appropriate insurance program for recommendation to the producer
  • Oversees the accurate and professional creation of our customer proposal for use by the producer
  • Finalizes sold programs and binds coverage with selected carriers
  • Demonstrates clear knowledge of commercial insurance coverage and standard industry offerings
  • Stays up to date with the appetite, coverage, programs, and guidelines of property/casualty insurance carriers
  • Ensures the professional quality and proper presentation of our submissions to the market


Licenses & Certifications:

  • FL 2-20 License


Skills & Experience to be Successful:

  • 1 - 3 years of experience in a similar position
  • Minimum education required
  • Proficient with MS Office Suite & Excel
  • Exceptional telephone demeanor
  • Ability to maintain a high level of confidentiality