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Digital Advertising Strategist Jobs (NOW HIRING)

CaseGuard

Digital Advertising Specialist

Arlington, VA · On-site

CaseGuard is expanding its team and seeking a Digital Advertising Specialist who is passionate ... Campaign Strategy: Collaborate with the marketing team to develop and execute comprehensive paid ...

CaseGuard

Digital Advertising Specialist

Arlington, VA · On-site

CaseGuard is expanding its team and seeking a Digital Advertising Specialist who is passionate ... Campaign Strategy: Collaborate with the marketing team to develop and execute comprehensive paid ...

Pattern

Digital Marketing Manager

Lehi, UT · Hybrid

We need a Digital Advertising Strategist to help transform our digital advertising team into a data-driven performance machine. We want our team members to be proactive and persistent until they are ...

Pattern

Digital Marketing Manager

Lehi, UT · On-site

We need a Digital Advertising Strategist to help transform our digital advertising team into a data-driven performance machine. We want our team members to be proactive and persistent until they are ...

Pattern

Digital Marketing Manager

Lehi, UT · Hybrid

We need a Digital Advertising Strategist to help transform our digital advertising team into a data-driven performance machine. We want our team members to be proactive and persistent until they are ...

Hasana, Inc.

Digital Advertising Associate

Chicago, IL · On-site

The Digital Advertising Associate will generate digital revenue by maintaining relationships with current advertisers, identifying and breaking new business, developing strategic plans, negotiating ...

Rithum

OR · On-site

Building on deep expertise in digital advertising and retail media, you will lead the development and execution of sophisticated media strategies that align to client business goals and performance ...

Rithum LinkedIn Board

OR · On-site

Building on deep expertise in digital advertising and retail media, you will lead the development and execution of sophisticated media strategies that align to client business goals and performance ...

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All JobsDigital Advertising Strategist Jobs

Digital Advertising Strategist information

See salary details

$29.5K

$92.1K

$136K

How much do digital advertising strategist jobs pay per year?

As of Jun 12, 2026, the average yearly pay for digital advertising strategist in the United States is $92,126.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,000.00 and $94,500.00 per year, depending on experience, location, and employer.

What is the difference between Digital Advertising Strategist vs Digital Marketing Manager?

AspectDigital Advertising StrategistDigital Marketing Manager
Primary FocusDeveloping and executing digital ad campaignsOverseeing overall digital marketing strategy
ResponsibilitiesAd placement, targeting, optimizationContent, SEO, social media, analytics
Skills & CertificationsGoogle Ads, Facebook Ads, analytics toolsSEO, SEM, content marketing, analytics
Work EnvironmentAdvertising agencies, digital teamsMarketing departments, agencies

The Digital Advertising Strategist primarily focuses on creating and managing digital ad campaigns, while the Digital Marketing Manager oversees the broader digital marketing strategy, including content, SEO, and social media. Both roles require familiarity with digital tools and analytics, but their scope and responsibilities differ significantly.

What is a Digital Advertising Strategist?

A Digital Advertising Strategist is a marketing professional who plans, executes, and manages online advertising campaigns to reach target audiences and achieve business goals. They analyze data, select appropriate digital channels (such as social media, search engines, and display networks), and optimize campaigns for maximum return on investment. Their responsibilities also include setting budgets, identifying key performance indicators, and staying up-to-date with digital advertising trends and best practices.

How does a Digital Advertising Strategist typically collaborate with creative and analytical teams to optimize campaign performance?

As a Digital Advertising Strategist, you’ll regularly coordinate with both creative teams (such as copywriters and designers) and data analysts to ensure campaigns are not only visually engaging but also data-driven and results-oriented. You’ll contribute insights from campaign analytics to help creatives refine messaging and visuals, while also translating campaign goals into measurable KPIs with the analytics team. This cross-functional collaboration is essential for optimizing ad effectiveness, troubleshooting underperforming campaigns, and continuously improving strategies based on performance data.

What are the key skills and qualifications needed to thrive as a Digital Advertising Strategist, and why are they important?

To thrive as a Digital Advertising Strategist, you need a strong grasp of marketing principles, data analysis, and campaign management, usually supported by a degree in marketing, communications, or a related field. Familiarity with digital ad platforms (such as Google Ads, Facebook Ads Manager), analytics tools, and relevant certifications like Google Ads or Facebook Blueprint are often required. Excellent communication, creativity, and adaptability help you craft compelling campaigns and effectively collaborate with clients and team members. These skills are crucial for driving measurable results, optimizing ad spend, and ensuring campaigns meet business objectives in a rapidly evolving digital landscape.
More about Digital Advertising Strategist jobs
What cities are hiring for Digital Advertising Strategist jobs? Cities with the most Digital Advertising Strategist job openings:
What job categories do people searching Digital Advertising Strategist jobs look for? The top searched job categories for Digital Advertising Strategist jobs are:
Digital Advertising Strategist jobs near you
Infographic showing various Digital Advertising Strategist job openings in the United States as of June 2026, with employment types broken down into 11% Full Time, 72% Part Time, 6% Temporary, and 11% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $92,126 per year, or $44.3 per hour.
Senior Digital Advertising Specialist

Senior Digital Advertising Specialist

Campaignium

Springfield, MO

Other

Medical, Dental, Vision, Retirement, PTO

Posted 21 days ago

Job description

Description

Are you a results-driven advertising expert with a passion for crafting impactful campaigns that drive growth? At Campaignium, we're looking for a Senior Advertising Specialist to take our marketing efforts to the next level.

In this role, you'll lead strategic advertising initiatives across platforms like Google Ads, Facebook, Amazon, and more, ensuring our brand reaches the right audience at the right time. With a sharp eye for data and a creative mindset, you'll play a key role in shaping our advertising strategy, optimizing performance, and driving measurable results.

If you thrive in a fast-paced e-commerce environment, have a proven track record in digital advertising, and love turning insights into action, we'd love to have you on our team!


Essential Duties & Responsibilities

  • Implement online advertising (search, display, video, social, geofencing, and more) campaigns for numerous service-based and eCommerce-based clients
  • Perform occasional keyword research for campaigns, as needed
  • Write advertising copy as needed (or collaborate with the Content Team)
  • Review, analyze, and audit campaigns to meet goals and ensure successful campaigns 
  • Optimize campaigns when needed in a timely fashion
  • Troubleshoot any technical, tracking or performance issues
  • Monitor budgets by comparing and analyzing actual results with plans and forecasts
  • Prepare marketing reports by collecting, analyzing, and summarizing campaign data 
  • Participate in client meetings to present reports and discover opportunities for growth
  • Provide technical support to sales and the creative team
  • Support company by researching and reporting on advertising platform updates and new functionality
  • Stay up to date with various certifications, new features, and new tools
  • Collaborate with cross-functional teams to achieve advertising goals and key deliverables for client and internal projects
  • Work with Ad Team Manager to grow existing customer relationships, strengthen advertising services and develop new revenue streams
  • Inspire and mentor advertising team members by providing guidance, clear direction, problem solving and client management skills
  • Complete other duties as assigned

Requirements

Skills & Qualifications

  • High attention to detail & organization
  • Strong passion for marketing and advertising
  • Willingness to learn new skills and advertising innovations
  • Ability to handle large volumes of data, campaigns, and clients
  • Strong analytical and problem-solving skills
  • Project management or client campaign management experience

Experience

  • Bachelor's degree in marketing, advertising or equivalent degree preferred
  • 3+ years of online advertising experience
  • 2+ years of agency-side experience working with multiple clients
  • 2+ years experience working with E-commerce clients
  • Certification in Google Ads: Measurement, Search, Display, Video, Shopping and Google Analytics is preferred 

Location

  • We're looking for applicants who live in the Springfield, Missouri area or elsewhere and are willing to relocate.

Compensation & Benefits

  • Salary range depends on experience
  • Medical, Dental, Vision and FSA/HSA available first of the month after hire
  • Employee Assistance Program
  • Retirement plan: 401(k) company match
  • 100% paid maternity and paternity leave up to 16 weeks
  • 2 to 4 weeks paid time off
  • 14 company-paid days off each year, including all major holidays
  • Flex time available
  • Paid continuing education

Job Type Full-time


EEO Our mantra really says it all. You're the only you this world's got. Each individual who walks through our doors is unique. Regardless of your gender, race, sexuality or worldview, we promise to support and celebrate those differences. Diversity is fundamental to our continued success. So it goes without saying (although we'll say it anyway) that Campaignium is an equal-opportunity employer.

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