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Automation Sales Jobs in Virginia (NOW HIRING)

Formic

Automation Sales Manager

Richmond, VA

Formic's Sales Team drives adoption of automation across SMB and mid-market manufacturing. The team partners closely with Engineering, Solutions, and Customer teams to educate manufacturers, develop ...

Formic

Automation Sales Manager

Richmond, VA · On-site

Formic's Sales Team drives adoption of automation across SMB and mid-market manufacturing. The team partners closely with Engineering, Solutions, and Customer teams to educate manufacturers, develop ...

Formic

Automation Sales Manager

Richmond, VA · Remote

Formic's Sales Team drives adoption of automation across SMB and mid-market manufacturing. The team partners closely with Engineering, Solutions, and Customer teams to educate manufacturers, develop ...

Formic

Automation Sales Manager

Glen Allen, VA · Remote

Formic's Sales Team drives adoption of automation across SMB and mid-market manufacturing. The team partners closely with Engineering, Solutions, and Customer teams to educate manufacturers, develop ...

Formic

Automation Sales Manager

Ashland, VA · Remote

Formic's Sales Team drives adoption of automation across SMB and mid-market manufacturing. The team partners closely with Engineering, Solutions, and Customer teams to educate manufacturers, develop ...

EECO

Automation Group Manager

Lynchburg, VA · On-site

$100K - $130K/yr

Manage Rockwell Automation annual sales and marketing planning activities. Maintain Disciplined Sales process with Product Managers and Regional Sales Manager's to support the successful ...

EECO

Automation Group Manager

Lynchburg, VA · On-site

$100K - $130K/yr

Manage Rockwell Automation annual sales and marketing planning activities. Maintain Disciplined Sales process with Product Managers and Regional Sales Manager's to support the successful ...

Hartfiel Automation Inc

Outside Sales

Ashland, VA · On-site

$80K - $120K/yr

A degree in fields such as Fluid Power Technology, Automation/Robotics, Electrical Engineering, or ... Use our sales funnel process to identify opportunities, prioritize efforts, and drive growth.

R.E. Mason

Senior Automation Engineer - DeltaV

Elkton, VA

$101K - $133K/yr

The Automation Engineer will also be expected to provide support to sales, generate estimates and proposals, and contribute to operations and project management functions. Specific Responsibilities

R.E. Mason

Senior Automation Engineer - DCS

Richmond, VA · On-site

$102K - $135K/yr

The Automation Engineer will also be expected to provide support to sales, generate estimates and proposals, and contribute to operations and project management functions. Specific Responsibilities

R.E. Mason

Senior Automation Engineer - DCS

Richmond, VA · On-site

$102K - $135K/yr

The Automation Engineer will also be expected to provide support to sales, generate estimates and proposals, and contribute to operations and project management functions. Specific Responsibilities

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All JobsAutomation Sales JobsAutomation Sales Jobs in Virginia

Automation Sales information

See Virginia salary details

$37.2K

$92K

$129.9K

How much do automation sales jobs pay per year?

As of Aug 22, 2026, the average yearly pay for automation sales in Virginia is $91,992.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,900.00 and $108,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an automation sales professional?

To thrive as an Automation Sales professional, you need a strong background in sales, technical knowledge of automation solutions, and familiarity with relevant industries, often supported by a degree in engineering or business. Proficiency with CRM systems, sales forecasting software, and knowledge of automation platforms like PLCs or SCADA is typically required. Outstanding communication, negotiation, and relationship-building skills help you connect with clients and understand their needs. These competencies are essential for effectively matching solutions to client challenges and driving business growth in a competitive market.

How does an automation sales professional typically collaborate with engineering and technical teams during the sales process?

Automation Sales professionals often work closely with engineering and technical teams to ensure that proposed solutions meet client requirements. During the sales process, they coordinate technical demonstrations, clarify product specifications, and address complex client queries with the help of subject matter experts. This collaboration is crucial for tailoring solutions, preparing accurate proposals, and ensuring a smooth handoff from sales to project implementation. Effective teamwork enhances client satisfaction and increases the likelihood of successful, long-term partnerships.

What is the difference between Automation Sales vs Automation Engineer?

AspectAutomation SalesAutomation Engineer
Required CredentialsSales certifications, industry knowledgeEngineering degrees, technical certifications
Work EnvironmentSales offices, client sitesDesign labs, manufacturing plants
Employer & Industry UsageManufacturing, industrial automation companiesAutomation system providers, manufacturing firms

Automation Sales focuses on selling automation solutions, building client relationships, and understanding customer needs. Automation Engineers design, develop, and implement automation systems. While both roles require industry knowledge, Automation Sales emphasizes sales skills and client interaction, whereas Automation Engineers require technical expertise and engineering skills.

What is automation sales?

Automation sales involves selling products or services that automate business processes, such as software or hardware solutions that improve efficiency. Sales professionals in this field need knowledge of automation tools, customer needs, and effective communication skills to close deals and support implementation.

What are popular job titles related to Automation Sales jobs in Virginia?

For Automation Sales jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Automation Sales jobs in Virginia look for?

The top searched job categories for Automation Sales jobs in Virginia are:

Automation Sales jobs near you
Infographic showing various Automation Sales job openings in Virginia as of August 2026, with employment types broken down into 74% Full Time, 25% Part Time, and 1% Contract. Highlights an 78% Physical, 1% Hybrid, and 21% Remote job distribution, with an average salary of $91,992 per year, or $44.2 per hour.

Automation Sales Manager

Formic

Richmond, VA

Full-time

Re-posted 5 days ago

Job description

About the team:

Formic's Sales Team drives adoption of automation across SMB and mid-market manufacturing. The team partners closely with Engineering, Solutions, and Customer teams to educate manufacturers, develop territory strategies, and build pipeline through disciplined outreach and consultative selling.

About the role: 

As an Automation Sales Manager, you will be responsible for revenue growth and market expansion within your territory. You will develop and execute a strategic territory plan, build deep knowledge of the regional manufacturing landscape, and establish trusted relationships with manufacturers, integrators, and strategic partners.

You will work directly with customers to evaluate automation opportunities, define project requirements, and collaborate with Engineering and Solutions teams to develop system concepts. You will also lead commercial negotiations and own the full sales cycle from initial engagement through contract execution.

This is an individual contributor role responsible for driving territory growth, building a strong pipeline, and delivering consistent revenue performance.

In this role you will:

  • Own and execute a regional territory strategy to drive pipeline growth and revenue attainment
  • Generate and qualify new business opportunities within SMB and mid-market manufacturing accounts
  • Lead consultative discovery conversations and on-site meetings with manufacturing decision makers
  • Develop tailored automation solutions in partnership with Solutions and Engineering teams
  • Advance opportunities through the full sales cycle from prospecting to contract execution
  • Build and maintain executive-level relationships across plant, operations, and ownership stakeholders
  • Represent Formic at industry events and trade shows to expand regional market presence
  • Maintain accurate CRM data, pipeline visibility, and forecast accuracy
  • Analyze regional manufacturing trends, competitor activity, and buyer dynamics to refine territory strategy

What makes you a great fit:

  • Proven success in full-cycle B2B sales with consistent revenue attainment
  • Experience owning and growing a geographic territory independently
  • Demonstrated ability to proactively build pipeline in new or underpenetrated markets
  • Strong understanding of manufacturing operations and industrial buying processes
  • Ability to navigate multi-stakeholder buying committees and technical decision makers
  • Analytical mindset with the ability to quantify value and clearly communicate ROI
  • Proficiency with Salesforce or comparable CRM systems
  • Willingness and ability to travel up to approximately 75 percent within the assigned region
  • Comfort operating in a fast-growth environment with evolving processes and priorities

Apply