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Digital Optimization Manager Jobs in Arizona (NOW HIRING)

gannett

Digital Producer

Phoenix, AZ · On-site

... O with the goal of growing the audience ... The candidate must demonstrate strong news judgment to manage the website's fronts, send alerts ...

AZPBS

Digital Donor Engagement Manager

Phoenix, AZ · On-site

$60 - $80/hr

The Digital Donor Engagement Manager leads the strategy, execution, and optimization of Arizona PBS's digital fundraising efforts. This role is responsible for growing online revenue, expanding the ...

Gannett Co., Inc.

Digital Producer

Phoenix, AZ · On-site

Responsibilities: * Edit, produce and publish content, optimizing for SEO and digital best ... Manage azcentral.com's home pages, programming desktop and mobile, and send alerts to engage a ...

SmartRent

Digital Growth Director

Phoenix, AZ · On-site

$40K/mo

Direct-buy and manage campaigns across LinkedIn Ads and major digital ad networks, optimizing for conversion. * Track the full funnel. You'll be responsible for reporting on campaign ROI, conversion ...

SmartRent

Digital Growth Director

Phoenix, AZ · Hybrid

$40K/mo

Direct-buy and manage campaigns across LinkedIn Ads and major digital ad networks, optimizing for conversion. * Track the full funnel. You'll be responsible for reporting on campaign ROI, conversion ...

SmartRent

Digital Growth Director

Phoenix, AZ · Hybrid

$40K/mo

Direct-buy and manage campaigns across LinkedIn Ads and major digital ad networks, optimizing for conversion. * Track the full funnel. You'll be responsible for reporting on campaign ROI, conversion ...

harkins

Digital Marketing Specialist

Scottsdale, AZ

... for optimizing paid advertising campaigns across Google and other paid media platforms, and ... The Specialist also owns the GA4 reporting and Google Tag Manager strategy. Harkins Theatres has ...

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All JobsDigital Optimization JobsDigital Optimization Manager JobsDigital Optimization Manager Jobs in Arizona

Digital Optimization Manager information

See Arizona salary details

$13.5K

$86.6K

$152.8K

How much do digital optimization manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for digital optimization manager in Arizona is $86,591.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,800.00 and $106,700.00 per year, depending on experience, location, and employer.

What does a digital optimization manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

What are the key skills and qualifications needed to thrive as a digital optimization manager?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

What are some common challenges faced by digital optimization managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are popular job titles related to Digital Optimization Manager jobs in Arizona?

For Digital Optimization Manager jobs in Arizona, the most frequently searched job titles are:

What job categories do people searching Digital Optimization Manager jobs in Arizona look for?

The top searched job categories for Digital Optimization Manager jobs in Arizona are:

What cities in Arizona are hiring for Digital Optimization Manager jobs?

Cities in Arizona with the most Digital Optimization Manager job openings:

Digital Optimization Manager jobs near you

Digital Producer

gannett

Phoenix, AZ • On-site

Full-time

Re-posted 3 days ago

Gannett rating

7.2

Company rating: 7.2 out of 10

Based on 37 frontline employees who took The Breakroom Quiz

45th of 78 rated media

Job description

Digital Producer   

The Arizona Republic/azcentral.com, part of the USA TODAY NETWORK, is searching for a digital producer to join the production desk at The Arizona Republic and azcentral.com in Phoenix, one of the USA TODAY Network's largest news sites and a hub of network coverage in the U.S. Southwest.   
A successful candidate should have excellent writing and copy-editing skills with prior digital news or story packaging experience. Candidates must be detail-oriented and work well under pressure to meet demanding deadlines, as well as demonstrate an understanding of audience metrics and SEO with the goal of growing the audience.  

The candidate must demonstrate strong news judgment to manage the website’s fronts, send alerts, write daily newsletters and serve as quality control on its content. The ideal candidate will be a strong collaborator who can work closely with reporters, content coaches and newsroom leadership.       

Responsibilities:   

  • Edit, produce and publish content, optimizing for SEO and digital best practices.   
  • Edit sensitive content for clarity, fairness, legal issues, spelling, grammar, punctuation and style.   
  • Work with reporters and editors on projects to produce in-depth storytelling packaging.   
  • Use metrics to determine traffic patterns and make changes tied to the data. Familiarity with Parse.ly and Google Analytics products a plus.   
  • Manage azcentral.com’s home pages, programming desktop and mobile, and send alerts to engage a loyal audience.   
  • Manage workflow to meet deadlines.   

Requirements:   

  • Bachelor's or master’s degree in communications, journalism or related field or equivalent combination of education and experience.   
  • 1-3 years of experience working for a daily news organization.   
  • Excellent news judgment.   
  • Top-notch writing, editing and headline-writing skills.   
  • Excellent communication skills.   
  • Proven experience with advanced storytelling techniques on multiple platforms.   
  • Effective communicator; able to get along with diverse personalities.   
  • Able to multitask and excel under intense deadline pressure in a rapidly changing industry.   
  • Ability to act calmly and decisively in complex breaking news situations.   
  • Able to work early morning, night or weekend shifts.   

Application Instructions
We are eager to learn more about you and how you fit this role. When you apply, don’t limit your upload to a resume; show us what you’ve done. To do so, put together a single document file that includes the following, in this order:

1.    Your resume – one to two pages.
2.    A cover letter that outlines how you would approach the job.
3.    Links to 3-6 online samples of your work. Show us what you’ve produced or had a hand in that best reflects what you can do in your desired role.

It is important that these items be assembled into a single document and uploaded in PDF format. Completing these steps will ensure that your application receives the highest consideration.

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