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Web Content Producer Jobs (NOW HIRING)

Center for Biological Diversity

Content Producer

Tucson, AZ · On-site

$57K - $65K/yr

The Content Producer will create high-quality video and graphics for web, social, email, and occasionally print newsletters, reports, invitations and other assets. The Content Producer influences the ...

WOWK-TV

Digital Content Producer

Sioux Falls, SD

... market web content on broadcast Promote and distribute news content on social media and email ... Producer will have familiarity with local, regional and national content. Data will be used to make ...

Tribune Media

Digital Content Producer

Sioux Falls, SD · On-site

... market web content on broadcast Promote and distribute news content on social media and email ... Producer will have familiarity with local, regional and national content. Data will be used to make ...

RUN Studios

Digital Content Producer (6675)

Seattle, WA · On-site

$75 - $85/hr

Develop and produce engaging digital content including written posts, video clips, graphics, and multimedia assets for social media, web, and internal channels * Manage end-to-end content production ...

WOWK-TV

Digital Content Producer

Wichita, KS · On-site

KSNW-TV is looking for our next digital content Producer to help continue our strong momentum in ... We have an amazing, high-performing web team that works closely with each other. We are looking for ...

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Web Content Producer information

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How much do web content producer jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for web content producer in the United States is $40.38, according to ZipRecruiter salary data. Most workers in this role earn between $29.81 and $50.96 per hour, depending on experience, location, and employer.

What is the difference between Web Content Producer vs Content Writer?

AspectWeb Content ProducerContent Writer
CredentialsRelevant experience, writing skills, familiarity with content management systemsWriting skills, sometimes a degree in English, journalism, or communications
Work EnvironmentCollaborates with designers, marketers, and developers in digital teamsFocuses on creating written content, often independently or freelance
Employer & IndustryWeb agencies, marketing departments, media companiesPublishing houses, marketing firms, online platforms
Search & Comparison IntentUnderstanding content creation, digital content managementFocus on writing skills, content quality, and style

The main difference is that a Web Content Producer manages the entire content creation process for websites, including planning, editing, and publishing, often working with a team. A Content Writer primarily focuses on producing written content, emphasizing writing quality and style. Both roles require strong writing skills, but the Web Content Producer has broader responsibilities related to content strategy and management.

What is a Web Content Producer?

A Web Content Producer is a professional responsible for creating, editing, and managing content for websites or digital platforms. They ensure that the content is engaging, accurate, and optimized for search engines. Their duties often include collaborating with writers, designers, and marketing teams to maintain a consistent brand voice and meet business goals. Web Content Producers may also analyze web traffic data to enhance content performance and user experience.

What are some common challenges faced by Web Content Producers and how can they be managed?

Web Content Producers often juggle multiple projects with tight deadlines, requiring strong organizational skills and the ability to prioritize effectively. Another common challenge is collaborating with cross-functional teams, such as designers, developers, and marketing staff, to ensure content is both engaging and technically feasible. Staying updated on SEO best practices and adapting content to various digital platforms can also be demanding. Proactive communication, continuous learning, and leveraging project management tools can help manage these challenges and contribute to successful content delivery.

What are the key skills and qualifications needed to thrive as a Web Content Producer, and why are they important?

To thrive as a Web Content Producer, you need strong writing and editing skills, a solid grasp of SEO strategies, and experience with web publishing, often supported by a bachelor’s degree in communications, journalism, or a related field. Familiarity with content management systems (CMS) like WordPress or Drupal, basic HTML, and analytics tools such as Google Analytics is typically required. Creativity, attention to detail, and strong organizational skills help someone excel in managing content workflows and collaborating with stakeholders. These capabilities ensure engaging, optimized web content that effectively supports organizational goals and user engagement.
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Web Content Producer jobs near you
Infographic showing various Web Content Producer job openings in the United States as of May 2026, with employment types broken down into 98% Full Time, and 2% Part Time. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $84,000 per year, or $40.4 per hour.
KWTV Web Content Producer

KWTV Web Content Producer

Griffin Media

Oklahoma City, OK • On-site

Full-time

Posted 24 days ago

Job description

A Web Content Producer at News 9 helps drive the Ideal Team Player culture.

Job Summary: As a Web Content Producer, you will play a vital role in creating and managing engaging digital content for our station's websites, apps, and social media platforms. Your responsibilities include gathering, writing, editing, and posting news stories, as well as clipping and optimizing videos for digital distribution. You will also assist in editing and posting vertical video content tailored for social media outlets and facilitate live event streaming. This position requires strong storytelling skills, technical expertise, and a collaborative mindset to ensure accurate, timely, and compelling content across all digital channels.

Job Responsibilities:

  • Create, write, edit, and research engaging news content tailored for digital platforms to drive audience engagement.
  • Manage and update the station’s social media accounts with timely and relevant posts, aligning with brand voice and objectives.
  • Optimize and upload multimedia content, including videos, photos, and graphics, to all digital platforms for maximum impact and reach.
  • Collaborate with broadcast producers, reporters, and photojournalists to translate broadcast news into compelling digital content, ensuring accuracy, timeliness, and consistency.
  • Review and proofread stories for grammar, style, and content, adhering to journalistic integrity and legal standards.
  • Monitor real-time analytics and audience feedback to refine digital strategies and maximize audience growth.
  • Stay updated on digital trends, tools, and technologies to enhance the station's digital presence and performance.
  • Perform other job-related duties as assigned.

Job Schedule: This is a full-time position primarily working 40 hours per week. You may also be called upon at times to fill in other hours and days of the week to help cover vacations, illnesses, holidays, breaking news, severe weather, or special projects/events. This position is not eligible to work remotely.

Essential Qualities:

  • Humble: A habit of sharing successes, putting the team first, and working for the good of the team. A “we” not “me” attitude. The ability to give and receive constructive criticism. Observe and employ the Golden Rule.
  • Hungry: Exhibit a strong work ethic, drive, and willingness to take initiative.
  • Smart (People Smart): The virtue of being interpersonally smart about the interactions and relationships of those you encounter.
  • Positive Attitude: Exhibited by focusing on opportunities not problems, see the glass as half-full not half-empty.
  • Sense of Urgency: How we react and respond.

Skills and Requirements:

  • Bachelor’s degree in Journalism, Communications, Digital Media, or related field preferred. Related experience will be evaluated and may be substituted as years of education.
  • 1 -2 years of TV Newsroom or digital journalism experience preferred.
  • Familiarity with broadcast news and newsroom operation, content management systems (CMS), social media platforms including vertical video, and digital analytics tools.
  • Exceptional writing and editing skills with a strong grasp of AP style and journalistic standards.
  • Ability to produce clear, concise, and engaging content under tight deadlines.
  • Strong command of current events, including local news, national news, world news and sports.
  • Skilled in multimedia production, including video editing software (ex. Adobe Premiere, etc.) and photo editing tools (ex. Adobe Photoshop, Adobe Express, etc.) as well as the ability to learn new systems.
  • Excellent organizational skills with the ability to manage multiple tasks and projects simultaneously.
  • Link of work and writing samples required.
  • Ability to perform other job-related duties as assigned.
  • Capable of handling the physical and mental requirements including:
    • ability to verbally communicate in English
    • ability to read computer monitor information (words and data)
    • ability to hear detailed spoken word
    • ability to remain sedentary and to travel to work location
    • ability to perform manual dexterity tasks with hands, fingers
    • ability to analyze data, concentrate, reason, and write
    • ability to perform under emotional stress
    • ability to lift 10 pounds unaided
    • ability to work rotating shifts and be on 24-hour call

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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