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Digital Media Buyer Jobs (NOW HIRING)

Digital Media Buyer

Syracuse, NY · On-site

$65K - $75K/yr

Digital Media Buyer , Media Department We're looking for a talented Media Buyer to join our growing Media Team at PHG! This role is ideal for a digital media professional who enjoys executing ...

Digital Media Buyer

Syracuse, NY · On-site

$65K - $75K/yr

Digital Media Buyer , Media Department We're looking for a talented Media Buyer to join our growing Media Team at PHG! This role is ideal for a digital media professional who enjoys executing ...

What We Are Looking For The Digital Media Buyer will be responsible for planning, executing, and monitoring media strategies to drive successful outreach through established partnerships and business ...

The Digital Media Buyer must possess knowledge of these digital media channels, must have experience in digital media reporting, as well as be able to help identify and analyze media trends for ...

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Splash Clinical continues to grow and we are looking for a Digital Media Buyer who will be responsible for the day-to-day implementation, management, and optimization of digital marketing strategies.

Alamo Intelligence is seeking a Digital Media Buyer to lead execution for paid digital campaigns across social media, online video, and connected TV. This role is ideal for someone with hands-on ...

We're looking for a Digital Media Buyer to join our team. Here are the deets: Who You Are: * You have 3 years of experience in digital media buying - directly managing budgets, plans, and reporting.

About This Role As a Media Buyer, you will be responsible for planning, negotiating, and purchasing ... Negotiate with digital media vendors to secure favorable advertising rates and placements. Purchase ...

Digital Media Buyer Trainee 2026 New York City, New York To ensure your application is reviewed correctly, please apply directly to one of the specific job postings listed below based on your ...

Digital Media Buyer Q1 * Digital Media Buyer Q2 * Digital Media Buyer Q3 * Digital Media Buyer Q4 About You: Are you interested in launching or growing your career in digital marketing? The WITHIN ...

Digital Media Buyer Q1 * Digital Media Buyer Q2 * Digital Media Buyer Q3 * Digital Media Buyer Q4 About You: Are you interested in launching or growing your career in digital marketing? The WITHIN ...

Digital Media Buyer Q1 * Digital Media Buyer Q2 * Digital Media Buyer Q3 * Digital Media Buyer Q4 About You: Are you interested in launching or growing your career in digital marketing? The WITHIN ...

Digital Media Buying * Programmatic Buying * Campaign Optimization * Demand-Side Platform Management * Budget Pacing Management * Campaign Trafficking * Ad Serving * Performance Reporting

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Digital Media Buyer information

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$39.5K

$65.6K

$89K

How much do digital media buyer jobs pay per year?

As of Aug 13, 2026, the average yearly pay for digital media buyer in the United States is $65,638.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $79,000.00 per year, depending on experience, location, and employer.

How much money do digital media buyers make?

Digital media buyers typically earn a median annual salary of around $50,000 to $70,000, with experienced professionals or those working in high-demand markets earning over $80,000. Salaries can vary based on experience, location, certifications, and the complexity of campaigns managed.

What does a typical day look like for a digital media buyer?

A typical day for a Digital Media Buyer involves strategizing and setting up digital ad campaigns, monitoring performance metrics, and making real-time adjustments to maximize ROI. You’ll collaborate with marketing teams, creative departments, and external vendors to ensure campaigns align with overall business goals. Regular tasks include analyzing data, preparing reports, managing budgets, and staying updated on industry trends. Balancing multiple campaigns simultaneously is common, requiring organizational skills and an analytical mindset. This dynamic role offers opportunities to develop strategic thinking, technical expertise, and grow into senior media or marketing management positions.

What are the key skills and qualifications needed to thrive as a digital media buyer?

To thrive as a Digital Media Buyer, you need expertise in digital marketing, data analysis, and campaign management, often supported by a bachelor's degree in marketing or a related field. Familiarity with platforms like Google Ads, Facebook Ads Manager, and demand-side platforms (DSPs), as well as certifications such as Google Ads or Facebook Blueprint, are highly valuable. Strong communication, negotiation skills, and attention to detail help Digital Media Buyers excel in vendor coordination and performance optimization. These skills ensure effective ad spending, successful campaign outcomes, and alignment with business objectives in a fast-paced digital environment.

Does digital media buyer pay well?

Digital media buyers typically earn a competitive salary that varies based on experience, location, and industry. Entry-level positions may start lower, while experienced professionals with skills in ad platforms like Google Ads or Facebook Ads can earn higher wages, especially with certifications and a strong track record.

How to become a digital media buyer?

To become a digital media buyer, you typically need a bachelor's degree in marketing, advertising, or a related field, along with experience in digital marketing platforms. Developing skills in data analysis, ad campaign management, and familiarity with tools like Google Ads and Facebook Ads Manager is essential. Certifications such as Google Ads Certification can also enhance job prospects.

What does a digital media buyer do?

A Digital Media Buyer is responsible for purchasing digital advertising space across various online platforms to reach target audiences effectively. They analyze market trends, negotiate ad placements, manage budgets, and optimize campaigns for performance. Their goal is to maximize return on investment (ROI) by ensuring ads are placed efficiently on channels such as social media, search engines, and websites. Additionally, they track key performance metrics and adjust strategies based on data insights.

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For Digital Media Buyer jobs, the most frequently searched job titles are:

Infographic showing various Digital Media Buyer job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 87% Physical, 4% Hybrid, and 9% Remote job distribution, with an average salary of $65,638 per year, or $31.6 per hour.

Digital Media Buyer

Pinckney Hugo Group

Syracuse, NY • On-site

$65K - $75K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 28 days ago


Job description

Digital Media Buyer, Media Department
We're looking for a talented Media Buyer to join our growing Media Team at PHG! This role is ideal for a digital media professional who enjoys executing campaigns, analyzing performance, and working collaboratively to deliver exceptional results for clients.
As a Media Buyer, you'll be responsible for building, managing, optimizing, and reporting on digital media campaigns across multiple client accounts. You'll work closely with Digital Strategists, Analytics, and fellow Media Buyers to ensure campaigns are executed accurately, efficiently, and in alignment with client goals.
To be successful in this role, you should have a strong understanding of the digital media landscape and hands-on experience buying media across platforms including Google, Paid Social, and Programmatic.
What You'll Do:
Buying, Pacing & Optimization
  • Build and launch digital campaigns across multiple advertising platforms.
  • Execute media buys across Google, Paid Social, and Programmatic platforms while monitoring and optimizing campaigns to meet client KPIs.
  • Monitor campaign pacing, budgets, and performance, making proactive optimizations throughout the campaign lifecycle.
  • Troubleshoot delivery issues and communicate opportunities or concerns.
  • Manage client media budgets and assist with monthly media billing for assigned accounts.

Reporting & Insights
  • Analyze campaign performance and provide insights that help inform optimization strategies and client reporting.
  • Partner with the Analytics team to ensure accurate tracking, attribution, and measurement.
  • Identify trends and opportunities that can improve future campaign performance.

Media Planning & Collaboration
  • Collaborate with Digital Strategists to develop media recommendations, platform selections, audience targeting, and campaign approaches.
  • Provide platform expertise during campaign planning to help develop effective media plans.
  • Partner with internal teams to ensure campaigns are aligned with overall marketing objectives.

Platform Knowledge & Best Practices
  • Stay current on platform updates, new advertising products, and industry trends across Google, Meta, LinkedIn, and programmatic partners.
  • Apply media buying best practices to campaign execution and optimization.
  • Share platform learnings and collaborate with the broader Media team to continuously improve campaign performance.

About You:
  • You have strong experience. You bring 2+ years of hands-on digital media buying experience across multiple platforms, including Google, Paid Social, and/or Programmatic.
  • You understand campaign performance. You have experience working with analytics, attribution, and measurement systems and understand how they support campaign optimization.
  • You're detail-oriented. You have excellent organizational skills and strong written and verbal communication skills.
  • You're analytical. You enjoy digging into campaign performance, identifying trends, and making data-driven recommendations.
  • You're collaborative. You enjoy working cross-functionally and thrive in a team-oriented environment.
  • You're eager to learn. You're motivated to expand your platform expertise, stay current on industry trends, and continuously improve your skills.
  • You thrive in a fast-paced environment. You're adaptable, organized, and energized by working on multiple accounts and initiatives.
  • A Bachelor's degree from an accredited four-year institution is required.
  • Google Ads and Google Analytics certifications are required.
  • Experience with Looker Studio is a plus.

WHY WE'RE HIRING?
The short answer? We're looking to keep a good thing going. An independently owned full-service marketing agency, Pinckney Hugo Group has grown consistently over the past 20 or so years.
We've created bigger and better work, added to our capabilities and expanded to serve a wider range of regional, national and international clients. It's all happened because we've been able to bring in incredibly talented and dedicated people to help build something special. And because we don't plan on slowing down anytime soon, we're posting career opportunities like this one.
WHY PHG?
For starters, you'll have the chance to work on some of the biggest brands and most exciting projects in the world - all from right here in Upstate New York, and in some cases, from the comfort of your home.
You'll be challenged, but you'll never be on your own. What we offer takes a full team. And we're just that - a team. A group of complementary talents that, when unleashed together, can do anything we set our minds to.
Some of our comprehensive and competitive benefits include:
  • Hybrid work - split your week between working in our office or at home
  • Generous PTO policy, including flex time
  • Paid parental leave
  • Medical, vision, dental benefits
  • Resources for savings and investments such as our 401(k) plan with company match
  • Company-sponsored events and swag
  • Dog friendly work environment
  • Opportunities to learn, develop, network, and connect

Total compensation for this role is designed to be competitive with the market. The anticipated salary range for this Syracuse, NY-based position is $65,000 to $75,000 per year. The final offer will depend on the candidate's experience, skills, abilities, and geographic location, along with other business and organizational considerations. PHG also provides a comprehensive benefits package; for more information, please visit our website.
OUR HIRING PHILOSOPHY
At Pinckney Hugo Group, we believe that diversity improves our agency and helps us to better serve our clients by offering different views, perspectives and experiences. We are committed to creating a diverse environment and team, and aspire to better reflect the brands and people we serve. We strongly encourage people of color, members of the LGBTQAI+ community, people with disabilities and other underrepresented groups to apply to join our team. No matter who you are, you'll find opportunity here. We'll empower you to work on amazing brands with incredible teams, all while giving you the space you need to make this time whatever you want it to be. Apply today and explore all the ways you can grow with us. You'll be glad you did - and we will too.
We'd like to know more about you and why you're interested in PHG. Please be sure to include a cover letter with your resume submission.