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Digital Marketing Jobs in Rochester, NY (NOW HIRING)

Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep understanding of various marketing channels and tools. Analytical Skills: * Strong analytical and data ...

Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep understanding of various marketing channels and tools. Analytical Skills: * Strong analytical and data ...

Social Media Managers 2026

Rochester, NY · On-site +1

$3.9K/mo

  • Dental

Google is looking for a passionate and results-driven Digital Marketing Manager to join our expanding marketing team. This is an exciting opportunity to lead and implement strategic digital marketing ...

Marketing Tutor

Rochester, NY · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Chief Marketing Officer (CMO)

Rochester, NY · On-site

$100 - $160/hr

  • Medical

  • Retirement

  • PTO

Website, SEO, and Digital Presence * Own the website strategy and user experience to support brand ... Marketing Operations, and Technology * Lead scalable, efficient, measurable marketing operations ...

Chief Marketing Officer (CMO)

Rochester, NY · On-site +1

$100K - $160K/yr

  • Medical

  • Retirement

  • PTO

Website, SEO, and Digital Presence · Own the website strategy and user experience to support brand ... Marketing Operations, and Technology · Lead scalable, efficient, measurable marketing operations ...

Chief Marketing Officer (CMO)

Rochester, NY · On-site

$100 - $160/hr

  • Medical

  • Retirement

  • PTO

Website, SEO, and Digital Presence * Own the website strategy and user experience to support brand ... Marketing Operations, and Technology * Lead scalable, efficient, measurable marketing operations ...

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

Develop a comprehensive paid media and digital marketing strategy for Soleo's owned and operated digital brands. Be prepared to think differently and introduce creative solutions for driving brand ...

Marketing Channel Strategy Senior Associate

Rochester, NY · On-site

$55K - $187K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

In this role, you will craft customer-centric copy across digital channels, support priority campaign planning and execution, and build relationships with marketing channel owners using a broad range ...

Develop a comprehensive paid media and digital marketing strategy for Soleo's owned and operated digital brands. Be prepared to think differently and introduce creative solutions for driving brand ...

Senior Marketing Strategist

Rochester, NY · On-site +1

$60K - $95K/yr

  • PTO

Maintain current knowledge of digital media platforms, algorithms, industry trends, and competitive ... Proven experience translating complex data and marketing metrics into clear business narratives and ...

Account Executive

Rochester, NY · On-site

$50K - $80K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Collaborate with sales support, digital marketing specialists, creative services, and content teams to develop effective campaigns * Monitor campaign performance and provide clients with reporting ...

Showing results 21-40

Digital Marketing information

See Rochester, NY salary details

$36K

$86.6K

$136.7K

How much do digital marketing jobs pay per year?

As of Aug 19, 2026, the average yearly pay for digital marketing in Rochester, NY is $86,589.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $98,700.00 per year, depending on experience, location, and employer.

What is digital marketing?

Digital marketing refers to the use of digital channels, such as websites, social media, email, search engines, and mobile apps, to promote products or services. It involves strategies like content marketing, search engine optimization (SEO), pay-per-click advertising, and social media marketing to reach and engage target audiences online. Digital marketing allows businesses to measure results in real-time, target specific demographics, and optimize campaigns for better performance. It is essential for organizations looking to grow their presence and compete in today’s digital-first marketplace.

What are the qualifications to get a job in digital marketing?

The qualifications and skills that you need to start a career in digital marketing depend on the duties and responsibilities of your position. Employers at digital marketing agencies may seek a degree in marketing or advertising. Writers, graphic designers, and web design professionals should earn a degree in their area of specialization. You can also pursue a postsecondary certificate from a community college. There are professional certifications as well, such as the Digital Marketing Certification from the American Marketing Association. You should maintain a portfolio of work to show employers.

What are the key skills and qualifications needed to thrive as a digital marketing professional, and why are they important?

To thrive as a Digital Marketing professional, you need expertise in content creation, SEO/SEM strategies, analytics, and a solid understanding of marketing fundamentals, often supported by a degree in marketing or relevant certifications. Familiarity with tools like Google Analytics, social media platforms, email marketing software, and advertising platforms such as Google Ads or Facebook Ads Manager is essential. Creativity, adaptability, and strong communication skills help you effectively engage audiences and collaborate across teams. These abilities are crucial for driving online brand growth, measuring campaign performance, and adapting to the fast-changing digital landscape.

What are some common challenges digital marketing professionals face when adapting to new platforms or technologies?

Digital marketing professionals often encounter challenges when integrating new platforms or technologies, such as staying updated with rapidly evolving algorithms, learning new tools efficiently, and ensuring consistent brand messaging across diverse channels. Adapting quickly while maintaining campaign effectiveness requires ongoing learning and flexibility. Collaborating closely with other team members, such as content creators and data analysts, helps ensure smooth adoption and maximizes the potential of new digital solutions.

What is the difference between Digital Marketing vs Content Marketing?

AspectDigital MarketingContent Marketing
FocusBroad online promotion strategies including SEO, PPC, email, social mediaCreating and distributing valuable content to attract and engage audiences
SkillsSEO, SEM, analytics, social media managementContent creation, storytelling, copywriting
Work EnvironmentDigital agencies, marketing departments, freelanceContent teams, marketing agencies, in-house marketing
CertificationsGoogle Ads, HubSpot, Facebook BlueprintContent marketing certifications, HubSpot, Content Marketing Institute

Digital Marketing encompasses a wide range of online promotional tactics, while Content Marketing specifically focuses on creating valuable content to attract and retain audiences. Both roles often overlap but serve different strategic purposes within digital campaigns.

Can I start digital marketing with no experience?

Digital marketing is accessible to beginners, and many entry-level roles do not require prior experience. Gaining skills in areas like social media, SEO, and analytics through online courses or certifications can help you start a career in this field. Practical experience, such as internships or personal projects, also enhances employability.

Is digital marketing a good job?

Digital marketing is a growing field offering opportunities in areas such as content creation, social media management, and data analysis. It often requires skills in SEO, analytics tools, and communication, with roles available in various industries and flexible schedules. Job satisfaction depends on individual interests and career goals.

What do digital marketing jobs do?

Digital marketing jobs involve creating and managing online campaigns to promote products or services, using tools like social media, email, search engines, and analytics. Professionals in this field develop content, optimize websites, and analyze data to improve marketing effectiveness and reach target audiences.

What are the most commonly searched types of Digital Marketing jobs in Rochester, NY?

The most popular types of Digital Marketing jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Digital Marketing jobs?

Cities near Rochester, NY with the most Digital Marketing job openings:

Infographic showing various Digital Marketing job openings in Rochester, NY as of August 2026, with employment types broken down into 95% Full Time, and 5% Part Time. Highlights an 85% In-person, 5% Hybrid, and 10% Remote job distribution, with an average salary of $86,589 per year, or $41.6 per hour.

Growth Hacker - Remote

EnthuZiastic

Rochester, NY • On-site

Full-time

Re-posted 28 days ago


Job description

About Us

Our mission is to bring people together and connect them into a community to nurture each other. We aim to share a conducive environment, a joyous space to grow and excel; a world brimming with selfless love and enough kindness. We strive to enrich each of our lives with kaleidoscopic memories we make here - vibrant, lively, of all hues and colors.

Job Description

This is a remote position.

User Acquisition:

  • Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising.

Conversion Rate Optimization:

  • Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Product Development:

  • Collaborate with product teams to improve user experience, optimize product features, and iterate based on user feedback to drive growth.

Customer Retention:

  • Develop strategies to increase customer retention and reduce churn through engagement, loyalty programs, and targeted communication.

Data Analysis:

  • Collect and analyze data to gain insights into user behaviour, product usage, and marketing performance.

  • Use data-driven decisions to guide growth strategies and experiments.

Viral Marketing:

  • Create and implement strategies to encourage users to refer others to the product or service through viral marketing techniques.

Content Marketing:

  • Develop and distribute high-quality content that educates, informs, and engages the target audience, driving traffic and brand awareness.

Experimentation:

  • Plan and execute rapid, iterative experiments to test growth hypotheses and identify effective strategies.

  • Continuously refine and scale strategies based on experiment results.

Marketing Automation:

  • Implement marketing automation tools and workflows to streamline and personalize user communication and engagement.

Budget Management:

  • Manage and allocate budgets effectively across various growth channels, ensuring a positive return on investment.

Reporting and Analysis:

  • Provide regular reports on growth performance, including key metrics and insights to relevant stakeholders.
Requirements

Digital Marketing Expertise:

  • Proven experience in digital marketing, with a deep understanding of various marketing channels and tools.

Analytical Skills:

  • Strong analytical and data interpretation skills, including proficiency in data analysis tools and platforms.

Technical Proficiency:

  • Familiarity with marketing automation tools, A/B testing platforms, web analytics, and data visualization tools.

Creativity:

  • Ability to think creatively and develop unique strategies to achieve growth.

Communication Skills:

  • Effective communication skills for collaborating with cross-functional teams and presenting findings and strategies to stakeholders.

Entrepreneurial Mindset:

  • A proactive and entrepreneurial spirit with a willingness to take calculated risks and adapt to changes.

Adaptability:

  • Ability to stay updated with the latest trends in marketing and technology and adapt strategies accordingly.

Project Management:

  • Strong project management skills to handle multiple growth initiatives simultaneously.

Experience with Startups:

  • Experience working in a startup environment or high-growth company is often preferred.

Continuous Learning:

  • A commitment to ongoing learning and professional development in growth hacking.
Benefits
  • Opportunity to be a part of a dynamic growth focused tech startup.

  • Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.

  • Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.

  • Fun-loving environment and caring team mates and inclusive culture of the company.