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Digital Engagement Jobs (NOW HIRING)

$33.50K - $38.40K/yr

Digital Engagement Specialist (DEBCC) Through Leading Youth Through Empowerment, this member will support DEBCC's organizational efforts to improve digital outreach, branding consistency, and ...

Digital Engagement Student Worker

Erie, PA · On-site

$36.30K - $41.70K/yr

Position Summary Position Title Digital Engagement Student Worker Posting Number Division Major Gifts & Development Department University Advancement Location Erie, Pa Position Summary Career ...

$33.50K - $38.40K/yr

Digital Engagement Specialist (DEBCC) Through Leading Youth Through Empowerment, this member will support DEBCC's organizational efforts to improve digital outreach, branding consistency, and ...

Under the supervision of the Assistant Director of Digital Engagement for Alumni Affairs, the Digital Engagement Office Assistant will support the development and distribution of emails for the ...

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Digital Engagement information

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$27K

$77.8K

$136.5K

How much do digital engagement jobs pay per year?

As of May 29, 2026, the average yearly pay for digital engagement in the United States is $77,797.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,000.00 and $94,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Engagement Specialist, and why are they important?

To thrive as a Digital Engagement Specialist, you need a solid understanding of digital marketing, content creation, analytics, and audience engagement, often supported by a degree in marketing, communications, or a related field. Familiarity with social media management platforms (like Hootsuite or Sprout Social), email marketing tools, and analytics systems such as Google Analytics is essential. Strong communication, creativity, and adaptability help you build genuine connections with online audiences and respond effectively to trends. These skills are crucial for driving brand awareness, fostering community, and achieving organizational goals in the fast-evolving digital landscape.

How does a Digital Engagement professional typically collaborate with marketing, customer service, and product teams?

Digital Engagement professionals play a pivotal role in aligning messaging and strategy across multiple departments. They often work closely with marketing to craft campaigns that resonate with online audiences, partner with customer service to ensure timely and consistent responses, and provide feedback to product teams based on digital interactions and user sentiment. Regular cross-functional meetings and shared digital platforms are common, enabling seamless communication and coordinated efforts to maximize audience engagement and satisfaction.

What is digital engagement?

Digital engagement refers to how organizations interact with their audience through digital channels such as social media, websites, email, and mobile apps. The goal is to build relationships, increase participation, and foster community by creating meaningful online experiences. Professionals in digital engagement use data-driven strategies and digital tools to communicate, respond, and connect with people in a way that drives awareness and loyalty.

What does a digital engagement specialist do?

A digital engagement specialist manages and enhances a company's online presence by creating and implementing strategies to interact with audiences across social media, websites, and digital platforms. They analyze engagement metrics, develop content, and use tools like social media management software to foster community and increase brand awareness.

What is the difference between Digital Engagement vs Social Media Specialist?

AspectDigital EngagementSocial Media Specialist
Primary FocusEngaging audiences across multiple digital channels, including websites, email, and social mediaCreating, managing, and optimizing content specifically for social media platforms
Required SkillsContent strategy, analytics, cross-channel marketing, communication skillsContent creation, platform-specific knowledge, community management, analytics
Work EnvironmentDigital marketing teams, multi-channel campaigns, online customer engagementSocial media platforms, content calendars, community interaction

Digital Engagement professionals focus on a broad range of digital channels to foster audience interaction, while Social Media Specialists concentrate specifically on social media platforms. Both roles require content skills and analytics, but Digital Engagement covers a wider scope of digital marketing efforts.

More about Digital Engagement jobs
What cities are hiring for Digital Engagement jobs? Cities with the most Digital Engagement job openings:
What are the most commonly searched types of Digital Engagement jobs? The most popular types of Digital Engagement jobs are:
What states have the most Digital Engagement jobs? States with the most job openings for Digital Engagement jobs include:
Infographic showing various Digital Engagement job openings in the United States as of May 2026, with employment types broken down into 84% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $77,797 per year, or $37.4 per hour.
Digital Engagement Manager

Full-time

Posted 28 days ago


Job description

Join us inTelling the Stories of Santa's North Pole!

The Lumistella Company is a global intellectual property company dedicated to bringing Santa's North Pole to life for children around the world through consumer products, original entertainment and brand experiences. We are home to the most iconic and beloved Christmas brands of this generation including The Elf on the Shelf, Elf Pets, and Elf Mates.
The Digital Engagement Manager will serve as the operational engine of Lumistella's digital ecosystem, translating strategy and creativity into precise, platform-ready execution. This role oversees the end-to-end publishing process; including calendar alignment, asset preparation, scheduling, QA, and live deployment; ensuring all content appears accurately, consistently, and optimized across channels. Acting as the cross-functional connector between Content, Creative, Project Management, Growth, Brand, Legal, and external influencer partners, they manage the unified editorial calendar, uphold brand safety and compliance standards, and oversee creator content workflows. While not responsible for developing creative narratives, this leader ensures every digital asset is delivered seamlessly, on time, and aligned with platform best practices to maximize performance and brand integrity.
The Digital Engagement Manager will:
  • Own the social publishing calendar, aligning content across social, blog, and email.
  • Translate brand priorities, product launches, and cultural moments into a cross-channel editorial plan.
  • Integrate UGC, trends, and lifecycle messaging in partnership with Growth to align paid and organic efforts.
  • Oversee influencer and creator initiatives in partnership with agency teams.
  • Lead creator briefing, content review, and performance optimization.
  • Ensure brand standards, disclosures (FTC/COPPA), and seamless integration into the publishing calendar.
  • Manage the end-to-end publishing pipeline (asset delivery, QA, scheduling, go-live).
  • Ensure content meets platform best practices, accessibility, tagging, and compliance standards.
  • Maintain documentation, workflows, and platform operations (account structure, verification, etc.).
  • Partner across Brand, Legal, Growth, PR, Customer Care, and international teams to ensure alignment and brand integrity.
  • Maintain asset permissions, UGC approvals, and clear escalation processes.
  • Analyze performance data with Analytics to refine cadence, content mix, and platform prioritization.
  • Provide actionable recommendations to improve engagement and impact.
  • Lead and develop a Social Media Specialist and seasonal team members.
  • Establish clear workflows and coverage plans to support high-volume periods while maintaining quality and accuracy.
If you want to be one of us...
The idealcandidatewill bring:
  • 5-7 years insocial media, publishing operations, or digital content management.
  • Experience managing influencer/creator programs.
  • Experience with brand storytelling, copy editing, and channel-specific writing.
  • Strong operational skills: deadlines, documentation, multi-platform publishing,processand systems-thinking mindset.
  • Experience navigating content reviews acrossmany teams and stakeholders.
  • Familiarity with Sprout, Meta Suite, CMS tools, analytics dashboards, and content calendars.
Education requirements:
  • Bachelor's degree in Marketing, Communications, Digital Media, Business, Public Relations, or a related field
The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of essential functions, responsibilities or requirements. A full and complete copy of the Job Description is available upon request.

Want to Know More?
To learn more about our company, check out our web site at:www.Lumistella.com.
The Lumistella Companyis an equal employment opportunity employer.
Employment Type: Full-Time