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Cvb Sales Jobs in Virginia (NOW HIRING)

Minimum of 5 years of hospitality industry experience, preferably in a CVB or hotel environment * Demonstrated success achieving sales goals and generating new business opportunities. * Experience ...

Cvb Sales information

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$22.3K

$80.9K

$153.2K

How much do cvb sales jobs pay per year?

As of Sep 8, 2026, the average yearly pay for cvb sales in Virginia is $80,917.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $95,700.00 per year, depending on experience, location, and employer.

What is a CVB Sales?

A CVB (Convention and Visitors Bureau) Sales job focuses on promoting a city or destination to attract meetings, conventions, and group business travel. Professionals in this role develop relationships with event planners, hotels, and venues to secure bookings that boost the local economy. They often attend trade shows, conduct sales presentations, and collaborate with tourism partners. The goal is to increase tourism revenue by positioning the destination as an ideal location for events.

What are the primary responsibilities of a CVB Sales professional on a day-to-day basis?

In a CVB Sales role, you will focus on attracting meetings, conventions, and group events to your city or region by actively reaching out to event planners and organizations. Your daily tasks typically include prospecting new business, building and maintaining client relationships, preparing proposals, conducting site tours, and representing the bureau at industry events and trade shows. You’ll collaborate closely with hotels, venues, and local partners to develop attractive packages and ensure a seamless experience for clients. This dynamic, client-facing role requires strong organizational skills and the ability to juggle multiple projects while meeting both sales targets and community objectives.

What are the key skills and qualifications needed to thrive in the CVB Sales position, and why are they important?

To thrive as a CVB Sales professional, you need strong sales expertise, knowledge of the hospitality or tourism industry, and typically a degree in business, marketing, or a related field. Experience with CRM systems, event management platforms, and sales reporting tools is often required. Excellent interpersonal, negotiation, and presentation skills, along with a proactive approach, set top performers apart. These competencies are essential for building relationships with clients, securing bookings, and driving revenue for convention and visitor bureaus.

What are popular job titles related to Cvb Sales jobs in Virginia?

For Cvb Sales jobs in Virginia, the most frequently searched job titles are:

Infographic showing various Cvb Sales job openings in Virginia as of August 2026, with employment types broken down into 80% Full Time, 18% Part Time, and 2% Contract. Highlights an 80% Physical, 1% Hybrid, and 19% Remote job distribution, with an average salary of $80,917 per year, or $38.9 per hour.

Destination Sales Manager

Richmond Region Tourism

Richmond, VA • Hybrid

$72K - $77K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago


Job description

Job Description


 Position Summary

The Destination Sales Manager is responsible for generating economic impact through business development and by promoting and selling the Richmond Region as the ideal destination for meetings and conventions. This role focuses on securing group business utilizing the region's convention hotels and booking between 20 and 299 peak hotel room nights.

What You'll Do

  • Develop and maintain relationships with meeting planners, association executives, corporate decision-makers, hotels, venues, and tourism industry partners.
  • Solicit meetings, conventions, and group business opportunities through sales calls, email outreach, site visits, trade shows, sales missions, presentations, and networking activities.
  • Achieve annual hotel room night booking goals within assigned market segments.
  • Manage and maintain client, account, and sales activity information within RRT's CRM platform (currently Simpleview).
  • Develop and present customized bid packages, proposals, and destination presentations.
  • Coordinate site inspections, familiarization tours, and stakeholder participation throughout the sales process.
  • Partner with hotels, venues, and community stakeholders to identify and secure business opportunities.
  • Collaborate with the Visitor Experience team to ensure a seamless transition of booked business.
  • Negotiate and make decisions related to assigned accounts, projects, and sales opportunities.
  • Develop and execute sales strategies aligned with departmental and organizational goals.
  • Manage assigned travel and business development budgets.
  • Cultivate and maintain strong client, partner, and stakeholder relationships.
  • Represent Richmond Region Tourism at industry events, conferences, trade shows, sales missions, and networking functions, including overnight travel and occasional evening and weekend commitments to support business development activities (travel requirement approximately 35%).

What You'll Bring

  • Bachelor's degree in Marketing, Communications, Business, Hospitality, Tourism, or a related field.
  • Minimum of 5 years of hospitality industry experience, preferably in a CVB or hotel environment
  • Demonstrated success achieving sales goals and generating new business opportunities.
  • Experience building and maintaining client, partner, and stakeholder relationships.
  • Experience utilizing CRM systems and Microsoft 365 applications.
  • Experience developing proposals, presentations, bid packages, or sales materials.
  • Knowledge of the meetings, conventions, tourism, or hospitality industry preferred.
Company Description

Richmond Region Tourism is the Region's primary destination marketing organization.  Richmond Region Tourism (RRT) welcomes meeting planners, tournament organizers, tour operators, travel media and leisure travelers to our Region. A nonprofit organization, RRT offers a comprehensive array of information and services to assist the hospitality industry in benefiting from the powerful economic engine that is tourism.  The organization is committed to the principle of Equal Employment Opportunity (“EEO”) and to providing a work environment free from bias, discrimination, or harassment.

Mission

Share a passion for the Richmond Region with the world. 

Vision 

As a thriving community, the Richmond Region is known for being inclusive and welcoming to all.

About Us

As the Region’s destination organization, we are experts who have a deep love for the community in which we live, work, and play. 

We enrich the lives of our residents and visitors by sharing the unique culture and humanity that is the Richmond Region.  

We generate economic prosperity through tourism by attracting conventions, meetings, sports tournaments, and visitors and ensuring that all have an unforgettable experience. 

We enhance the quality of life for the people in our community by supporting the places that make the Richmond Region wonderful.

We strengthen local programs that drive tourism through our Richmond Region Tourism Foundation. 

We do all of this through a lens of diversity, equity and inclusion.

Values

At Richmond Region Tourism, our people are our biggest asset. Our internal cornerstones define our organizational culture and provide a road map for engaging with our community in making the Richmond Region welcoming for all. 

  • Passion: Intense enthusiasm for our community and its people
  • Inclusiveness: Deep commitment to equity and community engagement to advance, develop and sustain the Region
  • Integrity: Dynamic culture built upon trust, honesty, and credibility
  • Innovation: Leading-edge work that is rooted in creativity and transformational for the Region
  • Stewardship: Ambassadors of our destination’s development, image and reputation
  • Courage: Doing the right thing and upholding our values

More information:   https://www.visitrichmondva.com/partners/about/employment/

Benefits
  • Hybrid Work Life - ability to work a hybrid schedule which is a blend of in the office and remote work, but must reside in the Richmond Region.
  • Medical, Dental and Vision Insurance
  • Life Insurance
  • Short-term and Long-term Disability Insurance
  • 401(K) with Company Match
  • Direct Deposit
  • Bereavement Leave
  • Parental Leave
  • Paid Holidays
  • Paid Jury Duty
  • Paid Parking (downtown Richmond location)
  • Vacation and Sick Time 
  • Health Savings Account
  • Flexible Spending Account