Position Title: Jr. Email Marketing Specialist
Reports to: Sr. Manager, Email and Database Marketing
Department: Simplicity Group | Marketing Department
Location: 667 Boylston Street 5th Floor Boston, MA 02116* OR
2929 N Central Avenue Suite 1400 Phoenix, Arizona 85012
Classification: Full-time, Exempt
Summary / Job Objective: Simplicity is the leading partner for advisors, financial institutions, and consumers by delivering the best combination of wealth accumulation and financial protection products that meet the needs of a consumer-oriented holistic financial plan. Our marketing services team works along every aspect of that mission. If you’re a curious marketing professional with a strong attention to detail, you’ll fit right in with our team.
Primary Responsibilities:
● Develop, design, and deploy marketing emails, automated campaigns, and other email campaigns through our marketing automation platform, Marketing Cloud
● Write catchy email content and copy, and design graphic images to be embedded into marketing emails
● Architect and troubleshoot marketing email automation campaigns
● Maintain and develop database marketing list maintenance
● Produce, analyze, and monitor regular reports with a focus on improving email engagement metrics
● Work closely with the Partner Growth team to develop innovative ways to market our partner’s brand and services through email
● Understand and leverage A/B testing capabilities and analytics to improve email deliverability and engagement
● Work closely with the marketing services departments and other various internal teams to support projects, meetings, and marketing campaigns
Qualifications:
● 0-3 years of practical marketing experience, with a focus on email development and database nurturing
● Experience with email marketing/marketing automation platform(s) such as Salesforce, Act On, Active Campaign, HubSpot, Constant Contact, MailChimp, Marketo, etc.
● Experience producing flawless marketing copy and eye-catching images
● Experience working with multiple departments and teams to facilitate and execute projects
● Great positive attitude, work ethic, desire to learn new skills, and the ability to show tremendous initiative
● Strong attention to detail and superior organizational skills
● Excellent written and verbal communication skills, including strong editing, grammar, and proof-reading skills; good listener and ability to accept constructive feedback
● Must be able to handle a fast-paced environment; ability to multi-task and meet deadlines
● Bachelor’s degree or equivalent education preferred
● Financial literacy and licensing a plus
Compensation & Benefits:
Compensation (based on experience)
· Annual Base Salary: $45,000 – $55,000, exempt
· Annual Performance Bonus Target: 5%
Benefits
● Employee benefits (medical, dental, vision, life insurance, other)
● 401k with employer match
● Paid Time Off
Location: 667 Boylston Street 5th Floor Boston, MA 02116* OR
2929 N Central Avenue Suite 1400 Phoenix, Arizona 85012 (in office)
*This role in the Boston office is hybrid, with in-office and remote responsibilities and options
Headquartered in Summit, New Jersey, Simplicity Financial Marketing Group Holdings (“Simplicity Group”) is a financial holding company in the independent financial services sector that specializes in the distribution of retirement and financial planning solutions. Simplicity Group and its wholly-owned Broker-Dealer, partners with insurance and investment professionals to help provide consumers with guaranteed income and life insurance products, wealth accumulation strategies, disability, and long-term care protection in support of a holistic financial strategy.
Through its vast distribution network of insurance, wealth, and institutional channels, Simplicity Group has assisted with the placement of more than $10 billion of insurance assets and has $10 billion of assets under management and advisement as of Q4 2024. Simplicity Group is a fast-growing business, focused on organic growth initiatives to help its distribution partners expand their businesses. Simplicity Group has over 1,200 employees and 90 operating subsidiaries. Simplicity Group is owned by two of the leading San Francisco-based financial and tech-enabled services private equity firms and by its operating Partners, who help drive the company’s day-to-day business.
For more information, please visit simplicitygroup.com.