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Destination Marketing Manager Jobs in Indiana (NOW HIRING)

VERVE

LUXURY CLOTHING BOUTIQUE MANAGER

Carmel, IN · On-site

$50K - $80K/yr

... destination. You'll oversee all aspects of the store's operations, including sales performance, staff development, inventory control, event management, community engagement, marketing, and customer ...

VERVE

LUXURY CLOTHING BOUTIQUE MANAGER

Carmel, IN · On-site

$50K - $80K/yr

... destination. You'll oversee all aspects of the store's operations, including sales performance, staff development, inventory control, event management, community engagement, marketing, and customer ...

Visit Indy

Account Manager

Indianapolis, IN · On-site

Develop and maintain expert level knowledge of partner hotel and destination assets, staying ... Bachelor's degree in business management, sales/marketing, or a related field is preferred or the ...

Visit Indy

Account Manager

Indianapolis, IN · On-site

Develop and maintain expert level knowledge of partner hotel and destination assets, staying ... Bachelor's degree in business management, sales/marketing, or a related field is preferred or the ...

The Kitchenworks

Be Seen First

General Manager - Award-Winning, Luxury Design/Build Firm

Fort Wayne, IN · On-site

Fort Wayne, IN Ready to put your leadership stamp on one of Fort Wayne's premier destinations for ... Marketing, or related field Why Join Us? If you are energized by well-defined and transparent ...

Genesys

Partner with Sales and Marketing leadership to design and execute account-based and regional go-to ... destination for top talent and a visible feeder for internal promotion * Champion the use of CRM ...

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All JobsDestination Marketing JobsDestination Marketing Manager JobsDestination Marketing Manager Jobs in Indiana

Destination Marketing Manager information

See Indiana salary details

$31.4K

$79.4K

$138.5K

How much do destination marketing manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for destination marketing manager in Indiana is $79,444.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,100.00 and $93,300.00 per year, depending on experience, location, and employer.

What does a destination marketing manager do?

A Destination Marketing Manager is responsible for promoting a specific location, such as a city, region, or country, to attract tourists and business travelers. They develop and implement marketing strategies, coordinate campaigns, and collaborate with local businesses, tourism boards, and government agencies. Their goal is to increase visitor numbers, enhance the destination’s image, and boost economic growth through tourism.

How does a destination marketing manager typically collaborate with local stakeholders to promote a region?

Destination Marketing Managers frequently work alongside local tourism boards, hospitality businesses, government agencies, and community organizations to craft cohesive marketing strategies. Effective collaboration ensures that promotional campaigns accurately reflect the region's unique attractions and align with stakeholder goals. Regular meetings, joint events, and feedback sessions are common, fostering strong relationships and enabling the manager to coordinate resources and messaging for maximum impact. This collaborative approach is essential for building a unified brand and attracting more visitors to the destination.

What are the key skills and qualifications needed to thrive as a destination marketing manager, and why are they important?

To thrive as a Destination Marketing Manager, you need expertise in marketing strategy, tourism trends, and project management, typically supported by a degree in marketing, tourism, or a related field. Familiarity with digital marketing tools, CRM platforms, social media analytics, and sometimes certifications like Certified Destination Management Executive (CDME) are valuable. Excellent communication, creativity, and relationship-building abilities make someone stand out in this position. These skills ensure successful promotion of destinations, effective stakeholder engagement, and measurable growth in tourism and local economic impact.

What is the difference between Destination Marketing Manager vs Tourism Marketing Coordinator?

AspectDestination Marketing ManagerTourism Marketing Coordinator
CredentialsBachelor's degree in marketing, tourism, or related field; experience in destination marketingSimilar educational background; entry-level or mid-level experience in tourism marketing
Work EnvironmentStrategic planning, campaign management, overseeing marketing initiatives for destinationsAssists in marketing campaigns, coordinates events, supports promotional activities
Employer & Industry UsageTravel boards, tourism bureaus, destination marketing organizationsTravel agencies, tourism offices, hospitality companies

The Destination Marketing Manager focuses on developing and executing strategic marketing plans to promote specific destinations, often overseeing teams and budgets. The Tourism Marketing Coordinator supports these efforts through campaign coordination and event assistance. While both roles require similar credentials, the manager role involves higher-level planning and decision-making, whereas the coordinator role is more execution-focused.

How much does a destination marketing manager make?

A destination marketing manager typically earns between $50,000 and $100,000 annually, depending on experience, location, and organization size. Salaries can vary based on skills in marketing, tourism, and project management, as well as certifications and industry knowledge.

Is a destination marketing manager a high paying job?

A destination marketing manager's salary varies based on experience, location, and organization size, but it is generally considered a mid to high-level marketing role with competitive compensation. Professionals in this position often have skills in strategic planning, digital marketing, and data analysis, which can influence earning potential.

What are the most commonly searched types of Destination Marketing jobs in Indiana?

The most popular types of Destination Marketing jobs in Indiana are:

What are popular job titles related to Destination Marketing Manager jobs in Indiana?

For Destination Marketing Manager jobs in Indiana, the most frequently searched job titles are:

What job categories do people searching Destination Marketing Manager jobs in Indiana look for?

The top searched job categories for Destination Marketing Manager jobs in Indiana are:

What cities in Indiana are hiring for Destination Marketing Manager jobs?

Cities in Indiana with the most Destination Marketing Manager job openings:

Destination Marketing Manager jobs near you
Infographic showing various Destination Marketing Manager job openings in Indiana as of August 2026, with employment types broken down into 85% Full Time, 13% Part Time, and 2% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $79,444 per year, or $38.2 per hour.

Digital Media Buyer & Website Manager

Fair Oaks, IN • On-site

Fair Oaks Farms
Museums and Historical Sites • 201 - 500 employees
Learn more about Fair Oaks Farmsexternal

Full-time

Re-posted 4 days ago

Job description

About Company:


Position: Digital Media Buyer & Website Manager

Department: Marketing 

Reports to: Vice President of Sales & Marketing 

Type: Full-Time; Exempt

Position Summary: The Digital Media Buyer & Website Manager is responsible for developing, executing, and optimizing paid media strategies that drive visitation, occupancy, revenue, and brand awareness for the property. This role manages the annual digital advertising budget, executes media buys across multiple digital platforms, coordinates traditional media campaigns, and oversees website content management to support seasonal promotions, events, accommodations, dining, and entertainment offerings. The ideal candidate combines analytical media buying expertise with creative digital marketing skills and a strong understanding of hospitality and tourism marketing.

Duties & Responsibilities

  • Develop and execute paid media campaigns across platforms including Google Ads, Meta (Facebook and Instagram), Viant, YouTube, display networks, and other emerging digital channels.
  • Manage the annual digital advertising budget and allocate spending across key business segments, including hotel, attractions, dining, events, ecommerce, and seasonal promotions.
  • Monitor campaign performance and optimize targeting, bidding strategies, creative assets, and audience segmentation to maximize return on ad spending (ROAS).
  • Create media plans and forecast campaign performance based on business objectives and seasonal demand.
  • Track, analysis, and report campaign metrics including impressions, clicks, conversions, cost-per-acquisition, occupancy impact, and revenue attribution.
  • Collaborate with VP of Sales & Marketing as well as creative agency partners to ensure alignment between marketing initiatives and business goals.
  • Stay current on digital advertising trends, platform updates, audience targeting capabilities, and hospitality marketing best practices.
  • Coordinate radio advertising campaigns throughout the year to support special events, promotions, entertainment acts, seasonal offerings, and brand awareness initiatives.
  • Assist with media scheduling, creative coordination, commercial trafficking, and campaign performance tracking.
  • Work with media vendors and partners to negotiate placements and maximize campaign effectiveness.
  • Manage and maintain the property's website to ensure accurate, timely, and engaging content.
  • Build and update landing pages for seasonal activities, events, promotions, packages, and marketing campaigns.
  • Coordinate website content updates across multiple business segments and departments.
  • Optimize website pages for user experience, conversion performance, and SEO best practices.
  • Monitor website analytics and recommend enhancements to improve engagement, traffic, and conversion rates.
  • Ensure website content reflects current branding, messaging, promotions, and guest experiences.
  • Manage the annual paid media budget and track expenditures against approved allocations.
  • Provide regular reporting on campaign performance, budget utilization, website analytics, and marketing ROI.
  • Report on Key Performance Indicators such as Return on Ad Spend (ROAS), CPAs, Occupancy and Visitation growth, website traffic and conversion rates, campaign engagement metrics and seasonal campaign performance. 
  • Develop recommendations for future media investments based on performance data and market trends.
  • Maintain accurate records of media spending, invoices, and vendor contracts.

 Qualifications

  • Bachelor’s degree in marketing, Digital Marketing, Communications, Business, Hospitality, or related field.
  • 3–5+ years of experience in digital media buying, digital marketing, or advertising.
  • Hands-on experience managing Google Ads, Meta Ads Manager, and programmatic advertising platforms.
  • Experience managing advertising budgets and performance reporting.
  • Proficiency with Google Analytics, Google Tag Manager, and website content management systems (CMS).
  • Strong analytical, organizational, and project management skills.
  • Excellent communication and collaboration abilities.
  • Preferred Experience in hospitality, tourism, resort, casino, entertainment, or destination marketing.
  • Preferred Experience with Viant, DSP platforms, geofencing, retargeting, and audience segmentation strategies.
  • Knowledge of SEO, conversion rate optimization, and website UX best practices.
  • Familiarity with radio, broadcast, and traditional media advertising.
  • Experience with marketing automation and CRM platforms.
  • Other duties as necessary.

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