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How much do freelance business intelligence jobs pay per hour?

As of Aug 5, 2026, the average hourly pay for freelance business intelligence in the United States is $22.97, according to ZipRecruiter salary data. Most workers in this role earn between $18.75 and $18.75 per hour, depending on experience, location, and employer.

What is a freelance business intelligence?

A Freelance Business Intelligence (BI) job involves analyzing data to provide actionable insights that help businesses make informed decisions. Freelance BI professionals work independently with clients to design reports, create dashboards, and develop data models using tools like Power BI, Tableau, or SQL. They may also assist with data warehousing, ETL processes, and performance tracking. This role requires expertise in data analytics, visualization, and business strategy while offering the flexibility to work with multiple clients on different projects.

What are the key skills and qualifications needed to thrive in freelance business intelligence, and why are they important?

To thrive as a Freelance Business Intelligence professional, you need strong analytical abilities, proficiency in data modeling, and experience in interpreting business data, often supported by a degree in information systems, statistics, or a related field. Familiarity with BI tools such as Tableau, Power BI, SQL, and possibly certification in data analytics platforms is highly valued. Excellent communication, problem-solving skills, and the ability to manage client relationships independently set top freelancers apart. These skills ensure that you can deliver actionable insights, adapt to varied business needs, and maintain successful client engagements in a dynamic freelance environment.

What can you do with freelance business intelligence?

A freelance business intelligence professional analyzes data to help organizations make informed decisions, often using tools like Tableau, Power BI, or SQL. They create reports, dashboards, and data models, and may work on projects such as market analysis, performance tracking, or data strategy development, typically requiring strong analytical skills and familiarity with data visualization software.

What are the typical challenges faced by freelance business intelligence professionals, and how can they be managed?

Freelance Business Intelligence professionals often face challenges such as quickly adapting to new client environments, working with incomplete or inconsistent data, and managing multiple projects with varying requirements. To overcome these, strong time-management skills, effective communication with stakeholders, and the ability to swiftly learn new tools or industry standards are essential. Building a robust professional network and continuously updating your technical expertise can also help secure repeat clients and handle diverse projects with confidence. Working independently also means taking more initiative in defining project scope and delivering clear, actionable results based on client needs.

Is freelance business intelligence still in demand?

Freelance business intelligence professionals are in ongoing demand due to the increasing need for data-driven decision-making across industries. Skills in data analysis, visualization tools like Tableau or Power BI, and knowledge of SQL and data warehousing are highly valued in the freelance market. The demand is expected to remain strong as organizations continue to prioritize analytics and digital transformation.

How to become a freelance business intelligence?

To become a freelance business intelligence professional, develop strong skills in data analysis, visualization tools like Tableau or Power BI, and database management. Build a portfolio of projects, gain relevant certifications, and establish an online presence on freelance platforms to attract clients.
More about Freelance Business Intelligence jobs
What cities are hiring for Freelance Business Intelligence jobs? Cities with the most Freelance Business Intelligence job openings:
What are the most commonly searched types of Business Intelligence jobs? The most popular types of Business Intelligence jobs are:
What states have the most Freelance Business Intelligence jobs? States with the most job openings for Freelance Business Intelligence jobs include:
What job categories do people searching Freelance Business Intelligence jobs look for? The top searched job categories for Freelance Business Intelligence jobs are:
Infographic showing various Freelance Business Intelligence job openings in the United States as of July 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $47,772 per year, or $23 per hour.

Director, Business Intelligence

Starcom Mediavest Group Germany Gmbh

Chicago, IL • On-site

$112K - $161K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 26 days ago


Job description

Company Description

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation.

Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.

Job Description

Position Summary

The Director Business Intelligence will leverage extensive experience in data analysis and strategic consulting to lead BI efforts for enterprise clients in the health and wellness industry. This role focuses on utilizing data sources to showcase the business impact of media/marketing campaigns while translating insights into actionable strategic recommendations.

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Responsibilities

  • Build and maintain professional relationships with client teams, ensuring high-quality communications and deliverables.
  • Collaborate with internal and external stakeholders to develop measurement plans that address client objectives and define program success.
  • Oversee business rules, engagement parameters, and scoping processes, including vendor proposals.
  • Manage internal and third-party data sources to ensure timely and accurate delivery of insights.
  • Analyze data to generate insights and recommendations for program optimization and enhancement.
  • Create and deliver presentations and reports to clients in person or via teleconference.
  • Identify opportunities to expand client engagement through consultative selling and support new business pitches.
  • Provide expertise across HCP and DTC media, data integration projects, scoping/staffing, and third-party partnerships.
  • Develop measurement frameworks incorporating various analytics methods, KPI evaluations, and actionable recommendations.
  • Manage multiple client projects concurrently, adapting to diverse needs and opportunities.
  • Exhibit high emotional intelligence in stakeholder management, fostering effective collaboration.

Requirements

  • Bachelor's degree required (preferably BS in related field); Master's degree preferred.
  • 7+ years' experience in data/analytics consulting or quantitative marketing/analysis; healthcare/pharmaceuticals experience a plus.
  • Deep understanding of multi-channel marketing mix utilization.
  • Advanced skills in project/time management, problem-solving, quantitative analysis, communication, and intellectual curiosity.
  • Experience recruiting, managing, and developing junior team members.
  • Proficiency in MS Excel, Word, PowerPoint, and familiarity with BI tools (e.g., MicroStrategy, Datorama).
  • Willingness to travel up to 15%.
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $112,290.00 - USD $161,280.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/16/2026.Employment Type: FULL_TIME