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Insurance Marketing Manager Jobs in Florida (NOW HIRING)

CityPickle

Marketing Manager

Boca Raton, FL

The Marketing Manager will lead integrated marketing initiatives spanning email, social media, paid ... Comprehensive health, dental, and vision insurance plans * 401(k) retirement savings plan

Dade Electric Service Inc

Marketing Manager

Miami, FL · On-site

$70K - $85K/yr

Benefits: * Health insurance * Vision insurance * 401(k) matching * Company parties * Dental ... The Marketing Manager will work closely with company leadership, project teams, and business ...

CityPickle

Marketing Manager

Boca Raton, FL · On-site

The Marketing Manager will lead integrated marketing initiatives spanning email, social media, paid ... Comprehensive health, dental, and vision insurance plans * 401(k) retirement savings plan

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Insurance Marketing Manager information

See Florida salary details

$24.7K

$62.4K

$108.7K

How much do insurance marketing manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for insurance marketing manager in Florida is $62,390.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,800.00 and $73,200.00 per year, depending on experience, location, and employer.

What is an insurance marketing manager?

An Insurance Marketing Manager is a professional responsible for developing and implementing marketing strategies to promote insurance products and services. They analyze market trends, identify target audiences, and collaborate with sales teams to increase brand awareness and drive policy sales. Their duties also include managing advertising campaigns, organizing promotional events, and monitoring the effectiveness of marketing efforts. Insurance Marketing Managers play a critical role in helping insurance companies grow their customer base and remain competitive in the market.

What is the difference between Insurance Marketing Manager vs Insurance Agent?

AspectInsurance Marketing ManagerInsurance Agent
CredentialsBachelor's degree in marketing, business, or related field; industry certificationsLicensing as required by state; sometimes industry certifications
Work EnvironmentCorporate offices, marketing departments, strategic planningFieldwork, client meetings, sales environments
Employer & Industry UsageInsurance companies, agencies, brokeragesIndependent agents, agency offices, insurance carriers
Primary FocusDeveloping marketing strategies, brand promotion, lead generationSelling insurance policies, client acquisition, customer service

While both roles are integral to the insurance industry, the Insurance Marketing Manager focuses on strategic marketing and brand development within organizations, whereas the Insurance Agent primarily engages in direct sales and client interactions. Understanding these differences helps job seekers and employers align expectations and responsibilities effectively.

What are the key skills and qualifications needed to thrive as an insurance marketing manager?

To thrive as an Insurance Marketing Manager, you need expertise in marketing strategy, insurance industry knowledge, and typically a bachelor’s degree in marketing or a related field. Familiarity with CRM software, digital marketing platforms, and analytics tools is commonly required. Strong leadership, communication, and analytical thinking are standout soft skills in this role. These skills ensure effective campaign execution, team coordination, and the ability to adapt to changing market trends to drive business growth.

What are some common challenges faced by insurance marketing managers when developing campaigns?

Insurance Marketing Managers often encounter challenges such as navigating strict regulatory requirements, differentiating products in a highly competitive market, and effectively targeting diverse customer segments. Building trust and simplifying complex insurance products for potential clients is also a frequent hurdle. Successful managers collaborate closely with compliance, sales, and product teams to ensure marketing materials are accurate, engaging, and legally compliant.
What are the most commonly searched types of Insurance Marketing jobs in Florida? The most popular types of Insurance Marketing jobs in Florida are:
What are popular job titles related to Insurance Marketing Manager jobs in Florida? For Insurance Marketing Manager jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Insurance Marketing Manager jobs in Florida look for? The top searched job categories for Insurance Marketing Manager jobs in Florida are:
What cities in Florida are hiring for Insurance Marketing Manager jobs? Cities in Florida with the most Insurance Marketing Manager job openings:
Insurance Marketing Manager jobs near you
Infographic showing various Insurance Marketing Manager job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 19% Part Time, 1% Temporary, 4% Contract, and 1% Nights. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $62,390 per year, or $30 per hour.

Insurance Marketing Analyst

Foundation Risk Partners

Sarasota, FL • On-site

Other

Posted 3 days ago

New

Foundation Risk Partners rating

8.5

Company rating: 8.5 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

105th of 301 rated insurance

Job description

Foundation Risk Partners, one of the fastest growing insurance brokerage and consulting firms in the US, is adding a Marketing Analyst to their Acentria team.

Job Summary:

The Marketing Analyst provides administrative and marketing support to the Commercial Lines team by assisting with the preparation, submission, and tracking of new and renewal business opportunities. This position works closely with Producers, Marketing Representatives, Account Managers, and carrier partners to help ensure submissions are complete, organized, and processed efficiently. The Marketing Analyst plays a critical role in maintaining agency workflows, supporting carrier relationships, and helping deliver exceptional service to clients and teammates.

Essential Functions:

  • Marketing Support

    • Assist with gathering underwriting information and preparing new and renewal submissions.
    • Review submission documentation for completeness and accuracy.
    • Submit applications and supporting documentation to insurance carriers and wholesalers.
    • Track marketing efforts and carrier responses within agency management systems.
    • Update agency management system throughout the marketing process including binding.
    • Create Invoices and Premium Finance Contracts
    • Request quotes, indications, and underwriting requirements from carrier partners.
    • Follow up with carriers regarding outstanding quotes, underwriting requests, and submission status.
    • Assist in comparing carrier proposals and organizing quote presentations.

    Administrative Support

    • Maintain accurate client and prospect data within the agency management system.
    • Update activities, attachments, and documentation in accordance with agency workflows.
    • Prepare and distribute marketing correspondence, applications, and supplemental forms.
    • Assist in scheduling meetings and coordinating marketing discussions.
    • Monitor shared mailboxes and route requests appropriately.

    Carrier & Team Coordination

    • Develop and maintain positive working relationships with carrier representatives.
    • Coordinate with Producers and Account Managers regarding submission requirements and market feedback.
    • Support marketing personnel in obtaining competitive terms and coverage options.
    • Assist with carrier appointment documentation and market research projects.

    Renewal & New Business Support

    • Prepare pre-renewal information and renewal marketing packages.
    • Assist with loss runs, exposure data collection, and underwriting updates.
    • Track renewal timelines and help ensure marketing deadlines are met.
    • Support new business acquisition efforts through data gathering and proposal preparation.

    Quality & Compliance

    • Adhere to agency procedures, workflows, and documentation standards.
    • Ensure client information is handled confidentially and in compliance with agency requirements.
    • Maintain organized electronic files and documentation.
    • Participate in training and professional development opportunities.

Competencies & Qualifications: 

  • Strong organizational and time-management skills.
  • Ability to manage multiple priorities and deadlines.
  • Excellent written and verbal communication skills.
  • High attention to detail and accuracy.
  • Proficient in Microsoft Office Suite, including Outlook, Excel, Word, and Teams.
  • Ability to learn agency management systems and carrier platforms.
  • Strong problem-solving and customer service skills.
  • Ability to work effectively in a team environment.

Education & Experience:

  • Florida 2-20 License or willingness to obtain.
  • Experience with Applied Epic or similar agency management systems.
  • Familiarity with commercial insurance terminology and underwriting processes.

What Foundation Risk Partners employees say

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