1

Freelance Manager Cpg Marketing Jobs (NOW HIRING)

Managing billions in media, our dynamic team--of consultative marketers, creatives, analysts and ... CPG accounts tend to have opinions about their channels that predate the data. Part of this job is ...

New

About the Role The Account Manager, CPG will steer the company's efforts in adopting and partnering ... Lead end-to-end marketing conversations across a portfolio of consumer packaged goods (CPG ...

About the Role The Account Manager, CPG will steer the company's efforts in adopting and partnering ... Lead end-to-end marketing conversations across a portfolio of consumer packaged goods (CPG ...

Manage retention and expansion; lead renewals; grow MRR in your portfolio * Build multi-threaded ... in CPG marketing, ideally with both DTC and retail brand experience * Understands how Amazon fits ...

New

In this role, you will manage the ads strategy across a focused portfolio of accounts, and drive ... Lead end-to-end marketing conversations across a portfolio of consumer packaged goods (CPG ...

## Engagement Manager - CPG+RetailApplylocations: New Yorktime type: Full timeposted on: Posted ... Marketing effectiveness + Pricing & promotions + Personalization + Trade promotion optimization*

Engagement Manager - CPG + Retail Fractal is a strategic AI partner to Fortune 500 companies with a ... Marketing effectiveness * Pricing & promotions * Personalization * Trade promotion optimization

... managing end-to-end customer relationships within the Retail and CPG vertical, driving cloud ... AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and ...

Marketing Manager

East Rutherford, NJ · On-site

$110K - $125K/yr

A food CPG Marketing Manager who's ready to execute against the strategy behind a premium brand consumers love. If you have 5+ years of food CPG experience, a passion for building brands, and a data ...

... managing end-to-end customer relationships within the Retail and CPG vertical, driving cloud ... AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and ...

... managing end-to-end customer relationships within the Retail and CPG vertical, driving cloud ... AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and ...

Manager, CPG and Promotions

Los Angeles, CA · On-site

$85K - $120K/yr

Partner with internal teams (franchise, marketing, retail, and other business units) to ensure ... Goods (CPG), Promotions, Licensing, or related fields * Experience in account management ...

Manager, CPG and Promotions

Los Angeles, CA · On-site

$85K - $120K/yr

Partner with internal teams (franchise, marketing, retail, and other business units) to ensure ... Goods (CPG), Promotions, Licensing, or related fields * Experience in account management ...

... managing end-to-end customer relationships within the Retail and CPG vertical, driving cloud ... AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and ...

next page

Showing results 1-20

Freelance Manager Cpg Marketing information

See salary details

$33K

$83.5K

$145.5K

How much do freelance manager cpg marketing jobs pay per year?

As of Aug 24, 2026, the average yearly pay for freelance manager cpg marketing in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What does a freelance manager in CPG marketing do?

A Freelance Manager in CPG (Consumer Packaged Goods) Marketing is responsible for developing and executing marketing strategies for companies that sell packaged goods, such as food, beverages, or household products. They work independently, often on a contract basis, to manage marketing campaigns, oversee brand positioning, and analyze market trends to help CPG brands increase their market share. Their role may include coordinating with creative teams, managing budgets, and measuring the effectiveness of marketing initiatives. Freelance managers offer flexibility and specialized expertise to companies that may not need a full-time marketing manager.

What are the key skills and qualifications needed to thrive as a freelance manager in CPG marketing?

To excel as a Freelance Manager in CPG Marketing, you need a solid background in brand management, market analysis, and campaign execution, typically supported by a relevant degree and experience in consumer packaged goods. Familiarity with marketing automation tools, analytics platforms, and project management software is often required. Strong communication, adaptability, and client relationship-building skills are crucial for success in a freelance environment. These skills enable effective strategy development, data-driven decision-making, and the ability to deliver impactful marketing results for clients.

How does a freelance manager in CPG marketing typically collaborate with brand and sales teams to ensure campaign success?

As a Freelance Manager in CPG (Consumer Packaged Goods) Marketing, you will regularly coordinate with internal brand and sales teams to align marketing initiatives with broader business objectives. This often involves participating in cross-functional meetings, sharing progress updates, and integrating feedback from various stakeholders. Effective collaboration ensures that campaigns resonate with target audiences and support sales goals, so strong communication and project management skills are essential. You may also act as a liaison between external creative agencies and internal teams to maintain brand consistency and meet tight deadlines.

What is the difference between Freelance Manager Cpg Marketing vs Freelance Brand Strategist?

AspectFreelance Manager Cpg MarketingFreelance Brand Strategist
CredentialsMarketing experience, industry-specific knowledgeBranding expertise, marketing background
Work EnvironmentClient sites, remote, agency collaborationsRemote, client meetings, creative spaces
Employer & Industry UsageConsumer Packaged Goods companies, marketing agenciesBrands across industries, marketing consultancies
Search & Comparison IntentFocus on marketing management in CPGFocus on branding strategy and positioning

Freelance Manager Cpg Marketing primarily handles marketing campaigns, product launches, and promotional strategies within the consumer packaged goods industry. In contrast, a Freelance Brand Strategist focuses on developing brand identity, positioning, and long-term brand growth. While both roles require marketing knowledge, the Manager Cpg Marketing emphasizes campaign execution, whereas the Brand Strategist concentrates on brand development and positioning.

What cities are hiring for Freelance Manager Cpg Marketing jobs?

Cities with the most Freelance Manager Cpg Marketing job openings:

What are the most commonly searched types of Manager Cpg Marketing jobs?

The most popular types of Manager Cpg Marketing jobs are:

What states have the most Freelance Manager Cpg Marketing jobs?

States with the most job openings for Freelance Manager Cpg Marketing jobs include:

Infographic showing various Freelance Manager Cpg Marketing job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Full-time

Medical, Dental, Vision, Retirement

Posted 3 days ago

New


Job description

Who We Are:
We are a tech-enabled growth firm-at the intersection of marketing, consulting & data intelligence-igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world-with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A--putting marketers in a strategic seat at the table--and providing value in unparalleled ways.
Managing billions in media, our dynamic team--of consultative marketers, creatives, analysts and technologists--challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
A day in the life:
You'll own a portfolio of 4-6 CPG accounts, primarily beauty, personal care, wellness, or food and beverage brands. This role centers on a comprehensive diagnosis of core business constraints impacting client growth, leveraging a deep understanding of the competitive landscape to identify and formulate strategic solutions. This includes pinpointing challenges across all points of sale - DTC/ecommerce acquisition, retail execution, Amazon market share erosion, or upstream strategic barriers like brand positioning - and developing a unified, data-backed strategy to overcome them.
CPG accounts tend to have opinions about their channels that predate the data. Part of this job is having the product, competitive, and retail fluency to challenge those assumptions with credibility.
Responsibilities:
  • Employ AI technologies to enhance and optimize business processes
  • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
  • Run quarterly Power Circuit reviews - diagnose growth constraints across Business, Audience, Product, Messaging, Channels, and Measurement, with particular attention to how the client's retail and DTC performance interact
  • Own the senior client relationship
  • QBRs should drive decisions, not report history
  • Consult on channel mix across DTC, Amazon, and retail - understand how they cannibalize or reinforce each other and make a recommendation
  • Coordinate paid, SEO, content, influencer, and creative teams around a single account strategy
  • Manage retention and expansion; lead renewals; grow MRR in your portfolio
  • Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
  • Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our proprietary diagnostic system) compliance across managed ADs
  • Manage and develop 1-2 direct reports - run regular 1:1s, build development plans, and own their performance reviews
  • Coach analysts and specialists; give specific, timely feedback

Role Requirements:
  • 6+ years in CPG marketing, ideally with both DTC and retail brand experience
  • Understands how Amazon fits into a CPG growth strategy - share of search, ASIN architecture, buy box, sponsored vs. organic balance
  • Familiar with the retailer relationship layer: how Target, Ulta, Sephora, Whole Foods, or similar partners shape media investment decisions
  • Has an opinion on CPG measurement - MMM, incrementality testing, in-store vs. digital attribution
  • Fluent in upper-funnel channel strategy - content, SEO, YouTube, programmatic
  • Comfortable with creative-heavy accounts where briefs, asset velocity, and influencer strategy are as important as media optimization
  • Track record of retaining and growing accounts
  • Has managed senior clients who have strong brand opinions and needs to be met with confidence

Key Performance Indicators (KPIs)
  • Expansion to Churn Ratio (ETCR)
  • Net MRR across portfolio
  • Client NPS (8+ avg)
  • Monthly Service Expansion pipeline generation
  • Power Circuit Certification (annual)

Most Important Things (MITs)
  • Team Coaching and Development
  • Marketing Strategy, Development and Execution
  • Client Retention and Client Revenue Growth

Benefits & Perks:
  • Base salary + commission opportunities
  • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
  • 401(k) plan - 4% employer contribution matching
  • Unlimited Time Off available on day one
  • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
  • Fully flex work environment: full-remote, in-office, or hybrid
  • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
  • Employee Assistance Program (EAP)
  • 12 observed United States national holidays + 2 mental health recharge days per year
  • Unlimited opportunities for growth & leadership within a rapidly growing firm
  • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
  • Quarterly awards including prize money and recognition for outstanding performance
  • Opportunities to be involved in company DEI initiatives

Power Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.