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Digital Asset Manager Jobs in Rochester, NY (NOW HIRING)

Nexstar Media Group

Digital Content Creator

Rochester, NY · On-site

$16.50 - $17.50/hr

Proficiency in web content management systems * Proficiency with Facebook, X, Instagram, TikTok ... The Company's portfolio of digital assets, including its local TV station websites, The Hill and ...

WOWK-TV

Digital Content Creator

Rochester, NY

$16.50 - $17.50/hr

Proficiency in web content management systems * Proficiency with Facebook, X, Instagram, TikTok ... The Company's portfolio of digital assets, including its local TV station websites, The Hill and ...

Tribune Media

Digital Content Creator

Rochester, NY · On-site

$16.50 - $17.50/hr

Proficiency in web content management systems * Proficiency with Facebook, X, Instagram, TikTok ... The Company's portfolio of digital assets, including its local TV station websites, The Hill and ...

Paychex

Digital Marketing Strategist

Rochester, NY · On-site +1

$79K - $124K/yr

Overview The Digital Marketing Strategist supports the development and execution of digital ... messaging, assets, and collateral needed to support campaigns. * Manages consumer insights ...

Fortitude Mining, LLC

Accounts Payable Analyst

Rochester, NY

$22.25 - $29.50/hr

... digital asset infrastructure. Description Fortitude Mining is seeking an Accounts Payable Analyst to own and manage the accounts payable function, exercising independent judgment and discretion over ...

Garber Honda

Digital Retail Sales Manager

Rochester, NY · On-site

$100K/yr

We recognize that the only unique asset a business has is its people, as only the best people make ... of Digital Retail Sales Manager. A qualified candidate will be expected to: * Recruit, hire and ...

Sutherland Global

Director - Research

Rochester, NY · On-site

$134.54 - $201.80/hr

Elevate.ai - first of its kind Digital Experience Platform . Conversational AI + interactive ... Previous experience in a Front Office role for a Bank and/or Asset Manager is plus. * Relevant ...

New

Sutherland

Director - Research

Rochester, NY · On-site

Elevate.ai - first of its kind Digital Experience Platform . Conversational AI + interactive ... Previous experience in a Front Office role for a Bank and/or Asset Manager is plus. * Relevant ...

Sutherland

Director - Research

Rochester, NY · On-site +1

Elevate.ai - first of its kind Digital Experience Platform . Conversational AI + interactive ... Previous experience in a Front Office role for a Bank and/or Asset Manager is plus. * Relevant ...

OX Group

Channel Marketing Coordinator

West Henrietta, NY · On-site

$60K - $70K/yr

Coordinate sales collateral (catalogues, brochures, sell sheets, digital assets, POS signage) * Manage creative projects with designers, printers and agencies * Ensure brand consistency across ...

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Digital Asset Manager information

See Rochester, NY salary details

$13

$45

$79

How much do digital asset manager jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for digital asset manager in Rochester, NY is $45.40, according to ZipRecruiter salary data. Most workers in this role earn between $33.22 and $52.40 per hour, depending on experience, location, and employer.

What is a digital asset manager?

A Digital Asset Manager is a professional responsible for organizing, storing, and managing a company's digital assets such as images, videos, documents, and branding materials. They ensure that these assets are easily accessible, properly cataloged, and securely stored, often using specialized digital asset management (DAM) software. Digital Asset Managers also establish best practices for asset usage, metadata tagging, and rights management to maximize efficiency and brand consistency. Their role is crucial for businesses that rely heavily on digital content for marketing, communication, and operations.

What is the difference between Digital Asset Manager vs Content Manager?

AspectDigital Asset ManagerContent Manager
Primary FocusManaging digital assets like images, videos, and documentsCreating, editing, and managing digital content and articles
Skills & CertificationsDigital asset management systems, metadata, file organizationContent creation, SEO, CMS platforms
Work EnvironmentDigital libraries, media teams, marketing departmentsContent teams, marketing, editorial departments
Industry UsageMedia, marketing, entertainment, corporatePublishing, marketing, media, corporate

While both roles involve digital content, a Digital Asset Manager primarily focuses on organizing and maintaining digital assets, ensuring easy retrieval and proper metadata. A Content Manager concentrates on creating, editing, and publishing content to engage audiences. Both roles often collaborate but serve different core functions within organizations.

How does a digital asset manager typically collaborate with creative and marketing teams?

A Digital Asset Manager works closely with creative and marketing teams by organizing, categorizing, and providing easy access to digital content such as images, videos, and design files. They establish metadata standards and workflows to ensure assets are easy to search for and retrieve, which streamlines campaign development and creative processes. Regular communication is required to understand team needs, troubleshoot access issues, and ensure compliance with brand guidelines. This collaboration helps maintain consistency and efficiency across projects, making the Digital Asset Manager a critical link between content creators and end-users.

What is the average salary for a digital asset manager?

The average salary for a digital asset manager typically ranges from $70,000 to $120,000 annually, depending on experience, location, and industry. Professionals in this role often require skills in digital content management systems, metadata, and asset organization.

What are the key skills and qualifications needed to thrive as a digital asset manager?

To thrive as a Digital Asset Manager, you need expertise in digital asset organization, metadata standards, and a background in library science, information management, or a related field. Familiarity with Digital Asset Management (DAM) systems, cloud storage solutions, and relevant certifications like Certified Digital Asset Manager (CDAM) are highly valuable. Strong attention to detail, communication, and problem-solving skills help you efficiently manage assets and support cross-functional teams. These abilities ensure digital assets are easily accessible, properly maintained, and leveraged to maximize business value.

What is a digital asset manager?

A digital asset manager oversees the development and implementation of an asset management system. In this job, your duties are to inventory digital assets, develop effective databases, monitor all digital asset systems, and supervise new upgrades. Many digital asset managers take on additional responsibilities, such as managing content or providing training for system users. This career requires a bachelor’s degree in computer science, information technology, or a related field. Additional qualifications include knowledge of digital asset management software, strong communication skills, and several years of prior management experience, often with a specific asset management system.

More about Digital Asset Manager jobs
What are the most commonly searched types of Digital Asset jobs in Rochester, NY? The most popular types of Digital Asset jobs in Rochester, NY are:
What are popular job titles related to Digital Asset Manager jobs in Rochester, NY? For Digital Asset Manager jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Digital Asset Manager jobs in Rochester, NY look for? The top searched job categories for Digital Asset Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Digital Asset Manager jobs? Cities near Rochester, NY with the most Digital Asset Manager job openings:
Digital Asset Manager jobs near you
Infographic showing various Digital Asset Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $94,425 per year, or $45.4 per hour.

Digital Content Creator

Nexstar Media Group

Rochester, NY • On-site

$16.50 - $17.50/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 3 days ago

Nexstar Media Group rating

7.0

Company rating: 7.0 out of 10

Based on 103 frontline employees who took The Breakroom Quiz

49th of 76 rated media

Job description

WROC/RochesterFirst is hiring a Digital Content Creator to join our award-winning team. With the credibility and strength of our 75-year trusted brand, WROC/RochesterFirst is Rochester, NY's universal local source for news, weather, and information across all platforms.
Rochester, NY, ranked as the nation's second most affordable housing market, offers an exceptional quality of life-with outstanding dining, lively entertainment, scenic parks and golf courses, and a friendly, welcoming community.
WROC-TV/RochesterFirst.com in Rochester, New York is hiring a Digital Content Creator to work in the newsroom writing, aggregating, and publishing news stories, videos, and multimedia elements to our station's digital platforms. The ideal candidate will be well-versed in web content production, writing, and journalism, and have a working knowledge of the digital media landscape.
Requirements:
  • Strong writing and editing skills, with attention to detail and knowledge of AP style
  • Knowledge of online news journalism and best practices
  • Basic photography, videography and editing for digital delivery
  • Creates engaging stories, videos and imagery for our viewers specific to platforms
  • Gathers information through research, interviews, experience, or attendance of events
  • Proficiency in web content management systems
  • Proficiency with Facebook, X, Instagram, TikTok, YouTube, and other social media platforms required
  • Must be able to work independently and collaboratively in a fast-paced environment
  • Flexibility with working any and all shifts, including nights and/or weekends
  • Copy editing and quality control across our various digital platforms
  • Bachelor's degree in journalism and newsroom experience preferred
  • Basic graphic design experience with Photoshop, Adobe Express preferred
  • Perform other duties as assigned

Compensation: $16.50 - $17.50 an hour commensurate with applicant's experience and skill level.
WROC/RochesterFirst, Nexstar Media Inc. offers excellent benefits including paid vacations, holidays, sick leave, and personal days, health insurance plans, Health Savings and Flexible Spending Accounts, 401K Retirement Plan, paid parental leave, dental, vision, Teladoc, behavioral health services, prescription drug coverage, life insurance plans, paid short term disability, and many more benefit options. Compensation package will be based on experience.
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America's largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar's national television properties include The CW, America's fifth major broadcast network, NewsNation, our national news network providing "News for All America," popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company's portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

What Nexstar Media Group employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Nexstar Media Group

Sourced by ZipRecruiter

Headquartered in Irving, Texas, Nexstar Media Group, Inc. is the largest local broadcast television group in the United States and one of the world’s leading diversified media companies. In June 2023, Nexstar marked 27 years of excellence in local programming and service since Perry A. Sook founded the company. Nexstar owns, operates, programs or provides sales and other services to 200 broadcast stations (including partner stations) and their related low power and digital multicast signals reaching 116 markets or more than 68% of all U.S. television households. Coupled with a growing portfolio of digital media marketing, advertising and content management platforms, Nexstar delivers powerful and innovative digital solutions and services to local and national media companies, advertisers, agencies and brands.

Industry

Broadcasting

Company size

1,001 - 5,000 Employees

Headquarters location

Irving, TX, US

Year founded

1996

Social media

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