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Digital Optimization Manager Jobs in Arizona (NOW HIRING)

Paychex

Conversion Rate Optimization Manager

Phoenix, AZ · Remote

$85K - $110K/yr

Our digital HR technology and advisory solutions cater to the changing needs of employers and their ... Manages key conversion points in marketing funnel to ensure optimal efficiency and results.

Paychex

Conversion Rate Optimization Manager

Tempe, AZ · Remote

$85K - $110K/yr

Our digital HR technology and advisory solutions cater to the changing needs of employers and their ... Manages key conversion points in marketing funnel to ensure optimal efficiency and results.

Achieve

Principal Growth Manager - SEO/AEO

Tempe, AZ · On-site

Company Description Achieve is a leading digital personal finance company. We help everyday people ... We're seeking a Principal Growth Manager - SEO/AEO to lead our strategy for driving brand ...

Achieve

Principal Growth Manager - SEO/AEO

Tempe, AZ · On-site

Company Description Achieve is a leading digital personal finance company. We help everyday people ... We're seeking a Principal Growth Manager - SEO/AEO to lead our strategy for driving brand ...

Achieve

Principal Growth Manager - SEO/AEO

Tempe, AZ · On-site

Company Description Achieve is a leading digital personal finance company. We help everyday people ... We're seeking a Principal Growth Manager - SEO/AEO to lead our strategy for driving brand ...

Achieve

Principal Growth Manager - SEO/AEO

Tempe, AZ · On-site

Company Description Achieve is a leading digital personal finance company. We help everyday people ... We're seeking a Principal Growth Manager - SEO/AEO to lead our strategy for driving brand ...

Achieve

Principal Growth Manager - SEO/AEO

Tempe, AZ · On-site

Company Description Achieve is a leading digital personal finance company. We help everyday people ... We're seeking a Principal Growth Manager - SEO/AEO to lead our strategy for driving brand ...

Digital Marketing

Senior SEO Analyst - Remote

Phoenix, AZ · Remote

$75K/yr

About Us DigitalMarketing.com is a Digital Marketing Firm sourced by many of the most successful ... Capable of managing multiple clients across multiple verticals. * Work closely with numerous cross ...

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Digital Optimization Manager information

See Arizona salary details

$13.5K

$86.6K

$152.8K

How much do digital optimization manager jobs pay per year?

As of Jun 28, 2026, the average yearly pay for digital optimization manager in Arizona is $86,591.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,800.00 and $106,700.00 per year, depending on experience, location, and employer.

What is a digital optimisation manager?

A digital optimisation manager is responsible for analyzing and improving digital marketing campaigns, website performance, and user experience to increase engagement and conversions. They often use tools like A/B testing, analytics platforms, and SEO strategies, and require skills in data analysis, marketing, and project management. The role typically involves collaboration with cross-functional teams to implement data-driven improvements.

What are the key skills and qualifications needed to thrive as a Digital Optimization Manager, and why are they important?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

How much money do digital strategists make?

Digital Optimization Managers typically earn between $70,000 and $120,000 annually, depending on experience, location, and company size. They often require skills in data analysis, SEO, and marketing tools, with higher salaries available for those with advanced certifications or extensive experience.

What does a Digital Optimization Manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are some common challenges faced by Digital Optimization Managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.

What job makes $10,000 a month without a degree?

A Digital Optimization Manager can potentially earn $10,000 or more per month through skills in data analysis, A/B testing, and digital marketing strategies. Success in this role often depends on experience, results, and proficiency with tools like Google Analytics and marketing platforms, rather than formal degrees.

What is the highest paying digital job?

The highest paying digital job often is a Chief Digital Officer or Chief Technology Officer, roles that oversee digital strategy and technology infrastructure. These positions typically require extensive experience, leadership skills, and knowledge of digital tools and trends, with salaries reaching into the high six or seven figures depending on the company and industry.
What are popular job titles related to Digital Optimization Manager jobs in Arizona? For Digital Optimization Manager jobs in Arizona, the most frequently searched job titles are:
What job categories do people searching Digital Optimization Manager jobs in Arizona look for? The top searched job categories for Digital Optimization Manager jobs in Arizona are:
What cities in Arizona are hiring for Digital Optimization Manager jobs? Cities in Arizona with the most Digital Optimization Manager job openings:
Digital Optimization Manager jobs near you
Conversion Rate Optimization Manager

Conversion Rate Optimization Manager

Paychex

Phoenix, AZ • Remote

$85K - $110K/yr

Full-time

Medical, Retirement, PTO

Posted 14 days ago

Paychex rating

7.3

Company rating: 7.3 out of 10

Based on 173 frontline employees who took The Breakroom Quiz

182nd of 430 rated business services

Job description

Imagine Your Future with Us! Since 1971, Paychex has been at the forefront of simplifying HR, payroll, and benefits for American businesses. Our digital HR technology and advisory solutions cater to the changing needs of employers and their employees. With our award-winning training and endless opportunities for growth and development, you can build a lifelong career with us. We pride ourselves on fostering an inclusive and innovative culture. Our leaders are here to support your career journey; they and our dedicated employees embody the values that drive us to support each other, our clients, and our communities. Join us to pursue your passion and unleash your potential.
Overview

Oversees Conversion Rate Optimization, including personalization strategies to increase conversion and engagement on Paychex web properties. Defines and manages all testing, analysis, and improvement of various conversion points in the marketing funnel. Responsible for increasing the rate at which inbound traffic converts to leads. Develops and manages a strategic testing roadmap and process focused on lead and revenue generation.


Responsibilities
  • Identifies conversion rate optimization (CRO) opportunities and leads the test ideation process to increase our lead to customer conversion rate and marketing efficiencies. Establishes, documents, and maintains an evolving conversion optimization strategy that focuses on lead generation to improve our online marketing performance and KPIs.
  • Facilitates end-to-end conversion testing and targeting process, including test/targeting plan, creative design, code development, QA launch, analysis, insights, and communication, to improve customer user experience, pathing, and conversion website traffic.
  • Manages key conversion points in marketing funnel to ensure optimal efficiency and results. Continually measures the performance of these conversion assets. Reports on the progress of conversion optimization on a regular basis through the delivery of key performance indicator reports and conversion test data.
  • Collaborates with channel-specific areas (email, social media, SEM, SEO, etc.) to optimize each conversion path and rates overall while driving marketing-qualified leads to our sales teams.
  • Provides insight to writers, graphic designers, and internal reviewers to ensure best practices are in place.
  • Stays abreast on best practices and latest trends in the digital analytics and conversion rate optimization tactics to maintain the highest level of marketing efficiency.

Qualifications
  • Bachelor's Degree in Related field - Required
  • 3 years of experience in inbound marketing strategies and tactics or related fields.
  • Direct experience with digital analytics such as Google Analytics and Optimizely (or comparable platforms).
  • Must have experience with conversion testing.
  • Must have digital marketing background.

Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $85,000 - $110,000 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.
Live the Paychex Values
  • Act with uncompromising integrity.
  • Provide outstanding service and build trusted relationships.
  • Drive innovation in our products and services and continually improve our processes.
  • Work in partnership and support each other.
  • Be personally accountable and deliver on commitments.
  • Treat each other with respect and dignity.

    • What's in it for you?
    • We value your well-being: We provide over 21 comprehensive rewards, including medical coverage, virtual wellness classes, tuition reimbursement, 401(k) + employer match, adoption assistance, financial assistance, and much more.
    • We value your time: From paid time off to company holidays, culture days, and comprehensive work-life balance programs, we will ensure you have the flexibility you need to be your best.
    • We value your development: Our award-winning training and development programs empower our employees with ongoing learning opportunities to give you the building blocks to grow your career.
    • We value your perspective: Our company culture reflects the diversity of our employees. We want you to be you and your voice to be heard.
    • We value our communities: We offer paid time off for volunteerism and promote many company-wide and local initiatives that benefit organizations you care about.

      • Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary.

      Not sure if you meet every requirement?
      At Paychex, we know that great talent comes in many forms. If you're passionate about the role but don't check every box, we still encourage you to apply. You might be the right fit - either for this position or another opportunity with us.

      Paychex is an equal opportunity employer. We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.Qualifications:
      • Bachelor's Degree in Related field - Required
      • 3 years of experience in inbound marketing strategies and tactics or related fields.
      • Direct experience with digital analytics such as Google Analytics and Optimizely (or comparable platforms).
      • Must have experience with conversion testing.
      • Must have digital marketing background.
      Education:UNAVAILABLEEmployment Type: FULL_TIME

    What Paychex employees say

    Pay

    Benefits

    Hours and flexibility

    Workplace

    Get the full story on Breakroom

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    About Paychex

    Sourced by ZipRecruiter

    Consult with America's businesses, leveraging Paychex key referral channels and partnerships to educate stakeholders on our services, and provide consultative solutions to increase market share and drive revenue.

    Industry

    Human resources consulting services

    Company size

    10,000+ Employees

    Headquarters location

    Rochester, NY, US

    Year founded

    1971

    Social media

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