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Group Sales Jobs in Virginia (NOW HIRING)

Donohoe Hospitality

Group Sales Manager

Reston, VA · On-site

$69K/yr

Group Sales Manager Location: AC Hotel Reston & Residence Inn Reston Department: Sales & Marketing Reports To: Director of Sales Status: Full-Time Salary Range: $62,000 - $69,000 annually (experience ...

Hyatt Regency Reston

Sales Manager-Group

Reston, VA · On-site

Hyatt Regency Reston is looking for an experienced Group Sales Manager to join our high-performing Commercial Services team. Located in the heart of the Dulles Technology Corridor-just 25 minutes ...

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All JobsGroup Sales JobsGroup Sales Jobs in Virginia

Group Sales information

See Virginia salary details

$22.3K

$80.9K

$153.2K

How much do group sales jobs pay per year?

As of Aug 22, 2026, the average yearly pay for group sales in Virginia is $80,917.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $95,700.00 per year, depending on experience, location, and employer.

What is group sales?

Group sales refer to the process of selling products or services to large groups, organizations, or businesses rather than individual customers. This approach is commonly used in industries like hospitality, entertainment, and travel, where discounts or special packages are offered to groups as an incentive. Group sales professionals are responsible for identifying potential group clients, negotiating contracts, and ensuring a positive experience for clients throughout the sales process.

How does a group sales professional typically collaborate with other departments to secure and execute large bookings?

Group Sales professionals often work closely with marketing, event planning, and operations teams to ensure a seamless experience for clients. They coordinate with marketing to develop targeted outreach and promotional materials, and with event planners to customize offerings based on group needs. Additionally, they liaise with operations to confirm availability, special requirements, and logistics. This cross-departmental collaboration is essential to deliver tailored solutions that meet client expectations and drive repeat business.

What are the key skills and qualifications needed to thrive as a group sales professional, and why are they important?

To thrive as a Group Sales professional, you need strong sales acumen, negotiation skills, and experience in account management, usually supported by a background in business, marketing, or hospitality. Familiarity with CRM software, event management platforms, and sales analytics tools is typically required. Outstanding communication, relationship-building abilities, and a customer-focused mindset set top performers apart in this role. These skills are vital for securing group bookings, maintaining client satisfaction, and achieving revenue targets in a competitive sales environment.

What is the difference between Group Sales vs Event Sales?

AspectGroup SalesEvent Sales
Primary FocusSelling packages or accommodations to groups for travel, hospitality, or entertainmentSelling individual or corporate events, conferences, or functions
Work EnvironmentHotels, resorts, cruise lines, entertainment venuesEvent venues, conference centers, hotels, catering companies
Required SkillsCustomer service, negotiation, industry knowledgeEvent planning, sales, client management
Common CertificationsSales certifications, hospitality industry credentialsEvent planning certifications, sales training

While both roles involve sales within the hospitality and entertainment industries, Group Sales primarily focuses on selling packages to large groups for travel or accommodation, whereas Event Sales concentrates on selling individual or corporate events. Understanding these differences helps job seekers target the right opportunities based on their skills and interests.

What is a group sales representative?

A group sales representative is a professional responsible for selling tickets, services, or products to groups such as schools, corporations, or organizations. They often work in industries like entertainment, hospitality, or sports, and require strong communication and sales skills to secure large bookings and maintain client relationships.

What are the most commonly searched types of Group Sales jobs in Virginia?

The most popular types of Group Sales jobs in Virginia are:

What are popular job titles related to Group Sales jobs in Virginia?

For Group Sales jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Group Sales jobs in Virginia look for?

The top searched job categories for Group Sales jobs in Virginia are:

Group Sales jobs near you
Infographic showing various Group Sales job openings in Virginia as of August 2026, with employment types broken down into 74% Full Time, 25% Part Time, and 1% Contract. Highlights an 78% Physical, 1% Hybrid, and 21% Remote job distribution, with an average salary of $80,917 per year, or $38.9 per hour.

Group Sales Manager

Donohoe Hospitality

Reston, VA • On-site

$69K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 23 days ago

Job description

Position: Group Sales Manager
Location: AC Hotel Reston & Residence Inn Reston
Department: Sales & Marketing
Reports To: Director of Sales
Status: Full-Time
Salary Range: $62,000 - $69,000 annually (experience-based compensation)
 

Summary

The AC Hotel Reston and Residence Inn Reston are seeking an energetic, relationship-focused, and results-driven Group Sales Manager to join our Sales team. Located in the heart of Reston, our dual-branded Marriott property offers modern accommodations for business travelers, corporate meetings, government travelers, sports teams, and extended-stay guests. The Group Sales Manager is responsible for generating new group business while cultivating long-term client relationships that maximize revenue across both hotels. This individual will proactively identify opportunities, negotiate contracts, and work closely with Operations to ensure exceptional guest experiences from booking through departure. The ideal candidate is a self-starter with a passion for hospitality sales, strong prospecting skills, and a proven ability to exceed revenue goals in a competitive market.

About the Role

The Group Sales Manager is responsible for proactively soliciting, developing, and closing group business for the AC Hotel Reston and Residence Inn Reston. This position focuses on driving revenue through corporate meetings, government groups, association business, sports teams, training programs, project-based business, and social groups.

Key responsibilities include:

  • Generate new group business through prospecting, networking, and strategic sales calls.
  • Develop and maintain relationships with corporate, government, association, and third-party meeting planners.
  • Respond promptly to leads and inquiries while maintaining a healthy sales pipeline.
  • Negotiate contracts and secure profitable group business.
  • Conduct hotel site tours and client presentations.
  • Attend networking events, trade shows, and community organizations to increase hotel visibility.
  • Utilize Marriott sales systems, Knowland, CVENT, and other lead-generation tools to identify new business opportunities.
  • Achieve monthly, quarterly, and annual revenue goals.
  • Provide exceptional customer service before, during, and after each event to foster repeat business.

Qualifications

  • Previous hotel sales experience required.
  • Experience selling select-service or full-service hotels strongly preferred.
  • Proven success in proactive sales, business development, and account management.
  • Strong negotiation, presentation, and closing skills.
  • Experience managing group bookings and client relationships from prospecting through execution.
  • Knowledge of Marriott sales platforms is preferred
  • Excellent verbal and written communication skills.
  • Highly organized with exceptional time-management abilities.
  • Self-motivated with the ability to work independently while contributing to a collaborative sales team.
  • Bachelor's degree in Hospitality, Business, Marketing, or related field preferred (or equivalent hotel sales experience).

     Benefits and Perks

    Donohoe Hospitality Services is pleased to offer employees a comprehensive Benefits Package that includes health, dental, and vision insurance, leaves of absence, retirement plans, paid time off, and hotel room discounts. And MORE! Through this selection of benefits and perks, we strive to provide employees with options that enhance their quality of life at work and beyond. * Minimum 32 hours/week to qualify

    We also offer daily pay access, where you can receive your earnings on the same day you work, empowering you to manage your finances easily and confidently.

    Ready to sell more than just rooms?
    Apply now and let’s build something unforgettable—one group at a time.

    Apply