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Digital Manager Jobs in Indiana (NOW HIRING)

Interra Credit Union

Digital Product Specialist

Goshen, IN

$103K - $103K/yr

Manage release execution, including monitoring performance and resolving issues post-launch. Maintain and optimize assigned digital platforms, identifying opportunities for improvement, modernization ...

Interra Credit Union

Digital Product Specialist

Goshen, IN · On-site

$103K - $103K/yr

Manage release execution, including monitoring performance and resolving issues post-launch. Maintain and optimize assigned digital platforms, identifying opportunities for improvement, modernization ...

Pwc

Digital Manufacturing, Manager

Indianapolis, IN

$99K - $232K/yr

Demonstrates extensive knowledge and experience with and a proven record of success to deliver advisory services in Digital Automation. Demonstrates extensive abilities to lead and manage a diverse ...

Danaher

Digital Analyst Internships

South Bend, IN · On-site

$96K - $114K/yr

About Digital Analyst Roles at Danaher Are you passionate about data, customer experience, and ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...

Danaher

Digital Analyst Internships

Evansville, IN · On-site

$93K - $111K/yr

About Digital Analyst Roles at Danaher Are you passionate about data, customer experience, and ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...

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All JobsDigital JobsDigital Manager JobsDigital Manager Jobs in Indiana

Digital Manager information

See Indiana salary details

$13.8K

$88.4K

$156.1K

How much do digital manager jobs pay per year?

As of Jul 18, 2026, the average yearly pay for digital manager in Indiana is $88,419.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,100.00 and $109,000.00 per year, depending on experience, location, and employer.

What does a Digital Manager do?

A Digital Manager oversees a company's digital presence, including managing websites, social media channels, and online marketing campaigns. They develop strategies to enhance brand awareness, engage with online audiences, and drive digital growth. Digital Managers often coordinate with various teams to ensure consistency across all digital platforms and analyze data to optimize performance. Their role is essential for businesses looking to maintain a strong and effective online presence in today's digital landscape.

What are the key skills and qualifications needed to thrive as a Digital Manager, and why are they important?

To thrive as a Digital Manager, you need expertise in digital marketing strategies, analytics, and project management, often supported by a degree in marketing, communications, or a related field. Familiarity with tools such as Google Analytics, social media platforms, content management systems (CMS), and possibly certifications like Google Ads or HubSpot is common. Strong leadership, adaptability, and effective communication are crucial soft skills for managing teams and collaborating with stakeholders. These skills ensure the successful planning, execution, and optimization of digital campaigns that drive business growth and engagement.

What is the difference between Digital Manager vs Digital Marketing Specialist?

AspectDigital Manager

Required CredentialsBachelor's degree in marketing, business, or related field; experience in digital campaigns
Work EnvironmentOversees digital projects, manages teams, and develops strategies
Employer & Industry UsageUsed across industries for digital strategy leadership
Common Search & ComparisonViewed as a higher-level role with broader responsibilities

The Digital Manager typically holds a broader strategic role, overseeing digital initiatives and managing teams, whereas a Digital Marketing Specialist focuses on executing specific marketing campaigns. The Digital Manager's responsibilities include planning, strategy, and leadership, while the Specialist handles campaign execution and analytics. Both roles require similar credentials but differ in scope and seniority.

What is the role of a digital manager?

A digital manager oversees a company's online presence, including digital marketing strategies, social media, website management, and analytics. They coordinate campaigns, analyze performance data, and use tools like SEO and content management systems to achieve business goals.

Do digital marketers get paid well?

Digital managers and digital marketers generally earn competitive salaries that vary based on experience, location, and industry. Entry-level roles may start lower, while experienced professionals with skills in analytics, SEO, and paid advertising can command higher pay, especially in larger markets or with specialized certifications.

What is the highest paying digital job?

The highest paying digital job is often a Chief Digital Officer or Chief Technology Officer, roles that oversee digital strategy and technology implementation. These positions typically require extensive experience, leadership skills, and expertise in areas like data analytics, cybersecurity, or digital transformation, with salaries often exceeding six figures annually.

What are the typical challenges a Digital Manager faces when leading cross-functional digital projects?

Digital Managers often navigate challenges such as aligning diverse teams—including marketing, IT, and creative departments—toward unified project goals. Coordinating communication, managing tight deadlines, and balancing stakeholder expectations are common hurdles. Additionally, staying updated on digital trends and ensuring seamless integration of new technologies can be demanding. Successful Digital Managers use strong project management and interpersonal skills to foster collaboration and drive projects to completion.

How to become a digital manager?

To become a digital manager, candidates typically need a bachelor's degree in marketing, communications, or a related field, along with experience in digital marketing, social media, or content management. Developing skills in data analysis, SEO, and digital tools like Google Analytics or marketing platforms is essential. Earning certifications such as Google Ads or HubSpot can also enhance prospects for this role.
What are the most commonly searched types of Digital jobs in Indiana? The most popular types of Digital jobs in Indiana are:
What are popular job titles related to Digital Manager jobs in Indiana? For Digital Manager jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Digital Manager jobs in Indiana look for? The top searched job categories for Digital Manager jobs in Indiana are:
What cities in Indiana are hiring for Digital Manager jobs? Cities in Indiana with the most Digital Manager job openings:
Digital Manager jobs near you
Digital Media Buyer & Website Manager

Digital Media Buyer & Website Manager

Fair Oaks Farms

Fair Oaks, IN • On-site

Full-time

Posted 21 days ago

Job description

About Company:


Position: Digital Media Buyer & Website Manager

Department: Marketing

Reports to: Vice President of Sales & Marketing

Type: Full-Time; Exempt

Position Summary: The Digital Media Buyer & Website Manager is responsible for developing, executing, and optimizing paid media strategies that drive visitation, occupancy, revenue, and brand awareness for the property. This role manages the annual digital advertising budget, executes media buys across multiple digital platforms, coordinates traditional media campaigns, and oversees website content management to support seasonal promotions, events, accommodations, dining, and entertainment offerings. The ideal candidate combines analytical media buying expertise with creative digital marketing skills and a strong understanding of hospitality and tourism marketing.

Duties & Responsibilities

  • Develop and execute paid media campaigns across platforms including Google Ads, Meta (Facebook and Instagram), Viant, YouTube, display networks, and other emerging digital channels.
  • Manage the annual digital advertising budget and allocate spending across key business segments, including hotel, attractions, dining, events, ecommerce, and seasonal promotions.
  • Monitor campaign performance and optimize targeting, bidding strategies, creative assets, and audience segmentation to maximize return on ad spending (ROAS).
  • Create media plans and forecast campaign performance based on business objectives and seasonal demand.
  • Track, analysis, and report campaign metrics including impressions, clicks, conversions, cost-per-acquisition, occupancy impact, and revenue attribution.
  • Collaborate with VP of Sales & Marketing as well as creative agency partners to ensure alignment between marketing initiatives and business goals.
  • Stay current on digital advertising trends, platform updates, audience targeting capabilities, and hospitality marketing best practices.
  • Coordinate radio advertising campaigns throughout the year to support special events, promotions, entertainment acts, seasonal offerings, and brand awareness initiatives.
  • Assist with media scheduling, creative coordination, commercial trafficking, and campaign performance tracking.
  • Work with media vendors and partners to negotiate placements and maximize campaign effectiveness.
  • Manage and maintain the property's website to ensure accurate, timely, and engaging content.
  • Build and update landing pages for seasonal activities, events, promotions, packages, and marketing campaigns.
  • Coordinate website content updates across multiple business segments and departments.
  • Optimize website pages for user experience, conversion performance, and SEO best practices.
  • Monitor website analytics and recommend enhancements to improve engagement, traffic, and conversion rates.
  • Ensure website content reflects current branding, messaging, promotions, and guest experiences.
  • Manage the annual paid media budget and track expenditures against approved allocations.
  • Provide regular reporting on campaign performance, budget utilization, website analytics, and marketing ROI.
  • Report on Key Performance Indicators such as Return on Ad Spend (ROAS), CPAs, Occupancy and Visitation growth, website traffic and conversion rates, campaign engagement metrics and seasonal campaign performance.
  • Develop recommendations for future media investments based on performance data and market trends.
  • Maintain accurate records of media spending, invoices, and vendor contracts.

Qualifications

  • Bachelor’s degree in marketing, Digital Marketing, Communications, Business, Hospitality, or related field.
  • 3–5+ years of experience in digital media buying, digital marketing, or advertising.
  • Hands-on experience managing Google Ads, Meta Ads Manager, and programmatic advertising platforms.
  • Experience managing advertising budgets and performance reporting.
  • Proficiency with Google Analytics, Google Tag Manager, and website content management systems (CMS).
  • Strong analytical, organizational, and project management skills.
  • Excellent communication and collaboration abilities.
  • Preferred Experience in hospitality, tourism, resort, casino, entertainment, or destination marketing.
  • Preferred Experience with Viant, DSP platforms, geofencing, retargeting, and audience segmentation strategies.
  • Knowledge of SEO, conversion rate optimization, and website UX best practices.
  • Familiarity with radio, broadcast, and traditional media advertising.
  • Experience with marketing automation and CRM platforms.
  • Other duties as necessary.