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Event Sales Director Jobs (NOW HIRING)

American Golf

Private Event Sales Director

San Dimas, CA · On-site

$70K/yr

Event Sales Directors excel in customer service and are responsible for selling, planning and coordinating all aspects of Private Events and Golf Tournaments. To be successful in this role, an Event ...

Clubatsnoqualmieridge

Event Sales Director

Littleton, CO

$57K - $150K/yr

## Event Sales DirectorApplylocations: Arrowhead Golf Club - Littleton, COtime type: Full timeposted ... direct outside and inside sales efforts* ## Represent the club at trade shows and other public ...

Arcis Golf

Event Sales Director

Littleton, CO · On-site

$57K - $150K/yr

Lead all private event sales efforts with a primary focus on weddings, social events, and corporate functions. * Develop and execute sales strategies to achieve annual revenue goals, event booking ...

Topgolf

Event Sales Director

Nashville, TN

Work closely with the National Director of Sales and Events and our Corporate Marketing Team * Provide leadership in the day-to-day operations of the sales team, while maintaining focus on the ...

Arcis Golf

$57K - $150K/yr

Lead all private event sales efforts with a primary focus on weddings, social events, and corporate functions. * Develop and execute sales strategies to achieve annual revenue goals, event booking ...

Hirebridge

National Event Sales Director

Chicago, IL · Hybrid

The National Event Sales Director will work closely with operations leadership within the home office and the venues, as well as collaborating across the marketing and technology teams to enhance the ...

Topgolf

Event Sales Manager

Brooklyn Center, MN · On-site

Work to ensure all goals and objectives assigned by the Event Sales Director are completed in a timely fashion * Identify opportunities for sales process improvements and communicate them to the ...

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How much do event sales director jobs pay per year?

As of Jul 13, 2026, the average yearly pay for event sales director in the United States is $82,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,500.00 and $98,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Event Sales Director, and why are they important?

To thrive as an Event Sales Director, you need strong sales acumen, event planning expertise, and a proven track record in business development, typically supported by a bachelor’s degree in business, marketing, or hospitality. Familiarity with CRM software, event management platforms, and sales analytics tools is commonly required. Exceptional negotiation, leadership, and relationship-building skills help you stand out in this role. These competencies are crucial for driving revenue, securing high-value clients, and ensuring the successful execution of complex events.

What is the difference between Event Sales Director vs Event Manager?

AspectEvent Sales DirectorEvent Manager
Primary FocusDriving sales, securing clients, revenue growthPlanning, executing, and overseeing event logistics
Required CredentialsSales experience, industry knowledge, sometimes sales certificationsEvent planning experience, organizational skills, certifications like CMP
Work EnvironmentSales teams, client meetings, business developmentEvent venues, coordination teams, on-site management
Employer & Industry UsageEvent planning companies, hotels, venues, corporate event departmentsEvent planning firms, corporate event teams, venues

The main difference is that the Event Sales Director focuses on sales strategy and client acquisition to generate revenue, while the Event Manager handles the logistics and execution of individual events. Both roles are essential in the event industry but serve different functions within the event lifecycle.

How does an Event Sales Director typically collaborate with event planning and operations teams to ensure client satisfaction?

An Event Sales Director works closely with event planning and operations teams to ensure a seamless transition from securing a client to executing a successful event. They communicate client expectations, budget constraints, and event requirements to planners and coordinators, addressing any potential issues early on. Regular meetings and status updates help align sales promises with operational capabilities, ensuring that client needs are met and any adjustments are handled proactively. This collaborative approach is crucial for delivering high-quality events and maintaining strong client relationships.

What does an Event Sales Director do?

An Event Sales Director is responsible for overseeing and leading the sales efforts for events at a venue, organization, or company. They develop sales strategies, manage a team of sales professionals, and build relationships with clients to secure bookings for events such as conferences, weddings, and corporate meetings. Their role involves negotiating contracts, maximizing revenue, and ensuring excellent client service throughout the event sales process.
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Event Sales Director jobs near you
Private Event Sales Director

Private Event Sales Director

American Golf

San Dimas, CA • On-site

$70K/yr

Full-time

Posted 14 days ago

American Golf rating

6.3

Company rating: 6.3 out of 10

Based on 37 frontline employees who took The Breakroom Quiz

14th of 27 rated golf clubs

Job description

ABOUT AMERICAN GOLF
American Golf is a trusted leader in golf hospitality, known for elevating the game and the communities around it. We bring deep expertise in golf operations and club culture, paired with a genuine commitment to creating welcoming, memorable experiences for every guest and member.
Our teams take pride in course care, exceptional service, and thoughtful environments that invite people to play, connect, and feel at home. We believe golf is more than a sport, it's a place where relationships grow, traditions thrive, and everyone is part of the community.
Job Purpose
The Private Event Sales Director is responsible for creating relationships with members and guests to generate event sales. Event Sales Directors excel in customer service and are responsible for selling, planning and coordinating all aspects of Private Events and Golf Tournaments. To be successful in this role, an Event Sales Director must be able to lead and develop a sales team with an emphasis on elevating the member and guest experience.
Responsibilities
  • Develop market segments and solicit new customer relationships while maintaining existing relationships
  • Sell and market to external markets which may encompass corporate events/meetings/trainings, wedding receptions, rehearsal dinners, and personal milestone events; other may include holiday
  • parties, celebrations of life, school athletic banquets, and fundraisers.
  • Act as an ambassador for the property, fostering relationships with individuals & corporations who book events to maintain repeatable and predictable business while prospecting for new events
  • Heighten awareness externally within the community from the club to bridal shows, golf shows and other public events
  • Responsible for being a positive role model in both social media formats and public forums by being active and showing consistent participation in all public facing opportunities
  • Maximize tournament revenues to meet and exceed sales goals and budgets through the sale of groups of 20 players or more and increase yield through effective negotiation of tournament product and tee time utilization
  • Work closely with the Executive Chef when designing custom menus and the entire management team to communicate upcoming events
  • Responsible for generating a definitive sales and marketing plan to achieve departmental revenue goals which meet and exceed sales goals and budgets

Qualifications
  • Knowledge of how to use social media to drive sales is required: Including LinkedIn, Facebook, Instagram, Pinterest, etc.
  • Must have a positive, engaging, and team-oriented view on the workplace.
  • Proficient in computer software including Microsoft Word, Excel and CRM
  • Solid time management, organization and prioritization skills; ability to work with little or no direct supervision
  • Excellent customer service orientation and focus on customer satisfaction required
  • Strong leadership and people skills, plus the ability to build and foster a team environment desired
  • College degree preferred or 3 years of related experience in sales preferably in golf/hospitality/service industry, or equivalent combination of education and experience

Working Conditions
  • Days and hours of work vary by schedule and business needs.
  • Evening, weekend, and holiday work will be required.
  • While performing the duties of this job, the employee may be required to stand for long periods of time, to walk, read, hear, talk, balance, climb, use hands, use fingers, reach, stoop, kneel, crouch, crawl, smell, taste, push or pull. The employee may be required to lift and carry objects weighing up to 20 pounds. Specific vision abilities required for this position include close vision, distance vision, peripheral vision, color vision and the ability to adjust focus.

American Golf Corporation is committed to equal employment opportunities for all. We will not discriminate against employees or applicants for employment on any legally recognized basis, (protected class), including but not limited to race, color, religion, genetic information, national origin, sex, pregnancy, childbirth, medical conditions, age, disability, citizenship status, uniform service member status, or any other protected class under federal, state, and/or local law.
Pay Range: $70,304 per year

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