Director Threads Meta Jobs (NOW HIRING)

There is a moment in every great story when someone walks into the room and everything starts to move faster.

The map gets bigger.

The stakes get clearer.

The team gets sharper.

The mission suddenly feels possible.

That is the person we are looking for.

We are hiring a Head of Marketing to lead the next chapter of our marketing division - across a group of companies sitting at the crossroads of film, entertainment, digital media, education, community, and agency work.

This is not a quiet corporate marketing job.

This is not a role for someone who wants to inherit a machine, polish the buttons, attend the meetings, approve the posts, and keep the lights on.

This is a role for a builder.

Someone who can walk onto a creative campus in Oklahoma City, look at a film studio, a digital agency, a training institute, a podcast network, client brands, internal film projects, merchandise ideas, audiences, funnels, content, data, and opportunity - and see the whole board.

Someone who understands strategy, performance, creative taste, customer journeys, team leadership, direct-to-consumer growth, and the beautiful madness of building something that does not already exist.

One day you may be shaping the growth strategy for a 12-acre film studio.

The next, building a digital funnel for an entertainment brand.

The next, leading marketing thinking for agency clients connected to names like Toyota, Lexus, Disney, and Super73.

The next, helping launch a podcast series, a film crew training program, a new film, a merchandise drop, or a campaign that starts as a whiteboard scribble and ends up moving real people toward real action.

It is fast.

It is creative.

It is hands-on.

It is ambitious.

And for the right person, it might be exactly the kind of job you have been hoping still existed.

The Head of Marketing leads marketing across both our internal brands and our agency clients.

That includes Fanology, our digital ad agency; Filmmakers Ranch, our 12-acre film studio and production campus in Oklahoma City; Film Crew Institute, our online and in-person film crew training program; Filmmakers Table, our soon-to-launch video podcast series; and a growing slate of internal film projects, television ideas, products, merchandise, and entertainment brands.

This role is not about running disconnected marketing activity.

It is not "let's post three times a week and hope the algorithm is kind."

It is not "boost the thing and see what happens."

It is about building connected customer journeys.

It is about understanding how a stranger becomes aware, interested, emotionally invested, convinced, converted, retained, re-engaged, and eventually turned into an advocate.

It is about knowing how social media, paid media, email marketing, CRM, content, funnel strategy, analytics, landing pages, checkout flows, creative testing, and customer behavior all work together.

You need to be able to zoom out and see the whole system.

Then zoom in and say: the hook is weak, the ad creative is flat, the email sequence is missing the emotional turn, the landing page is leaking conversions, the checkout needs an A/B test, the Meta reports are telling us one thing, Kajabi is telling us another, and the campaign is not going to scale until we fix the middle of the funnel.

That is the level of thinking we are looking for.

Not theory.

Not buzzwords.

Not "I once read a thread about funnels."

Real experience. Real judgment. Real taste. Real performance thinking.

This is an opportunity for someone with strong marketing, growth, direct-to-consumer digital, agency, or brand-building experience to bring that expertise into a much more exciting creative world.

You will lead the strategy, quality, performance, and culture of the marketing division.

That means building full-funnel marketing strategies.

Leading campaign direction.

Guiding paid media, email, CRM, social, and content strategy.

Reviewing creative.

Shaping client recommendations.

Helping the team understand what we are building, why it matters, who it is for, and how we will know if it worked.

You will help build entertainment brands from the ground up.

You will grow internal company initiatives that deserve real audiences.

You will support film-related launches.

You will guide agency work for clients who expect smart thinking, strong execution, measurable results, and the confidence to tell them when an idea can be better.

You will work closely with leadership, operations, production, creative, paid media, social, copywriting, design, analytics, and account teams to make sure our campaigns are not just attractive.

They need to be strategically sound.

They need to be commercially aware.

They need to perform.

And they need to feel like they came from a company with taste, energy, intelligence, and a point of view.

You will also help create the kind of marketing culture great people want to be part of.

Ambitious.

Fun.

Sharp.

Collaborative.

Accountable.

Full of ideas.

A place where people are allowed to think, challenge, pitch, improve, test, fail quickly, learn faster, and make the work better.

We are looking for someone with real experience leading marketing strategy, digital campaigns, growth marketing, agency accounts, internal brands, or direct-to-consumer marketing.

You should understand social media, paid digital, email marketing, CRM, funnel strategy, content ecosystems, analytics, conversion paths, customer journeys, and campaign performance.

You should have experience leading people.

Not just assigning tasks.

Leading.

Giving feedback.

Raising standards.

Managing specialists.

Helping people get better.

Knowing when to encourage, when to challenge, when to step in, and when to get out of the way.

You need excellent creative taste.

You should know the difference between average and exceptional work across design, video, photography, copy, campaign ideas, brand presentation, and social content.

You should be able to look at a piece of creative and know whether it has energy, clarity, tension, emotion, usefulness, and conversion potential - or whether it is just nicely formatted wallpaper.

You need commercial discipline.

You understand scope, time, budgets, margins, client expectations, and the reality that great marketing still has to make business sense.

You need a strong point of view.

You keep up with platform changes, marketing trends, emerging tools, new tactics, and where the industry is heading. But you are not a magpie chasing every shiny object.

We are not looking for someone who wants to follow trends.

We would much rather find someone interested in setting them.

You need confidence with clients.

You can guide conversations, challenge weak thinking respectfully, present stronger ideas, and help clients make better decisions.

And you need a love of building.

This is not a maintenance role.

This is not a "keep the department ticking over" role.

We want someone who sees the opportunity and wants to help shape it.

Someone who is not afraid to open the laptop and build an email automation sequence.

Someone who can suggest A/B tests on a checkout page.

Someone who can look at FilmCrewInstitute.com, understand it is built on Kajabi, and start thinking about landing pages, conversion paths, offers, retargeting, segmentation, abandoned-cart flows, lead magnets, and what the data is actually trying to tell us.

Someone who can compare Meta ad reports against platform analytics and ask better questions.

Someone who can sit in the big strategy meeting in the morning and get their hands dirty in the campaign mechanics by the afternoon.

That person will do very well here.

You want a standard 9-5 with a fixed lunch break, a predictable rhythm, and a plodding schedule where every day looks exactly like the one before.

You want to work on one client, one brand, one product, or one tidy marketing lane.

You think marketing is mostly about posting content.

You want to stay safely in strategy and never get your hands dirty.

You want to manage from a distance rather than lead from the front.

You get stressed when ideas are tested quickly, adjusted quickly, and improved quickly.

You want a team that simply takes orders instead of challenging each other to make the work sharper, smarter, braver, and better.

You want to avoid client conversations, performance reviews, creative feedback, budget realities, and the messy middle where good ideas become real outcomes.

You want the safety of sameness.

Because this role is not that.

This role is for someone who likes variety, momentum, high standards, creative pressure, fast learning, ambitious people, and the slightly chaotic thrill of building something that does not already exist yet.

What we are building is unusual.

A film studio.

A digital agency.

A film crew training institute.

A podcast platform.

A production company.

Entertainment brands.

Client campaigns.

Community experiences.

A creative campus.

A place where marketing is not sitting in a side office waiting to be handed something already finished.

Marketing is part of the engine.

Part of the story.

Part of how ideas become audiences, audiences become customers, customers become communities, and communities become brands that last.

We are looking for someone who can help grow that ecosystem with intelligence, taste, strategy, energy, and discipline.

Someone who can build campaigns that perform.

Someone who can lead a team people are proud to be part of.

Someone who can turn ambitious ideas into real-world marketing engines.

Someone who wants the excitement of the entertainment world, the strategic challenge of agency work, and the lifestyle of being part of a creative campus rather than a traditional office machine.

This is a job for someone who wants to look back a few years from now and say:

"I helped build that."

Not watched it.

Not maintained it.

Built it.

If that sounds like you, make your case.

Tell us why you should be the person leading this team.