Title: Graphic and Production Specialist
Job code: 8342GD
Employee Group: M&C Pro 2-Graphic&Vis Des
Full/Part Time (FTE): 75%
Regular/Temporary: Regular
$32.06 to $36.26/hour ($50,000 - $55,000 @ .75 FTE)
About the Job:
The purpose of this position is to design, produce, and maintain visual communications for the Center for Transportation Studies and its programs.
Location and Work environment: The position is mostly remote; working at the office (2221 University Avenue SE. Minneapolis, MN 55414) and off-site locations are occasionally required (generally a few days per month).
Work Schedule: 30 hours during 8 a.m. 5 p.m. on weekdays.
Primary Responsibilities:
85% Multimedia Design and Production
Create concepts, designs, and layouts in various digital and print media for internal and external clients. These include, but are not limited to, annual reports, proposals, newsletters, websites, videos and motion graphics, promotional products, environmental applications, event materials, and social media campaigns.
Manage design projects and determine budget and production needs, including requesting estimates and directing and approving the work of vendors and contractors.
Recommend photography, video, illustrations, infographics, iconography, and other graphic assets. Provide guidance on photo shoots and oversee aesthetic judgments and design strategy in filming and production.
Ensure that designs comply with UMN brand standards and accessibility guidelines
Create visual assets and storyboards to convey messages, stories, and concepts through video and animation.
Pursue professional development opportunities to remain at the forefront of design trends, tools, technologies, and creative leadership.
5% Strategic Collaboration
Collaborate with CTSs communications team, leadership, UMN stakeholders, and external partners to understand outreach expectations and present creative solutions that elevate engagement and visual storytelling of CTS programs.
Develop and implement visual brand strategies, including identities and brand elements, for CTS and its programs that accord with CTS and University standards.
Lead and manage visual design standards, documentation, and processes.
Recommend improved processes, tools, and applications that reflect design standards and trends.
Direct contractors, partners, staff, and student workers on the use of graphics and design layouts.
5% Team, Support, and Training
Train and mentor staff on use of basic graphic editing software, tools, and programs (e.g., Adobe products such as InDesign) to maintain workflow, quality, and consistency across communication materials.
Provide support for communication software (e.g., Adobe products, font management system).
Train and guide team members on design best practices, accessibility standards, and effective visual communication strategies.
Work with CTSs Communications team to build relationships with University departments and external stakeholders to align design efforts with broader institutional and external engagement goals.
5% Center-wide Programs and Services
Assist in the design and implementation of center-wide initiatives and special projects as needed.