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TAG Digital Marketing

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Digital Marketing Specialist

Orlando, FL · Remote

$55K - $65K/yr

S. Remote) As a Digital Marketing Specialist, you will combine creative and analytical skills to drive visibility, engagement, and performance across our digital channels. You'll own SEO and AEO ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

Red Moon Marketing

Digital Marketing Coordinator

Charlotte, NC · On-site

$42K - $55K/yr

Digital Marketing Coordinator Location: Charlotte, NC Employment Type: Hybrid (3-4 days in-office) About Red Moon Marketing Founded in Charlotte, NC in 2002, Red Moon Marketing provides full-service ...

TriMark Digital

Digital Marketing Intern

Raleigh, NC · On-site

We're seeking a passionate, energetic self-starter to join our team as a Digital Marketing Intern. Unlike most internships, we expect you to get in and get your hands dirty by working on active ...

TriMark Digital

Digital Marketing Intern

Raleigh, NC · On-site

We're seeking a passionate, energetic self-starter to join our team as a Digital Marketing Intern. Unlike most internships, we expect you to get in and get your hands dirty by working on active ...

TAG Digital Marketing

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Digital Marketing Account Manager

Orlando, FL · Remote

$60K - $65K/yr

S.-based, experienced, and self-driven Digital Account Manager with a genuine passion for digital marketing to join our team. This full-time remote position offers a flexible work environment ...

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Digital Marketing information

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$36.5K

$87.7K

$138.5K

How much do digital marketing jobs pay per year?

As of Aug 17, 2026, the average yearly pay for digital marketing in the United States is $87,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What is digital marketing?

Digital marketing refers to the use of digital channels, such as websites, social media, email, search engines, and mobile apps, to promote products or services. It involves strategies like content marketing, search engine optimization (SEO), pay-per-click advertising, and social media marketing to reach and engage target audiences online. Digital marketing allows businesses to measure results in real-time, target specific demographics, and optimize campaigns for better performance. It is essential for organizations looking to grow their presence and compete in today’s digital-first marketplace.

What are the qualifications to get a job in digital marketing?

The qualifications and skills that you need to start a career in digital marketing depend on the duties and responsibilities of your position. Employers at digital marketing agencies may seek a degree in marketing or advertising. Writers, graphic designers, and web design professionals should earn a degree in their area of specialization. You can also pursue a postsecondary certificate from a community college. There are professional certifications as well, such as the Digital Marketing Certification from the American Marketing Association. You should maintain a portfolio of work to show employers.

What are the key skills and qualifications needed to thrive as a digital marketing professional, and why are they important?

To thrive as a Digital Marketing professional, you need expertise in content creation, SEO/SEM strategies, analytics, and a solid understanding of marketing fundamentals, often supported by a degree in marketing or relevant certifications. Familiarity with tools like Google Analytics, social media platforms, email marketing software, and advertising platforms such as Google Ads or Facebook Ads Manager is essential. Creativity, adaptability, and strong communication skills help you effectively engage audiences and collaborate across teams. These abilities are crucial for driving online brand growth, measuring campaign performance, and adapting to the fast-changing digital landscape.

What are some common challenges digital marketing professionals face when adapting to new platforms or technologies?

Digital marketing professionals often encounter challenges when integrating new platforms or technologies, such as staying updated with rapidly evolving algorithms, learning new tools efficiently, and ensuring consistent brand messaging across diverse channels. Adapting quickly while maintaining campaign effectiveness requires ongoing learning and flexibility. Collaborating closely with other team members, such as content creators and data analysts, helps ensure smooth adoption and maximizes the potential of new digital solutions.

What is the difference between Digital Marketing vs Content Marketing?

AspectDigital MarketingContent Marketing
FocusBroad online promotion strategies including SEO, PPC, email, social mediaCreating and distributing valuable content to attract and engage audiences
SkillsSEO, SEM, analytics, social media managementContent creation, storytelling, copywriting
Work EnvironmentDigital agencies, marketing departments, freelanceContent teams, marketing agencies, in-house marketing
CertificationsGoogle Ads, HubSpot, Facebook BlueprintContent marketing certifications, HubSpot, Content Marketing Institute

Digital Marketing encompasses a wide range of online promotional tactics, while Content Marketing specifically focuses on creating valuable content to attract and retain audiences. Both roles often overlap but serve different strategic purposes within digital campaigns.

Can I start a digital marketing career with no experience?

Digital marketing is accessible to beginners, and many entry-level roles do not require prior experience. Developing skills in areas like social media, content creation, and analytics, along with certifications such as Google Analytics or HubSpot, can help start a career in this field. Internships and online courses are common ways to gain relevant knowledge and experience.

Can I start digital marketing with no experience?

Digital marketing is accessible to beginners, and many entry-level roles do not require prior experience. Learning skills such as social media management, content creation, and familiarity with tools like Google Analytics can help you start, often through online courses or certifications. Gaining practical experience through internships or personal projects can also improve your chances of entering the field.

Is digital marketing a good job?

Digital marketing is a growing field that offers diverse roles such as content creation, SEO, and social media management. It often requires skills in analytics, communication, and familiarity with tools like Google Analytics and advertising platforms. The job can provide flexible schedules and opportunities for remote work, making it attractive to many professionals.

What are examples of digital marketing jobs?

Examples of digital marketing jobs include roles such as social media manager, content marketer, SEO specialist, email marketing manager, pay-per-click (PPC) analyst, digital marketing analyst, and marketing automation specialist. These positions often require skills in analytics tools, content creation, and campaign management, and may involve working with platforms like Google Ads, Facebook Ads, and marketing automation software.

What do digital marketing jobs do?

Digital marketing jobs involve creating and managing online campaigns to promote products or services, using tools like social media, email, search engines, and analytics. Professionals in this field develop content, optimize websites, analyze data, and use marketing platforms to reach target audiences and improve brand visibility.
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Cities with the most Digital Marketing job openings:

What are the most commonly searched types of Digital Marketing jobs?

The most popular types of Digital Marketing jobs are:

What states have the most Digital Marketing jobs?

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What job categories do people searching Digital Marketing jobs look for?

The top searched job categories for Digital Marketing jobs are:

Digital Marketing jobs near you
Infographic showing various Digital Marketing job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Remote job distribution, with an average salary of $87,719 per year, or $42.2 per hour.

Digital Marketing Specialist

TAG Digital Marketing

Orlando, FL • Remote

$55K - $65K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Posted 16 days ago

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Job description

Marketing Technology Specialist (U.S. Remote)

As a Digital Marketing Specialist, you will combine creative and analytical skills to drive visibility, engagement, and performance across our digital channels. You'll own SEO and AEO (Answer Engine Optimization) efforts, manage email and SMS marketing programs, keep websites current and optimized, produce on-brand creative assets in Canva, and use AI-driven tools to work faster and smarter. You'll also be responsible for tracking performance and turning data into clear, actionable reporting.

About the Role:

As a Digital Marketing Specialist, you will combine creative and analytical skills to drive visibility, engagement, and performance across our digital channels. You'll own SEO and AEO (Answer Engine Optimization) efforts, manage email and SMS marketing programs, keep websites current and optimized, produce on-brand creative assets in Canva, and use AI-driven tools to work faster and smarter. You'll also be responsible for tracking performance and turning data into clear, actionable reporting.

Key Responsibilities:

SEO / AEO

  • Execute onsite and offsite SEO tasks, including keyword research, on-page optimization, and link-building support.
  • Optimize content and site structure for AI-driven answer engines (AEO) alongside traditional search
  • Monitor search and AI-visibility performance and recommend adjustments.

Reporting & Analytics

  • Build and maintain regular performance reports across SEO, email/SMS, website, and campaign channels.
  • Track key metrics, identify trends, and translate data into recommendations for stakeholders.
  • Maintain dashboards and reporting tools to support ongoing decision-making.

Email/SMS Marketing

  • Build, schedule, and manage email and SMS campaigns, including segmentation, automation, and A/B testing.
  • Monitor open rates, click-through rates, response rates, and conversions, and refine campaigns based on results.

Website Updates

  • Perform routine website updates, edits, and maintenance (WordPress or similar CMS).
  • Support landing page builds, form updates, and basic troubleshooting to ensure sites run smoothly.

Creatives / Canva

  • Design marketing creatives — social graphics, email/SMS visuals, ads, and web assets — primarily in Canva.
  • Ensure all creative output aligns with brand guidelines and campaign objectives.

AI Software

  • Use AI-driven tools and platforms to streamline content creation, research, reporting, and workflow efficiency.
  • Stay current on emerging AI marketing tools and recommend new applications for the team.

Qualifications:

  • 4-6 years of experience in digital marketing, with hands-on SEO and email/SMS marketing responsibility.
  • Working knowledge of AEO or a strong interest in adapting SEO practices for AI search environments.
  • Proficiency in Canva or similar design tools.
  • Experience with website content management systems (WordPress preferred).
  • Comfortable using AI-driven tools to enhance efficiency and output quality.
  • Strong analytical skills with experience building or interpreting marketing reports.
  • Excellent communication, problem-solving, and organizational skills.
  • Self-driven, detail-oriented, and adaptable to changing priorities.

What We Offer:

  • Full-time remote position with flexible scheduling.
  • Generous PTO policy and incentive bonuses.
  • Collaborative, fun work environment that values creativity and initiative.
  • Opportunities for specialization, advancement, and professional growth.

Company Description

TAG is a full-service digital marketing agency with over two decades of expertise in delivering results-driven online strategies. Since 1999, we’ve been helping businesses thrive in the ever-evolving digital landscape.

Our core services include Search Engine Marketing (SEM), Digital Advertising, Website Design and Development, Content Creation, Analytics, Conversion Optimization, Social Media Management, and Lead Nurturing. At TAG, we pride ourselves on crafting and managing customized digital marketing strategies that drive measurable results and maximize ROI for our clients.

We partner with businesses of all sizes, from Fortune 500 companies and national franchises to ambitious small business owners, offering tailored solutions to meet unique goals and challenges. Whether it’s scaling a national campaign or amplifying local presence, TAG is committed to driving success for our clients through innovation, expertise, and collaboration.