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Heavy Equipment Sales Associate Jobs (NOW HIRING)

J.J. Taylor

Heavy Equipment Wash Technician

Columbia, SC · On-site

$15 - $22/hr

NED, LLC. is a large heavy equipment dealership with over 30 years of industry experience in equipment sales, rentals, and customer support. Through mergers and acquisitions, NED, LLC. has grown ...

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Heavy Equipment Sales Associate information

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How much do heavy equipment sales associate jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for heavy equipment sales associate in the United States is $18.75, according to ZipRecruiter salary data. Most workers in this role earn between $18.51 and $18.99 per hour, depending on experience, location, and employer.

What is a heavy equipment sales associate?

Heavy Equipment Sales Associates are professionals who specialize in selling large machinery and equipment, such as excavators, bulldozers, loaders, and cranes, to construction companies, contractors, and other businesses. They are responsible for understanding customer needs, demonstrating equipment features, negotiating sales, and providing after-sales support. Their role often involves building strong customer relationships and staying updated on the latest industry trends and product developments.

What are the typical challenges faced by heavy equipment sales associates when working with clients?

Heavy Equipment Sales Associates often encounter challenges such as understanding complex client needs, keeping up with rapidly changing equipment technology, and navigating lengthy sales cycles. Building trust with clients is crucial, as purchases often involve significant investments and long-term commitments. Associates must balance technical product knowledge with strong interpersonal skills to address concerns, provide demonstrations, and offer tailored solutions. Additionally, working closely with service departments and manufacturers is common to ensure client satisfaction and support after the sale.

What is the difference between Heavy Equipment Sales Associate vs Equipment Rental Sales Associate?

AspectHeavy Equipment Sales AssociateEquipment Rental Sales Associate
CertificationsMay require industry-specific licenses or certificationsOften requires similar certifications, especially in sales or equipment handling
Work EnvironmentDealerships, construction sites, industrial settingsRental yards, equipment rental companies, construction sites
Industry UsagePrimarily involved in selling new or used heavy machineryFocuses on renting equipment to clients for short-term use
Job FocusSales, customer consultation, equipment knowledgeCustomer service, rental agreements, equipment maintenance

While both roles involve heavy equipment and sales skills, the Heavy Equipment Sales Associate primarily sells machinery, whereas the Equipment Rental Sales Associate specializes in renting equipment to clients. The roles share similar certifications and work environments but differ in their core responsibilities and client interactions.

What are the key skills and qualifications needed to thrive as a heavy equipment sales associate?

To thrive as a Heavy Equipment Sales Associate, you need strong sales acumen, knowledge of heavy machinery, and a background in business or related fields. Familiarity with CRM software, inventory management systems, and technical product specifications is typically required. Excellent communication, negotiation skills, and customer service orientation help build lasting client relationships. These skills ensure successful sales outcomes and long-term customer satisfaction in a competitive, technical sales environment.
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Heavy Equipment Sales Associate jobs near you
Infographic showing various Heavy Equipment Sales Associate job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 16% Part Time, 1% Temporary, 3% Contract, and 1% Nights. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $39,000 per year, or $18.8 per hour.

Construction Heavy Equipment Sales Representative

Monroe Tractor

Westborough, MA • On-site

$50K - $150K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 18 days ago

Job description

Monroe Tractor is a well-known and respected construction equipment and agricultural equipment dealer with over 75 years of experience servicing the northeastern US. With 18 locations throughout New York, Pennsylvania, Vermont, Connecticut, and Massachusetts, we pride ourselves on providing best-in-class sales and support to over 15,000 hardworking customers. Since our founding in 1951, the industries we serve have been transformed by the technologies, equipment, and capabilities undreamed of decades ago. But the people we serve haven't changed, and neither have we. We're still a family-owned business!
The Construction Heavy Equipment Sales Representative is a professional sales position in which one is required to sell wholesale equipment utilizing diverse outreach methods to connect with prospective customers within your assigned territory (Worcester County). Successful Sales Representatives will establish long-lasting customer relationships, assist customers with equipment management, and be a resource to your customers when resolving product issues. You will be expected to help increase the sales, profit, and productivity of each customer by offering large capital equipment.
Qualifications
  • Prior experience with heavy agriculture equipment and/or construction equipment required.
  • Proven sales success in which goals were achieved or exceeded.
  • Problem-solving skills.
  • Strong independent work ethic, able to collaborate with internal staff to achieve individual as well as branch goals.
  • Excellent customer service skills; a builder of relationships.
  • Clear and concise communications.
  • A strong sense of urgency, focusing on time & territory management.
  • Strong computer skills with a priority on Microsoft Office programs.

Responsibilities
  • Dedicatedly identify and engage prospective customers and offer assistance or direction to any customer who could benefit from our services.
  • Assist customers by asking questions and listening carefully to their responses.
  • Explain product performance, application, and benefits to prospective customers.
  • Describe all equipment options available for customer purchases.
  • Build strong rapport and life-long relationships with customers.
  • Effectively overcome objections, close sales, and perform all other steps of the sales process in accordance with company standards.
  • Actively use and update the Client Relationship Management System (CRM).

Sales Benefits
  • Base + Commission Pay Structure
  • Competitive Pay Plan
  • Frequent Industry Training

Benefits
  • Monthly vehicle reimbursement of $675 plus mileage
  • Medical, Dental & Vision Insurance
  • Health Savings Account (Employer + Employee Contributions)
  • Accident & Disease Insurance
  • 401K Plan + Match
  • Competitive Paid Time Off Policy
  • Short/Long Term Disability
  • Annual Reviews

Monroe Tractor is proud to be an Equal Opportunity Employer and values diversity in the workplace. We encourage candidates from all backgrounds to apply and join a team where your work makes a difference every day.
IND#123
This is our target base range for this position. However, we are always looking for top talent. We scale pay based on the specific skills and background you bring. If your proven track record commands a higher package, we still want to hear from you.
Pay Transparency
$50,000-$150,000 USD

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