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Influencer Manager Jobs (NOW HIRING)

Walkup Studio

Influencer Manager

New York, NY

Manage influencer briefs, content calendars, timelines, and approval workflows * Partner with creative, strategy, and paid teams to align campaign execution with platform best practices. * Handle ...

Sega of America

Influencer Manager

Burbank, CA · On-site

$100K - $125K/yr

The Influencer Manager supports the Community and Brand Marketing team by developing creative and strategic influencer marketing and communications plans for some of SEGA's largest brands including ...

SEGA OF AMERICA INC

Influencer Manager

Burbank, CA · Hybrid

The Influencer Manager supports the Community and Brand Marketing team by developing creative and strategic influencer marketing and communications plans for some of SEGA's largest brands including ...

Nothing

Influencer Manager

New York, NY · On-site

$92K - $120K/yr

We're now looking for an Influencer Manager to help build something new: Nothing's cultural presence in the US. This is a founding role within our US marketing team, which means you won't be ...

Nothing

Influencer Manager

New York, NY · On-site +1

$92K - $120K/yr

We're now looking for an Influencer Manager to help build something new: Nothing's cultural presence in the US. This is a founding role within our US marketing team, which means you won't be ...

Bossette Hair

Influencer Manager

Houston, TX

Responsibilites include: * Play an integral role in creating, building, and maintaining influencer brand relations. * Will work cross-functionally with Marketing, Public Relations, and Social Media ...

Gn

Partnerships & Influencer Manager

Chicago, IL

We're looking for a Partnerships & Influencer Manager for North America who can turn players, creators, and affiliates into a real community-not just a set of followers. You'll be responsible for ...

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How much do influencer manager jobs pay per year?

As of Jul 4, 2026, the average yearly pay for influencer manager in the United States is $38,710.00, according to ZipRecruiter salary data. Most workers in this role earn between $23,500.00 and $51,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by Influencer Managers and how can they be addressed?

Influencer Managers often face challenges such as managing multiple campaigns simultaneously, vetting potential influencers for brand alignment, and handling last-minute changes in content deadlines or deliverables. Proactive communication, strong organizational skills, and fostering transparent relationships with influencers help address these hurdles. Additionally, staying updated on social media trends and compliance guidelines ensures smooth campaign execution. Many managers find that building a trusted network of reliable influencers and using project management tools can greatly streamline their workload and increase campaign success.

What does an Influencer Manager do?

An Influencer Manager is responsible for building and managing relationships between brands and influencers. They identify suitable influencers, negotiate contracts, coordinate campaigns, and track performance metrics. Their goal is to ensure successful collaborations that enhance brand awareness and engagement. They also stay updated on industry trends to optimize influencer marketing strategies.

What are the key skills and qualifications needed to thrive in the Influencer Manager position, and why are they important?

To thrive as an Influencer Manager, you need a strong background in digital marketing, social media strategy, and partnership development, often supported by a degree in marketing, communications, or a related field. Familiarity with influencer marketing platforms, social analytics tools, and CRM systems is typically required. Strong interpersonal skills, creative thinking, and effective negotiation abilities set top candidates apart in this role. These skills are crucial for building successful influencer relationships, executing impactful campaigns, and driving measurable business results.

What does an influencer manager do?

An influencer manager oversees relationships between brands and social media influencers, coordinating campaigns, negotiating contracts, and ensuring content aligns with brand goals. They often analyze performance metrics and may use tools like social media analytics platforms to track campaign success. Strong communication, negotiation skills, and knowledge of digital marketing are essential for this role.

How to get a manager as an influencer?

To get a manager as an influencer, focus on building a strong online presence and a dedicated audience across social media platforms. Networking within the industry, attending influencer events, and reaching out to management agencies or representatives can help establish professional relationships. Demonstrating consistent content quality and engagement increases the likelihood of attracting management interest.

How much money do influencer managers make?

Influencer managers typically earn between $40,000 and $80,000 annually, with experienced professionals or those working for larger agencies earning over $100,000. Compensation can vary based on experience, location, and the size of the influencer portfolio managed.

What are the 4 levels of influencers?

In influencer marketing, the four levels of influencers are nano-influencers, micro-influencers, macro-influencers, and mega-influencers. These levels are categorized based on follower count, engagement rate, and reach, with nano-influencers having the smallest audiences and mega-influencers the largest. Influencer managers often tailor campaigns according to these levels to optimize brand exposure and engagement.
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Influencer Manager jobs near you
Influencer Manager

Influencer Manager

Walkup Studio

New York, NY

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 15 days ago

Job description

Walkup Studio is a social-first digital media agency offering strategy, content, production, and platform management. We partner with fashion, lifestyle, and mission-led brands — as well as creators and talent — to help them grow and shine online through elevated storytelling, high-impact visuals, and data-driven strategies.

We're seeking a culturally fluent, relationship-driven Influencer Manager to lead our creator marketing efforts across platforms. The ideal candidate has strong taste, a deep understanding of digital culture, and a proven ability to build influencer programs that feel fresh, intentional, and on-brand.

You'll be responsible for identifying and managing creator relationships, overseeing day-to-day campaign execution, and helping shape the voice and reach of the brands we work with. This role is equal parts strategy and execution — you know how to drive impact, measure it, and make it look effortless.

Responsibilities:

  • Lead influencer strategy, including sourcing talent, campaign planning, and execution across social platforms (TikTok, Instagram, YouTube, etc.)
  • Manage influencer briefs, content calendars, timelines, and approval workflows
  • Partner with creative, strategy, and paid teams to align campaign execution with platform best practices.
  • Handle outreach, negotiations, contracts, and deliverables — both paid and organ
  • Facilitate cross-team and client communication to ensure alignment and accountability.
  • Track performance metrics and translate insights into strategic recommendations
  • Oversee product seeding and gifting programs (concepting, shipping, follow-up)
  • Collaborate with creative, social, and brand teams to ensure influencer content feels native, on-brief, and aligned with campaign goals
  • Build and maintain a network of trusted creators, agents, and managers
  • Stay ahead of platform trends, creator behaviors, and emerging voices
  • Approach every situation with a solutions-oriented mindset — every problem has a path forward — while upholding strict discretion and confidentiality at all times.

Qualifications:

  • 3–5 years of experience in influencer marketing, social strategy, or digital partnerships (agency or brand side)
  • Proven ability to lead influencer campaigns from concept through execution
  • Strong organizational skills with excellent attention to detail and follow-through.
  • Strong written and verbal communication skills.
  • Strong grasp of creator culture and an eye for talent that's both on-brand and breaking through
  • Confident communicator, skilled negotiator, and respectful relationship-builder
  • Familiarity with influencer marketing tools/platforms (e.g. GRIN, CreatorIQ, Aspire)
  • Ability to manage multiple campaigns simultaneously with attention to detail and speed
  • Experience working with fashion, beauty, or lifestyle brands a plus
Bonus Points
  • You've launched large-scale influencer campaigns or creator-led activation
  • You already have a roster of go-to creators you've worked with
  • You can concept with creatives and advise talent on content that performs
  • You thrive in fast-moving, collaborative environments

Benefits:

  • Competitive salary and performance bonuses.
  • Health, dental, and vision insurance.
  • Retirement plan options.
  • Generous vacation policy and flexible working arrangements.
  • Continuous learning and development opportunities.

How to Apply: Please submit your resume and a cover letter explaining why you are the perfect fit for this role.

Walkup Studio is an equal opportunity employer and makes employment decisions on the basis of merit. Allbirds policy prohibits unlawful discrimination based on race, color, religious creed, sex, gender identity, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member), sexual orientation, pregnancy, or any other consideration made unlawful by federal, state, or local laws. It also prohibits discrimination based on a perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. All such discrimination is unlawful.