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Destination Marketing Manager Jobs in Indiana (NOW HIRING)

From specialty concept stores for the NBA and NHL to iconic clubhouse destinations for the Yankees ... Lead day-to-day management for selected retail marketing portfolio, serving as the primary point of ...

... destination. You'll oversee all aspects of the store's operations, including sales performance, staff development, inventory control, event management, community engagement, marketing, and customer ...

... destination. You'll oversee all aspects of the store's operations, including sales performance, staff development, inventory control, event management, community engagement, marketing, and customer ...

Develop and maintain expert level knowledge of partner hotel and destination assets, staying ... Bachelor's degree in business management, sales/marketing, or a related field is preferred or the ...

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Destination Marketing Manager information

See Indiana salary details

$31.4K

$79.4K

$138.5K

How much do destination marketing manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for destination marketing manager in Indiana is $79,444.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,100.00 and $93,300.00 per year, depending on experience, location, and employer.

What does a destination marketing manager do?

A Destination Marketing Manager is responsible for promoting a specific location, such as a city, region, or country, to attract tourists and business travelers. They develop and implement marketing strategies, coordinate campaigns, and collaborate with local businesses, tourism boards, and government agencies. Their goal is to increase visitor numbers, enhance the destination’s image, and boost economic growth through tourism.

How does a destination marketing manager typically collaborate with local stakeholders to promote a region?

Destination Marketing Managers frequently work alongside local tourism boards, hospitality businesses, government agencies, and community organizations to craft cohesive marketing strategies. Effective collaboration ensures that promotional campaigns accurately reflect the region's unique attractions and align with stakeholder goals. Regular meetings, joint events, and feedback sessions are common, fostering strong relationships and enabling the manager to coordinate resources and messaging for maximum impact. This collaborative approach is essential for building a unified brand and attracting more visitors to the destination.

What are the key skills and qualifications needed to thrive as a destination marketing manager, and why are they important?

To thrive as a Destination Marketing Manager, you need expertise in marketing strategy, tourism trends, and project management, typically supported by a degree in marketing, tourism, or a related field. Familiarity with digital marketing tools, CRM platforms, social media analytics, and sometimes certifications like Certified Destination Management Executive (CDME) are valuable. Excellent communication, creativity, and relationship-building abilities make someone stand out in this position. These skills ensure successful promotion of destinations, effective stakeholder engagement, and measurable growth in tourism and local economic impact.

What is the difference between Destination Marketing Manager vs Tourism Marketing Coordinator?

AspectDestination Marketing ManagerTourism Marketing Coordinator
CredentialsBachelor's degree in marketing, tourism, or related field; experience in destination marketingSimilar educational background; entry-level or mid-level experience in tourism marketing
Work EnvironmentStrategic planning, campaign management, overseeing marketing initiatives for destinationsAssists in marketing campaigns, coordinates events, supports promotional activities
Employer & Industry UsageTravel boards, tourism bureaus, destination marketing organizationsTravel agencies, tourism offices, hospitality companies

The Destination Marketing Manager focuses on developing and executing strategic marketing plans to promote specific destinations, often overseeing teams and budgets. The Tourism Marketing Coordinator supports these efforts through campaign coordination and event assistance. While both roles require similar credentials, the manager role involves higher-level planning and decision-making, whereas the coordinator role is more execution-focused.

How much does a destination marketing manager make?

A destination marketing manager typically earns between $50,000 and $100,000 annually, depending on experience, location, and organization size. Salaries can vary based on skills in marketing, tourism, and project management, as well as certifications and industry knowledge.

Is a destination marketing manager a high paying job?

A destination marketing manager's salary varies based on experience, location, and organization size, but it is generally considered a mid to high-level marketing role with competitive compensation. Professionals in this position often have skills in strategic planning, digital marketing, and data analysis, which can influence earning potential.

What are the most commonly searched types of Destination Marketing jobs in Indiana?

The most popular types of Destination Marketing jobs in Indiana are:

What are popular job titles related to Destination Marketing Manager jobs in Indiana?

For Destination Marketing Manager jobs in Indiana, the most frequently searched job titles are:

What job categories do people searching Destination Marketing Manager jobs in Indiana look for?

The top searched job categories for Destination Marketing Manager jobs in Indiana are:

What cities in Indiana are hiring for Destination Marketing Manager jobs?

Cities in Indiana with the most Destination Marketing Manager job openings:

Infographic showing various Destination Marketing Manager job openings in Indiana as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $79,444 per year, or $38.2 per hour.

Convention & Visitors Bureau: Senior Director Sports

Vigo County, Indiana

Terre Haute, IN • On-site

$90K - $95K/yr

Full-time

Posted 4 days ago


Job description

Convention & Visitors Bureau: Senior Director of Sports Terre Haute
Salary: $90,000 - $95,000
Job Type: Full time
Position Summary
The Senior Director of Sports Terre Haute is a newly created senior leadership position responsible for the development and launch of Sports Terre Haute, a new Sports Tourism Division within the Terre Haute Convention & Visitors Bureau. The position is being created as part of the THCVB's effort to develop and launch a new 2027-2031 Strategic Plan designed to enhance and elevate Vigo County's position as a sports destination and expand the tourism and economic opportunities generated by sports.
This role will be a foundational hire in both the creation of Sports Terre Haute and the implementation of the strategic plan's sports tourism priorities. The Senior Director will help establish the division's structure, strategy, partnerships, operating framework and initiatives necessary to position Terre Haute and Vigo County as a recognized sports destination in Indiana and throughout the Midwest.
The Senior Director will lead the development of a coordinated sports tourism strategy that builds on the county's existing strengths while identifying opportunities to increase facility capacity, strengthen championship bids, diversify sporting events, improve the visitor experience and generate greater year-round visitation and economic impact.
The position will oversee destination marketing, event recruitment, bid development, sports facility capacity and readiness, venue operations, sports asset collaboration and development, and strategic partnership development.
The Senior Director of Sports Terre Haute will oversee the day-to-day operations and long-term operational strategy of sports venues operated or managed by the THCVB while also working collaboratively with owners and operators of other community sports assets. This includes connecting sports facilities, collegiate athletics, sports museums and attractions, outdoor recreation assets, sports organizations and other visitor experiences to create a stronger, more cohesive sports destination.
Key Responsibilities
Strategic Planning & Division Development
• Lead the creation and launch of Sports Terre Haute as a dedicated Sports Tourism Division within the THCVB.
• Play a central leadership role in developing, launching and implementing the THCVB's 2027-2031 Strategic Plan for Sports Tourism.
• Translate the strategic plan into specific sports tourism initiatives, priorities, performance measures and action plans.
• Establish the organizational structure, operating framework, partnerships and resources necessary to build and grow Sports Terre Haute.
• Develop a long-term strategy to enhance and elevate Vigo County's sports destination profile and expand its tourism and economic-development opportunities.
• Develop a targeted approach to growing sports tourism's economic impact and creating more consistent, year-round visitation.
Sports Venue Operations & Management
• Oversee operations of sports venues operated or managed by the THCVB, including scheduling, event coordination, maintenance, staffing, vendors, concessions, equipment and visitor services.
• Establish operational standards that ensure venues are safe, efficient, financially responsible, visitor-focused and championship-ready.
• Develop annual operating plans and budgets for THCVB-managed sports venues.
• Coordinate with facility owners, contractors, maintenance providers, event organizers and community partners.
• Identify operational improvements that increase facility utilization, revenue potential, visitor experience and event capacity.
• Oversee venue preparation and execution for major championships and high-profile events.
Sports Asset Collaboration & Development
• Develop and maintain collaborative relationships with owners and operators of sports facilities, museums, attractions, trails, collegiate facilities and other sports-related assets throughout Terre Haute and Vigo County.
• Identify opportunities to package and connect sports assets to create a stronger overall visitor experience and increase length of stay.
• Work with sports museums and attractions to incorporate sports heritage and tourism experiences into event recruitment and visitor itineraries.
• Identify opportunities for collaborative programming, cross-promotion, events and investments that strengthen Terre Haute's overall sports destination profile.
• Evaluate opportunities to enhance existing sports assets and identify gaps that may limit Terre Haute's ability to compete for targeted events.
• Serve as a connector among sports facilities, asset owners, colleges, event organizers, hotels, restaurants and other tourism partners.
Event Recruitment & Destination Development
• Develop and execute a countywide sports tourism strategy focused on positioning Terre Haute as a competitive sports destination in Indiana and throughout the Midwest.
• Identify and pursue regional, state and national sporting events that align with Terre Haute's facilities, sports assets and market strengths.
• Build and manage relationships with sports governing bodies, event organizers and national, regional and state sports organizations.
• Strengthen THCVB's ability to develop competitive bids for championships, tournaments and other high-value sporting events.
• Develop strategies to diversify the types of sporting events pursued to create a stronger year-round sports calendar.
Sports Facilities & Capacity
• Assess current sports facilities, utilization, capacity and championship readiness and identify opportunities to accommodate larger and more competitive events.
• Work with facility owners and operators to identify targeted improvements that increase tournament capacity and bid competitiveness.
• Guide strategy development for key assets, including the LaVern Gibson Championship Cross Country Course and other THCVB operated venues, to maximize utilization, visitor impact and championship readiness.
• Contribute to long-range recommendations for sports facility development and infrastructure based on identified market opportunities.
• Identify opportunities to leverage existing facilities more effectively before pursuing new facility development.
Strategic Priorities
The Senior Director of Sports Terre Haute will translate the THCVB's strategic vision into a focused sports tourism growth strategy built around four primary priorities:
1. Increase Capacity - Maximize and strategically enhance existing sports facilities and their operations so Terre Haute can accommodate larger, more competitive events.
2. Increase Bid Attractiveness - Strengthen Terre Haute's ability to compete for regional, state and national championships and other high-value events.
3. Increase Event Diversity - Expand the range of sports and event types pursued to create more consistent, year-round visitation.
4. Connect the Sports Ecosystem - Better integrate sports facilities, museums and attractions, collegiate athletics, outdoor recreation, hotels and community partners to create a stronger and more cohesive sports destination experience.
Supplemental Information:
  • Incumbent reports to: Executive Director

As an EOE/AA employer, Vigo County Government will not discriminate in its employment practices due to an applicant's age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran or disability status.