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Digital Campaign Manager Jobs (NOW HIRING)

24 Seven Talent

Digital Campaign Manager

Hoboken, NJ

$50 - $55/hr

The ideal candidate will have 3-5 years professional experience with End-to-End Digital Media Campaign Management Digital Media Planning and professional experience managing a media mix of more than ...

Hearst

Digital Campaign Manager

Houston, TX

Digital Campaign Manager The Digital Campaign Manager is a key driver of campaign success, overseeing the end-to-end execution and performance of digital advertising across multiple platforms. From ...

Granicus

Digital Campaign Manager

$83K - $100K/yr

The Digital Marketing Manager will report to the Director of Marketing Communications and will work closely with all areas of the marketing team. Granicus is looking for a collaborative and ...

Granicus

Digital Campaign Manager

$83K - $100K/yr

The Digital Marketing Manager will report to the Director of Marketing Communications and will work closely with all areas of the marketing team. Granicus is looking for a collaborative and ...

Acxiom LLC

Sr. Campaign Manager

The Digital Campaign Manager is responsible for the end-to-end orchestration of marketing campaigns across email, digital, and direct mail channels. This role involves planning, executing, and ...

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How much do digital campaign manager jobs pay per year?

As of May 29, 2026, the average yearly pay for digital campaign manager in the United States is $81,992.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $92,000.00 per year, depending on experience, location, and employer.

What Is a Digital Campaign Manager?

A digital campaign manager is responsible for managing lead generation, online media development, and social media marketing campaigns. As a digital campaign manager, your job duties include designing campaign brand materials, overseeing ongoing digital campaign operations, and creating an environment that drives new marketing leads for the organization. Your goal is to promote a company’s products or services and create brand awareness. The qualifications for this career include a degree in marketing, advertising, or digital media as well as experience producing online content. You must also have excellent written and verbal communication skills and be able to manage competing priorities.

What are the key skills and qualifications needed to thrive as a Digital Campaign Manager, and why are they important?

To thrive as a Digital Campaign Manager, you need expertise in digital marketing strategy, analytics, and campaign execution, often supported by a bachelor's degree in marketing or a related field. Familiarity with tools such as Google Ads, Facebook Ads Manager, Google Analytics, and marketing automation platforms is typically required, along with certifications like Google Ads or HubSpot. Exceptional project management, creative thinking, and strong communication skills help you stand out in this role. These skills are crucial for designing effective campaigns, optimizing performance, and achieving measurable business outcomes in a rapidly evolving digital landscape.

What are some common challenges Digital Campaign Managers face when coordinating cross-channel campaigns?

Digital Campaign Managers often encounter challenges in ensuring consistent messaging and branding across multiple channels, such as social media, email, and display ads. Aligning the timing and targeting of campaigns can require close collaboration with creative, analytics, and media buying teams. Additionally, tracking and attributing results accurately across platforms can be complex, often necessitating advanced knowledge of analytics tools and proactive communication to troubleshoot discrepancies. Adapting quickly to changing digital trends and platform algorithms is also a key part of the role.

What does a Digital Campaign Manager do?

A Digital Campaign Manager is responsible for planning, executing, and optimizing online marketing campaigns across various digital channels such as social media, email, search engines, and display advertising. Their main goal is to increase brand awareness, drive website traffic, and generate leads or sales. They analyze campaign performance data, adjust strategies as needed, and coordinate with creative and technical teams to ensure the campaigns meet business objectives. Digital Campaign Managers also stay updated on the latest digital marketing trends and tools to maximize campaign effectiveness.

What is the difference between Digital Campaign Manager vs Digital Marketing Specialist?

AspectDigital Campaign ManagerDigital Marketing Specialist
Primary FocusPlanning and executing digital advertising campaignsDeveloping overall digital marketing strategies and content
Skills & CertificationsCampaign management tools, analytics, certifications like Google AdsSEO, content creation, social media skills, certifications vary
Work EnvironmentAgency or corporate marketing teams, project-basedBroader marketing teams, content-focused
Common UsageManaging specific campaigns, performance trackingCreating marketing plans, content, and brand awareness

The Digital Campaign Manager primarily focuses on executing and managing specific digital advertising campaigns, utilizing tools like Google Ads and analytics. In contrast, the Digital Marketing Specialist develops broader marketing strategies, including content creation and SEO. Both roles often work within marketing teams but differ in scope and responsibilities, with the Campaign Manager emphasizing campaign performance and the Specialist focusing on overall digital presence.

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Digital Campaign Manager jobs near you

Digital Campaign Manager

Hearst Newspapers

Houston, TX

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 20 days ago

Job description

Digital Campaign Manager

The Digital Campaign Manager is a key driver of campaign success, overseeing the end-to-end execution and performance of digital advertising across multiple platforms. From accurate order setup to flawless creative deployment and timely optimization, this role ensures every campaign runs smoothly and delivers results. You'll serve as a central liaison between internal teams, agencies, and partners, keeping communication clear and execution precise. The ideal candidate brings sharp attention to detail, strong technical acumen, and thrives in a fast-paced, deadline-driven digital environment.

Key Responsibilities

  • Ensure end-to-end quality assurance for digital campaigns, validating rates, targeting, placements, formats, and creative across platforms such as Google Ad Manager and various DSPs
  • Test and troubleshoot rich media and third-party creative to ensure proper functionality across ad-serving environments
  • Confirm all ad components meet technical, creative, and legal standards, including IAB, GDPR, and CCPA compliance
  • Monitor and optimize in-flight campaigns across platforms, placements, and creative variations to drive performance
  • Resolve technical issues involving HTML, JavaScript, ad tags, and third-party trackers
  • Collaborate with ad operations teams to support new product rollouts and targeting capabilities
  • Partner with sales teams to balance campaign performance with user experience and compliance
  • Manage campaign pacing, performance reporting, and key metrics, communicating updates regularly to internal stakeholders
  • Work closely with Campaign Performance Managers and Digital Planners to execute marketing plans
  • Maintain timely and accurate daily/weekly reporting and communicate updates to internal stakeholders.
  • Manage order details through Salesforce environment.

What It Takes to Succeed

  • Attention to Detail: Strong quality assurance mindset with the ability to identify and resolve campaign issues before and during launch
  • Technical Aptitude: Comfortable working with ad-serving platforms, ad tags, HTML, and JavaScript in a digital advertising environment
  • Analytical Skills: Ability to monitor performance, identify trends, and optimize campaigns to meet delivery and performance goals
  • Organization: Effectively manage multiple campaigns, timelines, and priorities in a fast-paced environment
  • Collaboration: Work closely with sales, planning, ad operations, and corporate teams to execute campaigns successfully
  • Communication: Clear and timely communication with internal stakeholders regarding campaign status, performance, and issues
  • Adaptability: Flexible and responsive when managing shifting priorities and evolving digital products

Qualifications

  • Bachelor's degree required
  • Previous experience in digital media planning or buying
  • Ad operations and digital trafficking experience
  • Experience with Google Ad Manager strongly preferred
  • Understanding of digital advertising operations, including ad tag construction (basic knowledge required; advanced understanding a strong plus)
  • Strong analytical, organizational, and multitasking skills
  • Proficiency in Excel, PowerPoint, Word, and Outlook

  • Ability to work independently, prioritize effectively, and problem-solve in deadline-driven environments

 This position does not provide sponsorship. All applicants should have the right to work in the US without immigration sponsorship.

Our Benefits

At Hearst Newspapers, we not only support our employees through personal and professional development, but we also believe in promoting everyone's physical, financial, and emotional wellbeing-and that of their families. Our industry-leading benefits include:

  • Physical Wellbeing: Medical, dental, and vision coverage to keep you and your family healthy
  • Invest for the Future: Competitive retirement plan with matching program in most markets
  • Generous Paid Time Off: Recharge with ample time off, including holidays and vacation
  • Paid Parental Leave: Support for growing families, with paid leave for new parents
  • Monthly Child & Dependent Care Reimbursement: Financial support for the care of your loved ones
  • Emotional Wellbeing: Be your best self with our mental wellness benefits
  • LGBTQ+ & Inclusive Health Services: Inclusive healthcare designed for every individual's unique needs
  • Fertility Coverage & Menopause Support: Helping you along every step of your family journey
  • Pet Wellness Reimbursement & Rover Credits: We care about your pets too-helping you keep them happy and healthy

HNP Overview

With 2,500 employees across the nation, Hearst Newspapers (HNP) represents a network of 28 daily and 50 weekly publications, including the Austin American-Statesman, Houston Chronicle, San Antonio Express-News, San Francisco Chronicle, and Times Union (Albany). Our portfolio also includes several top digital-only news and lifestyle sites such as Chron, CT Insider, MySA, and SFGATE, along with marketing services businesses like Medium Giant and entertainment brands such as King Features Syndicate.

At HNP, we're investing in new and innovative ways to tell stories-growing newsrooms, diversifying tools, and evolving platforms-to support the millions of people who trust us each month to help them make decisions, take action, and be inspired.

Be part of something bigger - Your Headline Awaits.

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