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Digital Communications information

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$41.5K

$76.4K

$112K

How much do digital communications jobs pay per year?

As of Jun 6, 2026, the average yearly pay for digital communications in the United States is $76,442.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $91,000.00 per year, depending on experience, location, and employer.

What is the difference between Digital Communications vs Content Marketing Specialist?

AspectDigital CommunicationsContent Marketing Specialist
Primary FocusManaging digital messaging, public relations, and online brand presenceCreating and distributing content to attract and engage audiences
Skills & CertificationsCommunication skills, digital media tools, PR knowledgeContent creation, SEO, social media marketing
Work EnvironmentCorporate communications, PR agencies, digital media teamsMarketing departments, advertising agencies, digital media firms

Digital Communications and Content Marketing Specialists both operate in digital media but focus on different aspects. Digital Communications emphasizes managing online messaging and public relations, while Content Marketing focuses on creating engaging content to attract customers. Both roles often require strong communication skills and familiarity with digital tools, but their daily tasks and objectives differ.

What are the key skills and qualifications needed to thrive as a Digital Communications Specialist, and why are they important?

To thrive as a Digital Communications Specialist, you need a strong grasp of writing, editing, digital marketing principles, and a relevant degree in communications or a related field. Familiarity with content management systems (CMS), social media platforms, analytics tools, and email marketing software is typically required. Excellent interpersonal skills, creativity, and the ability to adapt messaging for different audiences help someone excel in this role. These skills are essential for effectively engaging audiences, building brand reputation, and ensuring clear, consistent digital messaging.

What are digital communications?

Digital communications refer to the use of digital channels and tools to share information, promote brands, and engage audiences online. This field includes managing social media, email marketing, websites, and digital content such as videos and graphics. Professionals in digital communications develop strategies to effectively convey messages and build relationships with stakeholders in the digital space. They also analyze data to measure the success of campaigns and adjust tactics as needed. The goal is to ensure clear, consistent, and impactful communication across all digital platforms.

What are some common challenges faced by professionals in Digital Communications, and how can they be addressed?

Professionals in Digital Communications often face challenges such as rapidly evolving technology platforms, maintaining consistent messaging across multiple channels, and managing real-time feedback from audiences. Staying up-to-date with the latest digital tools and trends is essential, as is collaborating closely with marketing, design, and IT teams to ensure cohesive communication strategies. Proactively seeking professional development opportunities and cultivating strong project management skills can help Digital Communications specialists adapt and thrive in this dynamic environment.
More about Digital Communications jobs
What cities are hiring for Digital Communications jobs? Cities with the most Digital Communications job openings:
What are the most commonly searched types of Digital Communications jobs? The most popular types of Digital Communications jobs are:
What states have the most Digital Communications jobs? States with the most job openings for Digital Communications jobs include:
Digital Communications jobs near you
Infographic showing various Digital Communications job openings in the United States as of May 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $76,442 per year, or $36.8 per hour.
Manager Digital Communications

Manager Digital Communications

Sunrise Systems, Inc.

Chicago, IL • Hybrid

$45 - $50/hr

Other

Medical, Dental, Vision

Posted 16 days ago

Job description

Job Title: Manager, Digital Communications Location: Chicago, IL 60631 Duration: 6 Months (Temp to Perm)
Job Schedule-Hybrid-4/1- In office Monday-Thursday, WFH Friday
Job Description:

  • The Manager, Digital Communications, will be responsible for creating, maintaining, and measuring digital communications for Client Benefits and its brands. This role will primarily support the development and execution of all corporate websites and related projects for Benefits, Workplace Solutions, Combined US and Combined Canada and will report to the Director, Digital Communications.
  • This position will be charged with creating, executing and optimizing varied web properties and other digital communications initiatives that support the business goals of the organization.
  • Responsibilities:
  • Create, maintain, measure and optimize websites for Client Benefits, including regular content review and updates, new pages and functionality, and regular measurement and optimization to ensure positive ROI.
  • Take the lead in managing projects related to client Benefits websites, including project scoping, timelines and resource allocations necessary to execute project needs.
  • Ensure functionality, accessibility, and compliance and legal approval of all websites and other digital assets through an environment of continuous improvement, quality assurance and collaboration.
  • Manage dedicated IT, developer, and platform team resources as needed to remediate broken links, functionality issues, and platform outages.
  • Consult with Marketing colleagues and business owners to optimize existing digital platforms and tools and deploy new digital solutions to meet their business objectives and produce best-in-class digital experiences.
  • Produce regular measurement reports with analysis and data-based improvement recommendations.
  • Contribute strategic, creative, SEO, and UX ideas and solutions, assist with developing omnichannel campaigns across digital platforms, advise on breakthrough and emerging digital communications technology and implementation strategies,

Required Skills and Experience

  • 5-7 years of related experience in website management, digital communications and/or UX strategy development.
  • Web page authoring and CMS ownership (AEM), SEO, Figma, Google Analytics and report design/management.
  • Digital communications measurement frameworks and analysis, including the ability to translate results data into actionable insights and suggestions across the digital ecosystem.
  • Insurance experience, or experience in a highly regulated industry, preferred.

Education:

  • Bachelor's degree required in Communications, Digital Marketing, or related fields and equivalent experience.
  • Digital marketing certification (e.g., Google Analytics) a plus.

The hourly rate for this position is between $45-50 per hour.  

Factors which may affect starting pay within this range may include [geography/market, skills, education, experience and other qualifications of the successful candidate]. 

Benefits:
Sunrise offers ACA compliant medical coverage/dental insurance/vision insurance to all employees. We also offer Sick time benefits as required per State regulations.

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