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Director Of Direct Marketing Jobs (NOW HIRING)

Eagle's Landing

Director of Marketing

Arrington, TN · On-site

Director of Marketing Position Summary: The Marketing department is tasked with generating and converting demand for Eagle's Landing events, affiliated brands (Glacier, Upper Deck, and TBA) and ...

dinsmore

Director of Marketing

Cincinnati, OH · On-site

Dinsmore is seeking a Director of Marketing. Reporting to the Chief Marketing and Business Development Officer, the Director of Marketing will lead the firm's overall marketing strategy, brand ...

Exit 11 Coffee

Be Seen First

Director of Marketing

Washington, MO · On-site

$70K - $90K/yr

Director of Marketing Company: Exit 11 Coffee Location: Washington, MO (on-site, 100%) Reports To ... Direct content creation efforts, including photography, video, and reel production, in ...

Highgate Hotels

Director of Marketing

Austin, TX

A successful Director of Marketing is both guest and community focused, revenue-minded, proactive and self-driven. They successfully operate with a high degree of autonomy, collaborate well, and have ...

CareOne

Director of Marketing

Hamilton Township, NJ · On-site

... Direct the completion of a minimum of 4 external sales calls per day with new and existing referrals sources. 4. Coordinate all internal publicity events and work closely with the Corporate Marketing ...

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Director Of Direct Marketing information

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$24K

$119.4K

$167.5K

How much do director of direct marketing jobs pay per year?

As of Aug 19, 2026, the average yearly pay for director of direct marketing in the United States is $119,381.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,000.00 and $150,000.00 per year, depending on experience, location, and employer.

What does a director of direct marketing do?

A Director of Direct Marketing is responsible for developing, implementing, and overseeing strategies that directly target potential and existing customers through channels like email, direct mail, telemarketing, and digital campaigns. Their goal is to drive customer engagement, increase sales, and ensure campaigns are cost-effective and measurable. They analyze data, segment audiences, manage budgets, and collaborate with creative and sales teams to optimize outreach and achieve business objectives.

What are the key skills and qualifications needed to thrive as a director of direct marketing?

To thrive as a Director of Direct Marketing, you need expertise in strategic campaign planning, data-driven decision-making, and a strong background in marketing or communications, often supported by a relevant degree. Familiarity with CRM platforms, marketing automation tools, and analytics software such as Salesforce, HubSpot, or Google Analytics is typically required. Leadership, creativity, and excellent communication skills help you inspire teams and drive innovative campaigns. These competencies are vital for optimizing outreach, maximizing ROI, and achieving organizational growth through targeted marketing efforts.

What are some common challenges faced by a director of direct marketing when managing multi-channel campaigns?

A Director of Direct Marketing often navigates the complexities of integrating messaging, branding, and strategy across multiple channels such as email, direct mail, SMS, and digital advertising. One key challenge is ensuring consistency and personalization at scale while tracking and interpreting performance metrics across diverse platforms. Additionally, adapting to rapidly changing consumer behaviors and data privacy regulations requires agility and ongoing learning. Collaborating effectively with creative, analytics, and sales teams is essential to align campaign objectives and maximize ROI.

What is the difference between Director Of Direct Marketing vs Marketing Manager?

AspectDirector Of Direct MarketingMarketing Manager
ResponsibilitiesOversees direct marketing strategies, manages teams, and develops campaigns to drive sales and customer engagement.Executes marketing plans, manages campaigns, and coordinates with teams to implement marketing initiatives.
Required CredentialsBachelor's degree in marketing, business, or related field; experience in direct marketing; leadership skills.Bachelor's degree in marketing or related field; experience in marketing campaign management.
Work EnvironmentStrategic planning, team leadership, collaboration with sales and creative teams.Campaign execution, coordination, and reporting within marketing departments.

The main difference is that the Director Of Direct Marketing focuses on strategic leadership and overseeing direct marketing efforts, while the Marketing Manager handles the day-to-day execution of marketing campaigns. Both roles require similar credentials but differ in scope and level of responsibility.

How much does a director of direct marketing pay?

The average salary for a director of direct marketing typically ranges from $90,000 to $160,000 annually, depending on experience, industry, and location. Senior roles with extensive experience and in large organizations can earn higher compensation, often including bonuses and benefits.

What cities are hiring for Director Of Direct Marketing jobs?

Cities with the most Director Of Direct Marketing job openings:

What states have the most Director Of Direct Marketing jobs?

States with the most job openings for Director Of Direct Marketing jobs include:

What job categories do people searching Director Of Direct Marketing jobs look for?

The top searched job categories for Director Of Direct Marketing jobs are:

Director Of Direct Marketing jobs near you
Infographic showing various Director Of Direct Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 14% Part Time, and 7% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $119,381 per year, or $57.4 per hour.

Direct Marketing Coordinator

Covenant Logistics

Chattanooga, TN • On-site

$19.23 - $29.90/hr

Full-time

Posted 8 days ago

Covenant Logistics rating

6.7

Company rating: 6.7 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

257th of 365 rated logistics

Job description

The Direct Marketing Coordinator performs a critical role in growing the Company's fleet of safe, service-oriented, driving professionals. The role will proactively devise multiple avenues to reach potential drivers for available driving positions in accordance with company guidelines, DOT regulations, and Federal and State employment laws.
Responsibilities
  • Creates digital marketing campaigns for prospective drivers.
  • Builds and creates content for prospective drivers.
  • Implements marketing strategies to promote Covenant Transport, Landair Transport, Lew Thompson & Son and AAT Transport to prospective drivers.
  • Content development and execution of advertising campaigns for prospective drivers.
  • Develop, execute, and measure lead generation from multiple sources (i.e. email, direct mail, advertising campaigns, etc.)
  • Monitor and reviews campaign progress and provides feedback on areas of improvement.
  • Coordinate internal marketing to driving fleet (i.e. Cleanest Cab, Haul of Fame, Drivers of the Month videos, etc.)

Knowledge, Skills, and Abilities
  • Ability to perform in a fast-paced environment with rapidly changing priorities and competing deadlines
  • Organized and effective under pressure
  • Strong written and verbal communication with the ability to provide valuable and timely customer service to candidates, hiring managers and senior level management
  • Proficient with Microsoft Office, Adobe Photoshop, Adobe Lightroom, Adobe Premiere Pro, Adobe After Effects
  • Ability and willingness to learn new computer software and systems
  • Knowledge of graphic design

Education/Experience
  • High School diploma or GED required; Bachelor's degree in Marketing, communications, or similar field preferred
  • Marketing experience is preferred

Competitive Compensation
We believe in rewarding excellence. Our compensation approach balances market-based salary ranges with individual performance, experience, and tenure ensuring your pay is fair, competitive, and aligned with your growth. The posted range reflects the full pay band for the position. The expected pay range below represents where most candidates are hired, based on experience, skills, and internal equity. Candidates with more extensive or highly relevant experience may be considered toward the higher end of the overall pay band.
  • Expected Pay Range: $19.23-$21.75
  • Full Pay Range: $19.23-$29.90
  • Pay Grade: 6

Covenant Logistics is an Equal Opportunity Employer
Disability/Veteran
VEVRAA Federal Contractor

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